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Global Artificial Saliva Market Size, Share, Trends, Growth: By Form: Oral Spray, Oral Rinse, Dissolving Tablets, Gel, Powder, Others; By Age Group: Adult, Paediatric, Others; By Distribution Channel: Supermarkets and Hypermarkets, Hospital Pharmacies, Retail Pharmacies, Others; Regional Analysis; Supplier Landscape; 2024-2032
Global Artificial Saliva Market Size
The global artificial saliva market is expected to grow at a CAGR of 12.7% during the forecast period of 2024-2032, driven by the increasing prevalence of dry mouth, rising innovations in artificial saliva formulations, and the growth of online retail channels across the globe.
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Global Artificial Saliva Market Outlook
- The increasing prevalence of xerostomia (dry mouth) and the growing aging population more likely to experience a reduction in natural saliva production are expected to drive the market demand for artificial saliva products in the forecast period.
- The rising development of more effective and longer-lasting artificial saliva formulations and growing emphasis on oral health and hygiene are some of the trends supporting market expansion.
- The market share is also influenced by the growing demand for over-the-counter artificial saliva products, diversification of product forms, and the growth of e-commerce platforms.
Global Artificial Saliva Market Overview
Saliva is essential for the proper functioning of the oral cavity, and dilution of its quantity or quality may give birth to many diseases. Artificial saliva is prepared to mimic natural saliva, and it acts as a substitute that temporarily moistens and lubricates the mouth. It does not stimulate salivary gland activity but creates a protective film to help reduce the symptoms of dry mouth and help avoid health complications like infection, tooth decay, stickiness in the mouth, and bad breath. Artificial saliva is mainly prepared by combining water and other ingredients like carboxymethylcellulose (CMC), glycerine, minerals, xylitol, and others.
The artificial saliva market is influenced by the rising awareness of xerostomia and increasing diagnosis rates which prompts more people to seek treatment for dry mouth. Pharmaceutical companies are making substantial investments in R&D activities which have improved the efficacy of artificial saliva products and enhanced patient satisfaction. The growing aging population is another major factor that drives the market growth as older adults are more susceptible to xerostomia. Moreover, the rise in online retail platforms and over-the-counter artificial saliva products is set to bolster the market share.
Global Artificial Saliva Market Growth Drivers
Growing Prevalence of Dry Mouth Syndrome to Drive the Market Demand
The growing prevalence of xerostomia or dry mouth syndrome, which is responsible for reduced salivary flow and mucosal dryness, is pushing the market growth forward. As the chances of dry mouth syndrome and dysphagia increase with radiation therapy and chemotherapy. Hence, the rising cases of cancer across the globe also drive the demand for the product. This is further supported by the increasing geriatric population, rising awareness about the fewer complications associated with oral gels and liquids, and growing per capita expenditure on oral care products. Over the forecast period, the increasing investments in research and development activities to prepare enhanced formulations, which can support the function of natural saliva, such as through extended antimicrobial activity, are expected to positively influence market growth. However, the availability of various alternatives to treat dry mouth syndrome and the growing R&D activities towards the development of artificial salivary glands may restrain the market growth in the future.
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Global Artificial Saliva Market Trends
The market is witnessing several trends and developments to improve the current global scenario. Some of the notable trends are as follows:
| Key Trends | Impact |
| Availability of Over-the-Counter Artificial Saliva Products | One of the significant market trends is the increasing availability of over-the-counter artificial saliva solutions, making them easily accessible to a broader customer base. OTC products are available in various distribution channels such as pharmacies, online platforms, and retail stores. |
| Increasing Focus on Natural Ingredients | There is a growing demand for artificial saliva solutions containing natural and organic ingredients. This trend has stimulated the development of saliva substitutes that are made with natural ingredients. Such products are perceived as safer and more effective by health-conscious consumers and are expected to augment the artificial saliva market demand. |
| E-commerce and Online Retail Channels Growth | The rise of e-commerce is a major market trend that has made it easier for consumers to purchase artificial saliva products online and get them delivered to their homes. The growth of online retail channels also allows easy access to oral health solutions for people living in remote areas and the ones who have mobility issues. |
| Improved Formulations and Diverse Delivery Forms | The rising innovations in artificial saliva formulation that offer longer-lasting relief from dry mouth symptoms are anticipated to support the market growth. In addition, the increasing diversification of product forms such as sprays, gels, lozenges, mouthwashes, and oral rinses, are helping to meet different consumer preferences and specific usage needs. |
Global Artificial Saliva Market Segmentation
Market Breakup by Form
- Oral Spray
- Oral Rinse
- Dissolving Tablets
- Gel
- Powder
- Others
Market Breakup by Age Group
- Adult
- Paediatric
- Others
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Hospital Pharmacies
- Retail Pharmacies
- Others
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Global Artificial Saliva Market Share
Market Segmentation Based on Form to Witness Substantial Growth
The market segmentation based on artificial saliva form is divided into oral spray, oral rinse, dissolving tablets, gel, and powder, among others. The oral spray segment held a significant share of the market historically. The segment is expected to witness robust growth in the forecast period, as these sprays are expected to remain a preferred choice of use among consumers, owing to the convenience factor and their user-friendly nature. Meanwhile, the oral rinse segment is likely to experience steady growth in the coming years due to the affordability of liquid products and the growing awareness regarding the fewer side effects associated with such products.
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Global Artificial Saliva Market Analysis by Region
Based on the region, the market report covers North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America is expected to account for a significant share of the market owing to the easy availability of artificial saliva products, the presence of advanced healthcare solutions, and high consumer spending power in the region. Europe is another major market for artificial saliva, which benefits from the presence of a well-established healthcare system and high patient awareness. Further, the rising expansion of e-commerce platforms for healthcare products and increased demand for natural and organic ingredients in artificial saliva products are poised to boost the market share.
Leading Players in the Global Artificial Saliva Market
The key features of the market report comprise strategic initiatives by the leading players including mergers, collaborations and new product launches. The major companies in the market are as follows:
Livealth Biopharma Pvt Ltd
India-based pharmaceutical company Livealth Biopharma Pvt Ltd develops and manufactures a range of healthcare products for oral health. One of its popular products is Salivart , an artificial saliva spray that provides relief from dry mouth symptoms.
GlaxoSmithKline Plc
GlaxoSmithKline (GSK), a global healthcare company, has a prominent presence in the market. GSK’s Biotene products are well-established and widely recommended by healthcare professionals.
Fresenius Kabi AG
Headquartered in Germany, Fresenius Kabi AG is known for its high-quality, effective artificial saliva solutions and plays a significant role in the artificial saliva market growth. An artificial saliva product Glandosane® is designed by the company to alleviate dry mouth symptoms.
Honeywell International, Inc.
Honeywell International, Inc., a global technology and manufacturing company, is gaining a strong reputation in the market due to its innovative product lines. It is engaged in research and development activities to improve the efficacy and user experience of artificial saliva.
Other key players in the market include Parnell Pharmaceuticals, Inc., Forward Science, Biocosmetics Laboratories, and Bausch Health.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2017-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Form |
|
| Breakup by Age Group |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
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| Market Dynamics |
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| Supplier Landscape |
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| Companies Covered |
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Key Questions Answered in the Global Artificial Saliva Market Report
- What was the global artificial saliva market value in 2023?
- What is the global artificial saliva market forecast outlook for 2024-2032?
- What are the regional markets covered in the EMR report?
- What is market segmentation based on form?
- What is the market breakup based on age group?
- Who are the major distribution channels in the market?
- What are the major factors aiding the global artificial saliva market demand?
- How has the market performed so far and how is it anticipated to perform in the coming years?
- What are the market's major drivers, opportunities, and restraints?
- Which regional market is expected to lead the market share in the forecast period?
- Which country is expected to experience expedited growth during the forecast period?
- How does the prevalence and incidence of xerostomia or dry mouth affect the market landscape?
- What are the major global artificial saliva market trends?
- How does the rise in the geriatric population impact the market size?
- Which form will dominate the market share?
- Which distribution channel is expected to have a high market value in the coming years?
- Which age group is projected to contribute to the highest market growth?
- Who are the key players involved in the artificial saliva market?
- What are the current unmet needs and challenges in the market?
- How are partnerships, collaborations, mergers and acquisitions among the key market players shaping the market dynamics?
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
1.1 Objectives of the Study
1.2 Key Assumptions
1.3 Report Coverage – Key Segmentation and Scope
1.4 Research Methodology
2 Executive Summary
3 Global Artificial Saliva Market Overview
3.1 Global Artificial Saliva Market Historical Value (2017-2023)
3.2 Global Artificial Saliva Market Forecast Value (2024-2032)
4 Vendor Positioning Analysis
4.1 Key Vendors
4.2 Prospective Leaders
4.3 Niche Leaders
4.4 Disruptors
5 Global Artificial Saliva Market Landscape*
5.1 Global Artificial Saliva: Developers Landscape
5.1.1 Analysis by Year of Establishment
5.1.2 Analysis by Company Size
5.1.3 Analysis by Region
5.2 Global Artificial Saliva: Product Landscape
5.2.1 Analysis by Form
6 Global Artificial Saliva Market Dynamics
6.1 Market Drivers and Constraints
6.2 SWOT Analysis
6.2.1 Strengths
6.2.2 Weaknesses
6.2.3 Opportunities
6.2.4 Threats
6.3 PESTEL Analysis
6.3.1 Political
6.3.2 Economic
6.3.3 Social
6.3.4 Technological
6.3.5 Legal
6.3.6 Environment
6.4 Porter’s Five Forces Model
6.4.1 Bargaining Power of Suppliers
6.4.2 Bargaining Power of Buyers
6.4.3 Threat of New Entrants
6.4.4 Threat of Substitutes
6.4.5 Degree of Rivalry
6.5 Key Demand Indicators
6.6 Key Price Indicators
6.7 Industry Events, Initiatives, and Trends
6.8 Value Chain Analysis
7 Global Artificial Saliva Market Segmentation (2017-2032)
7.1 Global Artificial Saliva Market (2017-2032) by Form
7.1.1 Market Overview
7.1.2 Oral Spray
7.1.3 Oral Rinse
7.1.4 Dissolving Tablets
7.1.5 Gel
7.1.6 Powder
7.1.7 Others
7.2 Global Artificial Saliva Market (2017-2032) by Age Group
7.2.1 Market Overview
7.2.2 Adult
7.2.3 Paediatric
7.2.4 Others
7.3 Global Artificial Saliva Market (2017-2032) by Distribution Channel
7.3.1 Market Overview
7.3.2 Supermarkets and Hypermarkets
7.3.3 Hospital Pharmacies
7.3.4 Retail Pharmacies
7.3.5 Others
7.4 Global Artificial Saliva Market (2017-2032) by Region
7.4.1 Market Overview
7.4.2 North America
7.4.3 Europe
7.4.4 Asia Pacific
7.4.5 Latin America
7.4.6 Middle East and Africa
8 North America Artificial Saliva Market (2017-2032)
8.1 North America Artificial Saliva Market (2017-2032) by Form
8.1.1 Market Overview
8.1.2 Oral Spray
8.1.3 Oral Rinse
8.1.4 Dissolving Tablets
8.1.5 Gel
8.1.6 Powder
8.1.7 Others
8.2 North America Artificial Saliva Market (2017-2032) by Age Group
8.2.1 Market Overview
8.2.2 Adult
8.2.3 Paediatric
8.2.4 Others
8.3 North America Artificial Saliva Market (2017-2032) by Country
8.3.1 United States of America
8.3.2 Canada
9 Europe Artificial Saliva Market (2017-2032)
9.1 Europe Artificial Saliva Market (2017-2032) by Form
9.1.1 Market Overview
9.1.2 Oral Spray
9.1.3 Oral Rinse
9.1.4 Dissolving Tablets
9.1.5 Gel
9.1.6 Powder
9.1.7 Others
9.2 Europe Artificial Saliva Market (2017-2032) by Age Group
9.2.1 Market Overview
9.2.2 Adult
9.2.3 Paediatric
9.2.4 Others
9.3 Europe Artificial Saliva Market (2017-2032) by Country
9.3.1 United Kingdom
9.3.2 Germany
9.3.3 France
9.3.4 Italy
9.3.5 Others
10 Asia Pacific Artificial Saliva Market (2017-2032)
10.1 Asia Pacific Artificial Saliva Market (2017-2032) by Form
10.1.1 Market Overview
10.1.2 Oral Spray
10.1.3 Oral Rinse
10.1.4 Dissolving Tablets
10.1.5 Gel
10.1.6 Powder
10.1.7 Others
10.2 Asia Pacific Artificial Saliva Market (2017-2032) by Age Group
10.2.1 Market Overview
10.2.2 Adult
10.2.3 Paediatric
10.2.4 Others
10.3 Asia Pacific Artificial Saliva Market (2017-2032) by Country
10.3.1 China
10.3.2 Japan
10.3.3 India
10.3.4 ASEAN
10.3.5 Australia
10.3.6 Others
11 Latin America Artificial Saliva Market (2017-2032)
11.1 Latin America Artificial Saliva Market (2017-2032) by Form
11.1.1 Market Overview
11.1.2 Oral Spray
11.1.3 Oral Rinse
11.1.4 Dissolving Tablets
11.1.5 Gel
11.1.6 Powder
11.1.7 Others
11.2 Latin America Artificial Saliva Market (2017-2032) by Age Group
11.2.1 Market Overview
11.2.2 Adult
11.2.3 Paediatric
11.2.4 Others
11.3 Latin America Artificial Saliva Market (2017-2032) by Country
11.3.1 Brazil
11.3.2 Argentina
11.3.3 Mexico
11.3.4 Others
12 Middle East and Africa Artificial Saliva Market (2017-2032)
12.1 Middle East and Africa Artificial Saliva Market (2017-2032) by Form
12.1.1 Market Overview
12.1.2 Oral Spray
12.1.3 Oral Rinse
12.1.4 Dissolving Tablets
12.1.5 Gel
12.1.6 Powder
12.1.7 Others
12.2 Middle East and Africa Artificial Saliva Market (2017-2032) by Age Group
12.2.1 Market Overview
12.2.2 Adult
12.2.3 Paediatric
12.2.4 Others
12.3 Middle East and Africa Artificial Saliva Market (2017-2032) by Country
12.3.1 Saudi Arabia
12.3.2 United Arab Emirates
12.3.3 Nigeria
12.3.4 South Africa
12.3.5 Others
13 Regulatory Framework
13.1 Regulatory Overview
13.2 US FDA
13.3 EU EMA
13.4 INDIA CDSCO
13.5 JAPAN PMDA
13.6 Others
14 Strategic Initiatives
14.1 Analysis by Partnership Instances
14.2 Analysis by Type of Partnership and Collaborations
14.3 Analysis by Joint Ventures
14.4 Analysis by Leading Players
14.5 Analysis by Geography
15 Supplier Landscape
15.1 Market Share Analysis, By Region (Top 5 Companies)
15.1.1 Market Share Analysis: Global
15.1.2 Market Share Analysis: North America
15.1.3 Market Share Analysis: Europe
15.1.4 Market Share Analysis: Asia Pacific
15.1.5 Market Share Analysis: Others
15.2 Livealth Biopharma Pvt Ltd
15.2.1 Financial Analysis
15.2.2 Product Portfolio
15.2.3 Demographic Reach and Achievements
15.2.4 Mergers and Acquisitions
15.2.5 Certifications
15.3 GlaxoSmithKline Plc
15.3.1 Financial Analysis
15.3.2 Product Portfolio
15.3.3 Demographic Reach and Achievements
15.3.4 Mergers and Acquisitions
15.3.5 Certifications
15.4 Fresenius Kabi AG
15.4.1 Financial Analysis
15.4.2 Product Portfolio
15.4.3 Demographic Reach and Achievements
15.4.4 Mergers and Acquisitions
15.4.5 Certifications
15.5 Honeywell International, Inc.
15.5.1 Financial Analysis
15.5.2 Product Portfolio
15.5.3 Demographic Reach and Achievements
15.5.4 Mergers and Acquisitions
15.5.5 Certifications
15.6 Parnell Pharmaceuticals, Inc.
15.6.1 Financial Analysis
15.6.2 Product Portfolio
15.6.3 Demographic Reach and Achievements
15.6.4 Mergers and Acquisitions
15.6.5 Certifications
15.7 Forward Science
15.7.1 Financial Analysis
15.7.2 Product Portfolio
15.7.3 Demographic Reach and Achievements
15.7.4 Mergers and Acquisitions
15.7.5 Certifications
15.8 Biocosmetics Laboratories
15.8.1 Financial Analysis
15.8.2 Product Portfolio
15.8.3 Demographic Reach and Achievements
15.8.4 Mergers and Acquisitions
15.8.5 Certifications
15.9 Bausch Health
15.9.1 Financial Analysis
15.9.2 Product Portfolio
15.9.3 Demographic Reach and Achievements
15.9.4 Mergers and Acquisitions
15.9.5 Certifications
16 Global Artificial Saliva Market – Distribution Model (Additional Insight)
16.1 Overview
16.2 Potential Distributors
16.3 Key Parameters for Distribution Partner Assessment
17 Key Opinion Leaders (KOL) Insights (Additional Insight)
*Additional insights provided are customisable as per client requirements.
* The coverage of the Market Landscape section depends on the data availability and may cover a minimum of 80% of the total market. The EMR team strives to make this section as comprehensive as possible.
**The supplier list is not exhaustive. Moreover, we can provide analysis of companies as per custom requests.
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