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Asia Pacific Household Appliances Market

Asia Pacific Household Appliances Market Size, Share, Growth: By Product: Major Appliances, Small Appliances; By Price Range: Economy, Mid-Economy, Premium; By Distribution Channel: Supermarkets and Hypermarkets, Specialty Stores, Online, Others; Regional Analysis; Market Dynamics: SWOT Analysis; Competitive Landscape; 2024-2032

Asia Pacific Household Appliances Market Outlook

The Asia Pacific household appliances market size was valued at USD 286.47 billion in 2023. The market is further projected to grow at a CAGR of 4.4% between 2024 and 2032, reaching a value of USD 423.85 billion by 2032.

 

Key Takeaways

  • Consumers are increasingly demanding high-quality, green, and intelligent products. To meet this demand companies are manufacturing more personalised and customised household appliances.
  • Spending on new home sales is a crucial driver for household appliances. In several Indian cities, including Delhi-NCR, Pune, and Bangaluru, around 4.02 lakh homes were completed in 2022 a rise of 44% over 2021. 
  • In 2022, China's online retail sales of household appliances expanded by 4.24% y-o-y.

 

According to the Asia Pacific household appliances market analysis, consumers are increasingly demanding energy-efficient models and customizable options. Manufacturers of household appliances are investing in research and development to create innovative, user-friendly, and environmentally friendly appliances to enhance their competitiveness in the market. Investing in eco-friendly and energy-saving appliances contributes to a greener future and aligns with consumer preferences. The trend of living alone aids the demand for multifunctional appliances that enhance space and functionality.

 

According to the Asia Pacific household appliances market report, the development and integration fo advanced technologies, such as automation and AI are driving the demand for smart household appliances. There is a rising popularity of robotic vacuum cleaners, personal care devices, and smart kitchen appliances among tech-savvy consumers. Further, e-commerce channels have risen to become the sale of household appliances in China. Manufacturers of household appliances can leverage online platforms to expand their customer base. According to the China Center for Information Industry Development (CCID), consumers are increasingly demanding high-quality and easy-to-use household appliances such as high-speed blenders with self-cleaning functions, scrubbers that can intelligently detect dust and recycle sewage, and sweeping robots that can automatically gather dust, replenish water, and dry the floor.

 

Asia Pacific Household Appliances Market

 

Market Segmentation

Asia Pacific Household Appliances Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments.

 

Market Breakup by Product:

  • Major Appliances
    • Air Conditioners
    • Refrigerators
    • Washing Machines
    • Dishwashing Machines
    • Ovens
    • Others
  • Small Appliances
    • Vacuum Cleaners
    • Grills and Roasters
    • Food Processors
    • Air Purifier
    • Coffee/Tea Makers
    • Water Purifier
    • Others

 

Market Breakup by Price Range:

  • Economy
  • Mid-Economy
  • Premium

 

Market Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Online
  • Others

 

Market Breakup by Country:

  • China
  • Japan
  • India
  • ASEAN
  • Australia
  • Others

 

Competitive Landscape

The key players in the household appliances market in Asia Pacific are producing high-quality household appliances to meet the needs of residential consumers.

 

  • Samsung Electronics Co. Ltd.
  • LG Electronics Inc.
  • Whirlpool Corporation
  • Electrolux AB
  • Hitachi, Ltd.
  • Panasonic Holdings Corporation
  • Haier Group Corporation
  • Gree Electric Appliances, lnc.
  • Robert Bosch GmbH
  • Koninklijke Philips N.V.    
  • Conair LLC
  • Midea Group Co. Ltd. 
  • Others

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Price Range
  • Distribution Channel
  • Region
Breakup by Product
  • Major Appliances
  • Small Appliances
Breakup by Price Range
  • Economy
  • Mid-Economy
  • Premium 
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Online
  • Others
Breakup by Region
  • China
  • Japan
  • India
  • ASEAN
  • Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Samsung Electronics Co. Ltd.
  • LG Electronics Inc.
  • Whirlpool Corporation
  • Electrolux AB
  • Hitachi, Ltd.
  • Panasonic Holdings Corporation
  • Haier Group Corporation
  • Gree Electric Appliances, lnc. 
  • Robert Bosch GmbH
  • Koninklijke Philips N.V.    
  • Conair LLC
  • Midea Group Co. Ltd. 
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    Global Household Appliances Market Overview

    8.1    Key Industry Highlights
    8.2    Global Household Appliances Historical Market (2018-2023) 
    8.3    Global Household Appliances Market Forecast (2024-2032)
    8.4    Global Household Appliances Market Share by Region
        8.4.1    North America
        8.4.2    Europe
        8.4.3    Asia Pacific
        8.4.4    Latin America
        8.4.5    Middle East and Africa
9    Asia Pacific Household Appliances Market Overview
    9.1    Key Industry Highlights
    9.2    Asia Pacific Household Appliances Historical Market (2018-2023) 
    9.3    Asia Pacific Household Appliances Market Forecast (2024-2032)
10    Asia Pacific Household Appliances Market by Product
    10.1    Major Appliances
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
        10.1.3    Market by Type
            10.1.3.1    Air Conditioners
            10.1.3.2    Refrigerators
            10.1.3.3    Washing Machines
            10.1.3.4    Dishwashing Machines
            10.1.3.5    Ovens
            10.1.3.6    Others
    10.2    Small Appliances 
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
        10.2.3    Market by Type
            10.2.3.1    Vacuum Cleaners
            10.2.3.2    Grills and Roasters
            10.2.3.3    Food Processors
            10.2.3.4    Air Purifier
            10.2.3.5    Coffee/Tea Makers
            10.2.3.6    Water Purifier
            10.2.3.7    Others
11    Asia Pacific Household Appliances Market by Price Range
    11.1    Economy
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Mid-Economy
        11.2.1    Historical Trend (2018-2023) 
        11.2.2    Forecast Trend (2024-2032)
    11.3    Premium 
        11.3.1    Historical Trend (2018-2023) 
        11.3.2    Forecast Trend (2024-2032)
12    Asia Pacific Household Appliances Market by Distribution Channel
    12.1    Supermarkets and Hypermarkets
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Specialty Stores
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Online
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Asia Pacific Household Appliances Market by Country
    13.1    China
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    Japan
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    India
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    ASEAN
        13.4.1    Historical Trend (2018-2023)
        13.4.2    Forecast Trend (2024-2032)
    13.5    Australia
        13.5.1    Historical Trend (2018-2023)
        13.5.2    Forecast Trend (2024-2032)
    13.6    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators of Demand
    14.4    Key Indicators of Price
15    Trade Data Analysis (HS Code – 8509, 8450, 84182)
    15.1    Major Importing Countries
        15.1.1    By Volume
        15.1.2    By Value
    15.2    Major Exporting Countries
        15.2.1    By Volume
        15.2.2    By Value
16    Competitive Landscape
    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    Samsung Electronics Co. Ltd.
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    LG Electronics Inc.
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    Whirlpool Corporation
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Electrolux AB
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Hitachi, Ltd.
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6    Panasonic Holdings Corporation
            16.2.6.1    Company Overview
            16.2.6.2    Product Portfolio
            16.2.6.3    Demographic Reach and Achievements
            16.2.6.4    Certifications
        16.2.7    Haier Group Corporation
            16.2.7.1    Company Overview
            16.2.7.2    Product Portfolio
            16.2.7.3    Demographic Reach and Achievements
            16.2.7.4    Certifications
        16.2.8    Gree Electric Appliances, lnc. 
            16.2.8.1    Company Overview
            16.2.8.2    Product Portfolio
            16.2.8.3    Demographic Reach and Achievements
            16.2.8.4    Certifications
        16.2.9    Robert Bosch GmbH
            16.2.9.1    Company Overview
            16.2.9.2    Product Portfolio
            16.2.9.3    Demographic Reach and Achievements
            16.2.9.4    Certifications
        16.2.10    Koninklijke Philips N.V.    
            16.2.10.1    Company Overview
            16.2.10.2    Product Portfolio
            16.2.10.3    Demographic Reach and Achievements
            16.2.10.4    Certifications
        16.2.11    Conair LLC 
            16.2.11.1    Company Overview
            16.2.11.2    Product Portfolio
            16.2.11.3    Demographic Reach and Achievements
            16.2.11.4    Certifications
        16.2.12    Midea Group Co. Ltd. 
            16.2.12.1    Company Overview
            16.2.12.2    Product Portfolio
            16.2.12.3    Demographic Reach and Achievements
            16.2.12.4    Certifications
        16.2.13    Others
17    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Global Household Appliances Market: Key Industry Highlights, 2018 and 2032
2.    Asia Pacific Household Appliances Market: Key Industry Highlights, 2018 and 2032
3.    Asia Pacific Household Appliances Historical Market: Breakup by Product (USD Billion), 2018-2023
4.    Asia Pacific Household Appliances Market Forecast: Breakup by Product (USD Billion), 2024-2032
5.    Asia Pacific Household Appliances Historical Market: Breakup by Price Range (USD Billion), 2018-2023
6.    Asia Pacific Household Appliances Market Forecast: Breakup by Price Range (USD Billion), 2024-2032
7.    Asia Pacific Household Appliances Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
8.    Asia Pacific Household Appliances Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
9.    Asia Pacific Household Appliances Historical Market: Breakup by Country (USD Billion), 2018-2023
10.    Asia Pacific Household Appliances Market Forecast: Breakup by Country (USD Billion), 2024-2032
11.    Major Importing Countries by Volume
12.    Major Exporting Countries by Volume
13.    Major Importing Countries by Value
14.    Major Exporting Countries by Value
15.    Asia Pacific Household Appliances Market Structure

Key Questions Answered in the Report

In 2023, the Kitchen appliances market reached an approximate value of USD 286.47 billion.

The market is expected to grow at a CAGR of 4.4% between 2024 and 2032. 

The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach USD 423.85 billion by 2032.

The most owned household appliances are microwaves, refrigerators, cookers/ovens, vacuum cleaners, and washing machines.

A home appliance or a household appliance is a machine that assists in household functions such as cooking, cleaning, and food preservation.

The major drivers of the market include a changing consumer lifestyle, the demand for household appliances to save time, and the development of smart home appliances.

Key trends aiding market expansion include advancement in appliance design, rising demand for energy-efficient products, and the expansion of residential construction.  

Major countries in the market are China, Japan, India, ASEAN, Australia, and others.

The distribution channels of household appliances are supermarkets and hypermarkets, specialty stores, online, and others.

Key players in the market are Samsung Electronics Co. Ltd., LG Electronics Inc., Whirlpool Corporation, Electrolux AB, Hitachi, Ltd., Panasonic Holdings Corporation, Haier Group Corporation, Gree Electric Appliances, lnc., Robert Bosch GmbH, Koninklijke Philips N.V., Conair LLC, Midea Group Co. Ltd., and others.

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