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Australia Bathroom Products Market

Australia Bathroom Products Market Size, Share, Analysis: By Type: Bathroom Furniture, Bathroom Accessories, Toiletries, Faucets and Showers, Bathroom Basin, Soap Dispensers, Others; By Price Point: Standard, Premium, Luxury; By Application; By Distribution Channel; Regional Analysis; Market Dynamics; Competitive Landscape; 2024-2032

Australia Bathroom Products Market Outlook

The Australia bathroom products market size was valued at USD 3.12 billion in 2023. The market is further projected to grow at a CAGR of 5.9% between 2024 and 2032, reaching a value of USD 5.25 billion by 2032.

 

Key Takeaways

  • Key players in the market are GWA Group Limited, Decina Pty Limited, Kohler Australia (Kohler New Zealand Ltd), and Gessi SPA.
  • In 2023, Kohler launched an eco-friendly “Surface + Spray Mop Starter Kit”, which provides essentials for a sparkling clean home without harmful chemicals. The starter kit includes their award-winning Universal Cleaner.
  • The hospitality sector in Australia is witnessing an increasing demand for luxurious bathtubs that offer spa-like experiences. These amenities enhance the overall guest experience and contribute to the relaxation and well-being of visitors.

 

The Australia bathroom products market growth is primarily driven by factors such as the expansion of the hospitality industry, increasing demand for premium faucets, growth in smart/electronic bathroom product accessories, new construction activities in residential sector, rising renovation projects, and the development of smart home technologies. Additionally, rising urbanisation, and consumer preference for eco-friendly and technologically advanced bathroom products are key drivers fuelling market expansion.

 

The increasing popularity of smart bathroom products with advanced features like digital faucets, touchless technology, and integrated controls for water temperature and lighting is a significant trend shaping the market. However, the market outlook can be affected by a lengthy product replacement cycle due to the durability and longevity of high-quality bathroom products like sinks, toilets, and shower units. This trend can impact sales frequency but ensures sustained demand for premium products.

 

The rise of online distribution channels for bathroom fixtures has expanded consumer access to a wider range of products, contributing to Australia bathroom products market development. Suppliers have enhanced the security and reliability of online platforms, increasing customer trust in purchasing bath fittings online.

 

Australian bathroom products market caters to both commercial establishments and residential properties with a diverse range of products tailored to different needs and preferences. The commercial segment includes businesses like hotels, restaurants, offices, and other public facilities that require high-quality bathroom products to cater to their customers' needs. Residential applications cover households where homeowners seek durable and aesthetically pleasing bathroom products for personal use.

 

Australia Bathroom Products Market

 

Market Segmentation

Australia Bathroom Products Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

 

Market Breakup by Type

  • Bathroom Furniture
    • Shelves
    • Cabinets
    • Mirrors
    • Others
  • Bathroom Accessories
    • Toothbrush Holders
    • Trash Cans
    • Taps
    • Towel Racks/Rings
    • Bathtubs
    • Others 
  • Toiletries
  • Faucets and Showers
  • Bathroom Basin
    • Single
    • Double
    • Multiple
  • Soap Dispensers
  • Others

 

Market Breakup by Price Point

  • Standard
  • Premium
  • Luxury

 

Market Breakup by Application

  • Commercial
  • Residential

 

Market Breakup by Distribution Channel

  • Hypermarkets/Supermarkets
  • Speciality Stores
  • Online Channels
  • Others

 

Market Breakup by Region

  • New South Wales
  • Victoria
  • Queensland
  • Western Australia
  • Australian Capital Territory
  • Others

 

Competitive Landscape

Market players are focused on providing premium range of bathroom products to stay ahead in the competition and enhance their overall presence.

 

  • GWA Group Limited
  • Decina Pty Limited
  • Kohler Australia (Kohler New Zealand Ltd).
  • Gessi SPA
  • Sussex Taps Pty Ltd.
  • Brodware Pty Ltd.
  • Astra Walker Pty Ltd.
  • Faucet Australia Pty Ltd.
  • CB Ideal Tapware Pty Ltd.
  • Ramtaps Pty Ltd.
  • Others

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Price Point
  • Application
  • Distribution Channel
  • Region
Breakup by Type
  • Bathroom Furniture
  • Bathroom Accessories
  • Toiletries
  • Faucets and Showers
  • Bathroom Basin
  • Soap Dispensers
  • Others
Breakup by Price Point
  • Standard
  • Premium
  • Luxury
Breakup by Application
  • Commercial
  • Residential
Breakup by Distribution Channel
  • Hypermarkets/Supermarkets
  • Speciality Stores
  • Online Channels
  • Others
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • GWA Group Limited
  • Decina Pty Limited
  • Kohler Australia (Kohler New Zealand Ltd).
  • Gessi SPA
  • Sussex Taps Pty Ltd.
  • Brodware Pty Ltd.
  • Astra Walker Pty Ltd.
  • Faucet Australia Pty Ltd.
  • CB Ideal Tapware Pty Ltd.
  • Ramtaps Pty Ltd.
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface  
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    Australia Bathroom Products Market Overview

    8.1    Key Industry Highlights
    8.2    Australia Bathroom Products Historical Market (2018-2023) 
    8.3    Australia Bathroom Products Market Forecast (2024-2032)
9    Australia Bathroom Products Market by Type
    9.1    Bathroom Furniture
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
        9.1.3    Breakup by Type
            9.1.3.1    Shelves
            9.1.3.2    Cabinets
            9.1.3.3    Mirrors
            9.1.3.4    Others
    9.2    Bathroom Accessories
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
        9.2.3    Breakup by Type
            9.2.3.1    Toothbrush Holders
            9.2.3.2    Trash Cans
            9.2.3.3    Taps
            9.2.3.4    Towel Racks/Rings
            9.2.3.5    Bathtubs
            9.2.3.6    Others 
    9.3    Toiletries
        9.3.1    Historical Trend (2018-2023)
        9.3.2    Forecast Trend (2024-2032)
    9.4    Faucets and Showers
        9.4.1    Historical Trend (2018-2023)
        9.4.2    Forecast Trend (2024-2032)
    9.5    Bathroom Basin
        9.5.1    Historical Trend (2018-2023)
        9.5.2    Forecast Trend (2024-2032)
        9.5.3    Breakup by Type
            9.5.3.1    Single
            9.5.3.2    Double
            9.5.3.3    Multiple
    9.6    Soap Dispensers
        9.6.1    Historical Trend (2018-2023)
        9.6.2    Forecast Trend (2024-2032)
    9.7    Others
10    Australia Bathroom Products Market by Price Point
    10.1    Standard
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Premium
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    Luxury
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
11    Australia Bathroom Products Market by Application
    11.1    Commercial
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Residential
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
12    Australia Bathroom Products Market by Distribution Channel
    12.1    Hypermarkets/Supermarkets
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Specialty Stores
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Online Channels
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Australia Bathroom Products Market by Region
    13.1    New South Wales
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    Victoria
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Queensland
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    Australian Capital Territory
        13.4.1    Historical Trend (2018-2023)
        13.4.2    Forecast Trend (2024-2032)
    13.5    Western Australia
        13.5.1    Historical Trend (2018-2023)
        13.5.2    Forecast Trend (2024-2032)
    13.6    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Trade Data Analysis (HS Code - 6910)
    15.1    Major Importing Countries
        15.1.1    By Volume
        15.1.2    By Value
    15.2    Major Exporting Countries
        15.2.1    By Volume
        15.2.2    By Value
16    Competitive Landscape
    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    GWA Group Limited   
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    Decina Pty Limited   
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    Kohler Australia (Kohler New Zealand Ltd). 
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Gessi SPA    
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Sussex Taps Pty Ltd.    
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6    Brodware Pty Ltd.    
            16.2.6.1    Company Overview
            16.2.6.2    Product Portfolio
            16.2.6.3    Demographic Reach and Achievements
            16.2.6.4    Certifications
        16.2.7    Astra Walker Pty Ltd.   
            16.2.7.1    Company Overview
            16.2.7.2    Product Portfolio
            16.2.7.3    Demographic Reach and Achievements
            16.2.7.4    Certifications
        16.2.8    Faucet Australia Pty Ltd.   
            16.2.8.1    Company Overview
            16.2.8.2    Product Portfolio
            16.2.8.3    Demographic Reach and Achievements
            16.2.8.4    Certifications
        16.2.9    CB Ideal Tapware Pty Ltd.   
            16.2.9.1    Company Overview
            16.2.9.2    Product Portfolio
            16.2.9.3    Demographic Reach and Achievements
            16.2.9.4    Certifications
        16.2.10    Ramtaps Pty Ltd.   
            16.2.10.1    Company Overview
            16.2.10.2    Product Portfolio
            16.2.10.3    Demographic Reach and Achievements
            16.2.10.4    Certifications
        16.2.11    Others
17    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Australia Bathroom Products Market: Key Industry Highlights, 2018 and 2032
2.    Australia Bathroom Products Historical Market: Breakup by Type (USD Billion), 2018-2023
3.    Australia Bathroom Products Market Forecast: Breakup by Type (USD Billion), 2024-2032
4.    Australia Bathroom Products Historical Market: Breakup by Price Point (USD Billion), 2018-2023
5.    Australia Bathroom Products Market Forecast: Breakup by Price Point (USD Billion), 2024-2032
6.    Australia Bathroom Products Historical Market: Breakup by Application (USD Billion), 2018-2023
7.    Australia Bathroom Products Market Forecast: Breakup by Application (USD Billion), 2024-2032
8.    Australia Bathroom Products Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
9.    Australia Bathroom Products Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
10.    Australia Bathroom Products Historical Market: Breakup by Region (USD Billion), 2018-2023
11.    Australia Bathroom Products Market Forecast: Breakup by Region (USD Billion), 2024-2032
12.    Major Importing Countries by Volume
13.    Major Exporting Countries by Volume
14.    Major Importing Countries by Value
15.    Major Exporting Countries by Value
16.    Australia Bathroom Products Market Structure

Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 3.12 billion.

The market is expected to grow at a CAGR of 5.9% between 2024 and 2032.

The bathroom products market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 5.25 billion by 2032.

The market is being driven due to increasing demand for premium faucets, growth in smart/electronic bathroom product accessories, rising number of renovation projects, and the development of smart home technologies by manufacturers.

Key trends aiding the market expansion are consumer preference for eco-friendly and technologically advanced bathroom products, new construction activities in residential apartments, and expansion of the hospitality industry.

Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.

Based on application, the market segmentations include commercial and residential.

Bathroom furniture, bathroom accessories, toiletries, faucets and showers, bathroom basin, and soap dispensers are considered in the report.

Key players in the market are GWA Group Limited, Decina Pty Limited, Kohler Australia (Kohler New Zealand Ltd), Gessi SPA, Sussex Taps Pty Ltd, Brodware Pty Ltd, Astra Walker Pty Ltd, Faucet Australia Pty Ltd, CB Ideal Tapware Pty Ltd, and Ramtaps Pty Ltd, among others.

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