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Report Overview

The proposal management software market size reached around USD 2.85 Billion in 2025. The market is projected to grow at a CAGR of 14.50% between 2026 and 2035 to reach nearly USD 11.04 Billion by 2035.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

Compound Annual Growth Rate

14.5%

Value in USD Billion

2026-2035


*this image is indicative*

Key Trends in the Market

Proposal management software is a type of software that is used to aid users in creating, tracking, and managing various proposals as well as responses to requests for proposal. This software is commonly used across industries by the sales teams of companies, project managers, and freelancers, among others, as it is useful in managing proposals, particularly in large volumes.

  • Rising adoption of electronic devices has positively impacted the proposal management software market growth as working individuals are now using a wide range of devices for preparing and managing proposals, increasing the market demand.
  • Advantages of proposal management software such as time saving, quick updating of proposals and documents, sale boosting, increasing document hit rate, and acceptance of secure and legally binding electronic signatures, among others, are boosting the demand for proposal management software.
  • Increasing focus on developing industry-specific products along with product innovation platforms is one of the major proposal management software market trends. This development will increase the demand and suitability of proposal management software among specific industries, influencing the growth of the market.

proposal management software market

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Global Proposal Management Software Industry Segmentation

The EMR’s report titled “Proposal Management Software Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:

Market Breakup by Component

  • Software
  • Service

Market Breakup by Deployment Model

  • On-Premises
  • Cloud

Market Breakup by Enterprise Size

  • Large Enterprises
  • Small and Medium Enterprises

Market Breakup by Industry Vertical

  • Government
  • Transportation and Logistics
  • Healthcare and Life Science
  • BFSI
  • Retail and E-Commerce
  • Manufacturing
  • IT and Telecom
  • Others

Market Breakup by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

proposal management software market by segments

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Global Proposal Management Software Market Share by Deployment Model

On-premises deployment model is anticipated to hold a large share of the market for proposal management software as these solutions offer greater security, confidentiality support, and are provided with a service agreement and a one-time licensing fee. On-premises deployment model is considered cost-efficient and is widely adopted by a large number of small and medium enterprises. Meanwhile cloud deployment model is anticipated to grow significantly over the forecast period due to their advanced reliability and flexibility along with the ability to remove the hassle of updating systems.

Global Proposal Management Software Market Share by Region

North America accounted for a large share in the market for proposal management software and is expected to witness steady growth in the forecast period due to the high rate of adoption of new and emerging technologies. Meanwhile, the market in the Asia Pacific region is also expected to grow significantly in the forecast period owing to the presence of a substantial industrial base in countries like China. Furthermore, the propelling economic state of  countries such as Japan and India is also aiding the expansion of the market for proposal management software in the region.

Competitive Landscape

Microsoft Corporation

Microsoft Corporation is a technology company that was founded in 1975 and headquartered in Washington, United States. It is known for its software and hardware services and products, such as Microsoft Cloud, Microsoft 365, and Microsoft Security, among others.

Icertis, Inc

Icertis, Inc was established in 2009 and has its headquarters in Wahington, United States. It is a software development company that specialises in enterprise contract management, contract intelligence, contract analytics, risk management, contract compliance, and enterprise contract management software.

GetAccept Inc.

GetAccept Inc. was founded in 2015 and is based out of California in the United States. The company develops online sales tools for purposes like marketing, sales, and tracking, among other applications.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other market players include Earthlingsoft, LLC (Bidsketch), Deltek, Inc. Nusii Proposals, S.L., Practice Ignition Pty Ltd, RFPIO, Inc, Proposify Inc, and PandaDoc Inc., among others.

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2025, the market reached an approximate value of USD 2.85 Billion.

The market is projected to grow at a CAGR of 14.50% between 2026 and 2035.

The market is estimated to witness healthy growth in the forecast period of 2026-2035 to reach a value of around USD 11.04 Billion by 2035.

Growing adoption of electronic devices, integration of artificial intelligence in sales, and cost-efficiency of proposal management software are the major drivers of the market.

The key trends of the market are rising focus on developing improved software products and growing knowledge about the advantages associated with proposal management software.

The regional markets can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The primary components of proposal management software are software and service.

The key players in the proposal management software market are Microsoft Corporation, Icertis, Inc, GetAccept Inc., Earthlingsoft, LLC (Bidsketch), Deltek, Inc. Nusii Proposals, S.L., Practice Ignition Pty Ltd, RFPIO, Inc, Proposify Inc, and PandaDoc Inc., among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Component
  • Deployment Model
  • Enterprise Size
  • Industry Vertical
  • Region
Breakup by Component
  • Software
  • Service
Breakup by Deployment Model
  • On-Premises
  • Cloud
Breakup by Enterprise Size
  • Large Enterprises
  • Small and Medium Enterprises
Breakup by Industry Vertical
  • Government
  • Transportation and Logistics
  • Healthcare and Life Science
  • BFSI
  • Retail and E-Commerce
  • Manufacturing
  • IT and Telecom
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Supplier Selection
  • Key Global Players
  • Key Regional Players
  • Key Player Strategies
  • Company Profiles
Companies Covered
  • Microsoft Corporation
  • Icertis,Inc
  • GetAccept Inc.
  • Earthlingsoft, LLC (Bidsketch)
  • Deltek, Inc.
  • Nusii Proposals, S.L.
  • Practice Ignition Pty Ltd
  • RFPIO, Inc
  • Proposify Inc
  • PandaDoc Inc.
  • Others

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