The Asia Pacific body lotion market size reached USD 15.96 Billion in 2025. The market is expected to grow at a CAGR of 5.20% between 2026 and 2035, reaching USD 26.50 Billion by 2035.
Base Year
Historical Period
Forecast Period
As per the Singapore Department of Statistics, female residents in the 15 – 44 age group in 2023 were 8,43,805.
As per the Statistics Bureau of Japan, as of 2022, the population aged 15 to 64 was over 74 million.
As per the International Trade Administration, cosmetics imports in South Korea went up in 2022 to USD 1.3 billion.
Compound Annual Growth Rate
5.2%
Value in USD Billion
2026-2035
*this image is indicative*
There has been a noticeable shift in recent years as men increasingly prioritize personal grooming and skincare. Men’s body lotion brands focus on things like hydration or even soothing post-shaving. This segment has been expanding due to social changes and increased urbanization where male-oriented lotions have been created with more masculine scents and lighter textures.
Rising investments in FMCG and consequently in skincare brands underscores the growth potential that brands in this industry hold. As of June 2023, Skincare brand VLCC acquired men's grooming brand Ustraa in India. In December 2021, Emami Ltd, an Indian conglomerate introduced Creme 21 skin creams and lotions, a german skincare brand in India.
Women have always been the main users of body lotions in this region. Women’s body lotion brands cater to different needs including hydration and anti-ageing. With more emphasis on innovation and natural ingredients, this segment remains a major driver of this market. Campaigns targeting women concentrate on beauty, self-care, and empowerment. influencer partnerships and storytelling to connect with female consumers also help in this segment.
Asia Pacific Body Lotion Market Report and Forecast 2026-2035 offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
Market Breakup by Packaging
Market Breakup by End Use
Market Breakup by Distribution Channel
Market Breakup by Country
Asia Pacific body lotion market key players are:-
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The market was valued at USD 15.96 Billion in 2025.
The market is projected to grow at a CAGR of 5.20% between 2026 and 2035.
The revenue generated from the body lotion market is expected to reach USD 26.50 Billion in 2035.
Based on type, the body lotion market is split into dry skin, oily skin, normal skin, sensitive skin and others.
The key players are The Procter & Gamble Company, Unilever plc, Beiersdorf AG, Estee Lauder Inc., Coty, Inc., Groupe Clarins, Galderma SA, Shiseido Co.,Ltd., Johnson & Johnson Limited, and Natura &Co Group of Companies among others.
Based on the packaging, the market is split into bottles, tubes, pumps, and others.
Based on the country, the market is split into China, Japan, India, ASEAN, Australia and others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Packaging |
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| Breakup by End Use |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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