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Global Laptop Market to Grow at a CAGR of 0.5% During 2020-2025, Driven by the Rising Innovations in the Industry

According to a new report by EMR titled, 'Global Laptop Market Report and Forecast 2020-2025', the global market for laptop reached a value of almost USD 103 billion in 2019. The market is further expected to grow at a CAGR of 0.5% in the forecast period of 2020-2025.

The global laptop industry is being driven by the continuous product innovation initiatives taken by the major players in the industry, along with the high level of digital convergence. The thriving e-commerce sector and an upsurge in the demand for gaming devices are expected to be a pivotal factor contributing to the rising demand for laptops in the forecast period.

Traditional laptops account for a significant share in the industry owing to the increased adoption by end-users, especially gamers, along with the benefits of more storage space, bigger screen size, and increased RAM, among others. The trend has been changing currently to give way for the 2-in-1 laptop segment over the forecast period. This can be attributed to the continuous innovations in design for reduced size and easy portability, which is in high demand currently. In addition to this, this segment integrates features of a laptop and tablet into a single device, while making it convenient. All these factors are expected to invigorate the market growth of laptop over the forecast period.

The market is further led by the new innovations by the key industry players, such as Apple Inc. (NASDAQ: AAPL), an American MNC. In November 2019, the company introduced an all-new 16-inch MacBook Pro, which is the world’s best pro notebook, designed for developers, filmmakers, scientists, photographers, and other professionals. Such innovations are expected to attract an extended range of customers who are adopting laptops to make their work more comfortable and unique. These laptops are designed for the innovators and creators who require a unique design for their creative work.

Market Analysis by Type, Design, Screen Size, Price, End Use, and Region:

  • The laptop industry, on the basis of type, is bifurcated into traditional and 2-in-1.
  • Based on design, the market is divided into ultrabook, notebook, and netbook, among others.
  • By screen size, the market is divided into up to 10.9" inch, 11" to 12.9" inch, 13" to 14.9" inch, 15.0" to 16.9" inch, and more than 17" inch.
  • On the basis of price, the market is segmented into up to USD 500, USD 501 to USD 1000, USD 1001 to USD 1500, USD 1501 to USD 2000, and above USD 2001.
  • The market is categorised on the basis of end-use into personal, business, gaming, and others.
  • Regionally, the market is divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

Key Findings of the Report:

  • The global laptop industry is driven by the inflating disposable income of the population.
  • Further, the increasing consumer demand led by the proliferation of public projects, especially in the Asia Pacific region countries like India and China, is aiding the market growth.
  • The market is further enhanced by the commercial demand for laptop. 
  • Infrastructural developments, including housing and commercial buildings, are expected to promote the use of laptops. Thereby, aiding the market expansion.
  • The market is accelerated by the decrease in prices of laptops as the product demand increases with the fall in prices, resulting in the market growth. 
  • The market growth is also aided by the growing adoption of laptops across multiple sectors. 

Key Offerings of the Report:

  • The EMR report gives an overview of the global market for laptop for the periods (2015-2019) and (2020-2025).
  • The report also offers the historical (2015-2019) and forecast (2020-2025) markets for the types, designs, screen sizes, prices, end uses, and regional markets of laptop. 
  • The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models. 

Acer Inc., Apple Inc., ASUSTeK Computer Inc., HP Development Company, L.P., Samsung Electronics Co., Ltd., Dell Technologies Inc., Lenovo Group Limited, Micro-Star International Co., Ltd, and Sony Corporation, among others, are the key players in the global laptop market. The EMR report looks into the capacity, market share, and latest developments of these major players like plant turnarounds, mergers and acquisitions, and capacity expansions.

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Expert Market Research (EMR) is a leading market research and business intelligence company, ensuring its clients remain at the vanguard of their industries by providing them with exhaustive and actionable market data through its syndicated and custom market reports, covering over 15 major industry domains. The company's expansive and ever-growing database of reports, which are constantly updated, includes reports from industry verticals like chemicals and materials, food and beverages, energy and mining, technology and media, consumer goods, pharmaceuticals, agriculture, and packaging.

EMR leverages its state-of-the-art technological and analytical tools, along with the expertise of its highly skilled team of over a 100 analysts and more than 3000 consultants, to help its clients, ranging from Fortune 1000 companies to small and medium sized enterprises, easily grasp the expansive industry data and help them in formulating market and business strategies, which ensure that they remain ahead of the curve.

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