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Australia Baby Stroller Market Size, Share, Growth, Forecast: By Product Type: Full Size Stroller, Double Stroller, Lightweight Stroller, Jogging Stroller, All-Terrain Stroller, Other Strollers; By Age: 0 - 6 months, 6 - 12 months, 12 - 36 months; By End Use: Toddlers, Infants; By Distribution Channel; Regional Analysis; Competitive Landscape; 2024-2032
Australia Baby Stroller Market Outlook
The Australia baby stroller market size is projected to grow at a CAGR of 4.30% between 2024 and 2032.
Key Takeaways
- Key players in the market are Baby Jogger Australia, Love N Care Australia Pty Ltd, Bugaboo Australia Pty Ltd, and Redsbaby Pty Ltd.
- Price range of baby strollers in Australia varies from 400 AUD to 700 AUD.
- Parents prioritise safety and comfort, leading to a demand for strollers equipped with features like adjustable harness systems, comfortable padding, sun canopies, and shock-absorbing wheels.
The surge in birth rates in developing nations, coupled with emerging trend of nuclear families, is positively impacting the Australia baby stroller market development. The adoption of strollers for child transport and vehicle use, along with the demand for prams, further contribute to market growth.
Additionally, manufacturers are incorporating technology in strollers with features like smart sensors for monitoring child safety, Bluetooth connectivity for music or alerts, and USB charging ports for parental convenience. The integration of technology enhances the functionality of strollers, catering to modern parenting needs.
Consumers are also increasingly seeking lightweight, easy-to-fold, and compact strollers that are travel-friendly and suitable for urban environments with limited space. The Nuna Baby Australia TRVL stroller won the Bronze Award for Best Travel Product in 2023 due to its light weight and luxury features.
Among stroller types, double strollers, designed to accommodate two children simultaneously, target parents with multiple young children, offering convenience and functionality, albeit in a niche market segment. Lightweight strollers, popular for their compact design, easy maneuverability, and portability, dominate the Australia baby stroller market share, reflecting the preference for convenient and easy-to-carry options among parents. Jogging strollers cater to active parents who want to jog or run with their child, providing enhanced stability and performance on various terrains. All-terrain strollers feature sturdy wheels suitable for different surfaces, caters to families that enjoy outdoor activities and requiring strollers capable of handling various terrains.
Market Segmentation
Australia Baby Stroller Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Full Size Stroller
- Double Stroller
- Lightweight Stroller
- Jogging Stroller
- All-Terrain Stroller
- Other Strollers
Market Breakup by Age
- 0 - 6 months
- 6 - 12 months
- 12 - 36 months
Market Breakup by End Use
- Toddlers
- Infants
Market Breakup by Distribution Channel
- Offline Retail Stores
- Online Retail Stores
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Western Australia
- Australian Capital Territory
- Others
Competitive Landscape
Market players are adapting to changing consumer behaviours, leveraging online platforms for sales growth, and focusing on convenience, safety features, and multi-functional designs to drive the adoption of baby strollers in the country.
- Baby Jogger Australia
- Love N Care Australia Pty Ltd
- Dorel Industries Inc.
- Bugaboo International B.V.
- Redsbaby Pty Ltd.
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Age |
|
| Breakup by End Use |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Asia Pacific Baby Stroller Market Overview
8.1 Key Industry Highlights
8.2 Asia Pacific Baby Stroller Historical Market (2018-2023)
8.3 Asia Pacific Baby Stroller Market Forecast (2024-2032)
9 Australia Baby Stroller Market Overview
9.1 Key Industry Highlights
9.2 Australia Baby Stroller Historical Market (2018-2023)
9.3 Australia Baby Stroller Market Forecast (2024-2032)
10 Australia Baby Stroller Market by Product Type
10.1 Full Size Stroller
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Double Stroller
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Lightweight Stroller
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Jogging Stroller
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 All-Terrain Stroller
10.5.1 Historical Trend (2018-2023)
10.5.2 Forecast Trend (2024-2032)
10.6 Other Strollers
11 Australia Baby Stroller Market by Age
11.1 0 - 6 months
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 6 - 12 months
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 12 - 36 months
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
12 Australia Baby Stroller Market by End Use
12.1 Toddlers
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Infants
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
13 Australia Baby Stroller Market by Distribution Channel
13.1 Offline Retail Stores
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Online Retail Stores
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
14 Australia Baby Stroller Market by Region
14.1 New South Wales
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 Victoria
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
14.3 Queensland
14.3.1 Historical Trend (2018-2023)
14.3.2 Forecast Trend (2024-2032)
14.4 Australian Capital Territory
14.4.1 Historical Trend (2018-2023)
14.4.2 Forecast Trend (2024-2032)
14.5 Western Australia
14.5.1 Historical Trend (2018-2023)
14.5.2 Forecast Trend (2024-2032)
14.6 Others
15 Market Dynamics
15.1 SWOT Analysis
15.1.1 Strengths
15.1.2 Weaknesses
15.1.3 Opportunities
15.1.4 Threats
15.2 Porter’s Five Forces Analysis
15.2.1 Supplier’s Power
15.2.2 Buyer’s Power
15.2.3 Threat of New Entrants
15.2.4 Degree of Rivalry
15.2.5 Threat of Substitutes
15.3 Key Indicators for Demand
15.4 Key Indicators for Price
16 Value Chain Analysis
17 Trade Data Analysis (HS Code - 8715)
17.1 Major Importing Countries
17.1.1 By Volume
17.1.2 By Value
17.2 Major Exporting Countries
17.2.1 By Volume
17.2.2 By Value
18 Price Analysis
19 Competitive Landscape
19.1 Market Structure
19.2 Company Profiles
19.2.1 Baby Jogger Australia
19.2.1.1 Company Overview
19.2.1.2 Product Portfolio
19.2.1.3 Demographic Reach and Achievements
19.2.1.4 Certifications
19.2.2 Love N Care Australia Pty Ltd
19.2.2.1 Company Overview
19.2.2.2 Product Portfolio
19.2.2.3 Demographic Reach and Achievements
19.2.2.4 Certifications
19.2.3 Dorel Industries Inc.
19.2.3.1 Company Overview
19.2.3.2 Product Portfolio
19.2.3.3 Demographic Reach and Achievements
19.2.3.4 Certifications
19.2.4 Bugaboo International B.V.
19.2.4.1 Company Overview
19.2.4.2 Product Portfolio
19.2.4.3 Demographic Reach and Achievements
19.2.4.4 Certifications
19.2.5 Redsbaby Pty Ltd.
19.2.5.1 Company Overview
19.2.5.2 Product Portfolio
19.2.5.3 Demographic Reach and Achievements
19.2.5.4 Certifications
19.2.6 Others
20 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Asia Pacific Baby Stroller Market: Key Industry Highlights, 2018 and 2032
2. Australia Baby Stroller Market: Key Industry Highlights, 2018 and 2032
3. Australia Baby Stroller Historical Market: Breakup by Product Type (USD Million), 2018-2023
4. Australia Baby Stroller Market Forecast: Breakup by Product Type (USD Million), 2024-2032
5. Australia Baby Stroller Historical Market: Breakup by Age (USD Million), 2018-2023
6. Australia Baby Stroller Market Forecast: Breakup by Age (USD Million), 2024-2032
7. Australia Baby Stroller Historical Market: Breakup by End Use (USD Million), 2018-2023
8. Australia Baby Stroller Market Forecast: Breakup by End Use (USD Million), 2024-2032
9. Australia Baby Stroller Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
10. Australia Baby Stroller Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
11. Australia Baby Stroller Historical Market: Breakup by Region (USD Million), 2018-2023
12. Australia Baby Stroller Market Forecast: Breakup by Region (USD Million), 2024-2032
13. Major Importing Countries by Volume
14. Major Exporting Countries by Volume
15. Major Importing Countries by Value
16. Major Exporting Countries by Value
17. Australia Baby Stroller Market Structure
Key Questions Answered in the Report
The Australia baby stroller market value is expected to grow at a CAGR of 4.30% between 2024 and 2032.
The market is being driven due to the increasing demand for convenience and safety in childcare products, the growing trend of parents seeking ergonomic and versatile stroller designs, and the rising interest in innovative features like lightweight materials and compact folding mechanisms.
Technological advancements improving travel systems and modular strollers, the emphasis on product differentiation, such as single-child and multi-child stroller options, and the focus on meeting the requirements of different age groups, from infants to toddlers, are driving factors contributing to the expansion of the market.
Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.
Based on end user, the market segmentations include toddler and infants.
Full size stroller, double stroller, lightweight stroller, jogging stroller, and all-terrain strollers are considered in the report.
Key players in the market are Baby Jogger Australia, Love N Care Australia Pty Ltd, Dorel Industries Inc., Bugaboo International B.V., and Redsbaby Pty Ltd, among others.
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