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Argentina Cereal Market Size, Share, Growth, Trends, Report: By Product Type: Ready-to-Cook, Ready-to-Eat; By Distribution Channel: Supermarkets and Hypermarkets, Convenience Stores, E-commerce, Others; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand; Competitive Landscape; 2024-2032
Argentina Cereal Market Outlook
The Argentina cereal market size is expected to grow at a CAGR of 6.60% between 2024 and 2032.
Key Takeaways
- Argentina's population stood at 45.808 million in 2021, with a sex ratio of 95.304 males per 100 females. This equates to 22.25 million males and 23.35 million females, resulting in females comprising 51.2% of the population compared to 48.8% for males.
- Argentina has 1.1 million more females than males. Additionally, the country's GDP reached USD 491.49 billion in 2021.
In Argentina, breakfast traditions are evolving, with sausage, eggs, and mollejas (sweet bread) being traditional staples. However, cereals are gradually gaining recognition for their convenience and health benefits, indicating an expanding Argentina cereal market. This shift is largely driven by changing eating habits influenced by Western culture and a growing preference for wholesome meals.
The cereal market in Argentina comprises two main types: ready-to-eat cold cereal (RTE) and hot cereal, with the former currently dominating due to its time-saving convenience. Nonetheless, the hot cereal segment is anticipated to experience rapid growth fuelled by health-conscious consumer trends and a preference for oats and other nutritious options. Despite these positive trends, challenges such as the availability of alternative breakfast choices and high raw material costs may hinder market growth.
The demand for convenience foods is rising, especially among urban dwellers, teenagers, and individuals seeking quick, nutritious options. Recent innovations in traditional food technologies like fermentation and fat replacement have led to the development of new, healthier cereal products, catering to evolving consumer preferences. However, the breakfast cereal market faced setbacks in recent years, with stagnant sales in 2022 and a marginal decline in 2023. This decline can be attributed to the impact of labelling regulations introduced in 2021, which mandate warning labels indicating high sugar content, tarnishing the perception of cereals as healthy choices. Despite these challenges, the Argentina cereal market development is expected to be driven by evolving consumer preferences and innovations in product offerings and witness growth.
Market Segmentation
Argentina Cereal Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Ready-to-Cook
- Ready-to-Eat
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience Stores
- E-commerce
- Others
Competitive Landscape
Key players in the cereals in Argentina develop, manufacture and process products aiding the end-users to obtain healthy and convenience food.
- Kellogg Company
- Nestle SA
- Georgalos Hnos S.A.I.C.A.
- Cereales Pilar (READZY)
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Distribution Channel |
|
| Market Dynamics |
|
| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Market Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Latin America Cereal Market Overview
8.1 Key Industry Highlights
8.2 Latin America Cereal Historical Market (2018-2023)
8.3 Latin America Cereal Market Forecast (2024-2032)
9 Argentina Cereal Market Overview
9.1 Key Industry Highlights
9.2 Argentina Cereal Historical Market (2018-2023)
9.3 Argentina Cereal Market Forecast (2024-2032)
10 Argentina Cereal Market by Product Type
10.1 Ready-to-Cook
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Ready-to-Eat
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 Argentina Cereal Market by Distribution Channel
11.1 Supermarkets and Hypermarkets
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Convenience Stores
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 E-commerce
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 Others
12 Market Dynamics
12.1 SWOT Analysis
12.1.1 Strengths
12.1.2 Weaknesses
12.1.3 Opportunities
12.1.4 Threats
12.2 Porter’s Five Forces Analysis
12.2.1 Supplier’s Power
12.2.2 Buyers Powers
12.2.3 Threat of New Entrants
12.2.4 Degree of Rivalry
12.2.5 Threat of Substitutes
12.3 Key Indicators for Demand
12.4 Key Indicators for Price
13 Value Chain Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 Kellogg Company
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 Nestle SA
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 Georgalos Hnos S.A.I.C.A.
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Cereales Pilar (READZY)
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Latin America Cereal Market: Key Industry Highlights, 2018 and 2032
2. Argentina Cereal Market: Key Industry Highlights, 2018 and 2032
3. Argentina Cereal Historical Market: Breakup by Product Type (USD Million), 2018-2023
4. Argentina Cereal Market Forecast: Breakup by Product Type (USD Million), 2024-2032
5. Argentina Cereal Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
6. Argentina Cereal Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
7. Argentina Cereal Market Structure
Key Questions Answered in the Report
The market is projected to grow at a CAGR of 6.60% between 2024 and 2032.
The cereal market is categorised according to its product type, which includes ready-to-cook, ready-to-eat.
The key market players are Kellogg Company, Nestle SA, Georgalos Hnos S.A.I.C.A., Cereales Pilar (READZY), and Others.
The market is driven by factors that include increasing demand for convenience foods, rising nutritional values of cereals for breakfast, and rising disposable income.
The cereal market is categorised according to its distribution channel, which includes supermarkets and hypermarkets, convenience stores, e-commerce, and others.
While North America and Western Europe currently hold the largest market shares, there is a notable surge in demand across Asia.
Cereal enthusiasts typically favour classic flavours like Honey and Cinnamon, showing a reluctance towards unconventional options such as Cookie Dough or Cupcake. Nevertheless, they still appreciate a hint of flavour in their cereal rather than opting for plain varieties.
With an increasing number of health-conscious consumers, there has been a surge in demand for organic, high-fibre, and whole-grain cereals. In response, manufacturers are introducing new lines of healthier cereal options.
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