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Australia Brown Sugar Market Size, Share, Growth, Forecast: By Product Type: Regular, Light Brown, Dark Brown; By Nature: Organic, Conventional; By Form: Granules, Powder, Syrup, Cubes; By Application: Bakery and Confectionery, Beverages, Others; By End Use; By Distribution Channel; Regional Analysis; Competitive Landscape; 2024-2032
Australia Brown Sugar Market Outlook
The Australia brown sugar market size was valued at USD 66.76 million in 2023. The market is further projected to grow at a CAGR of 6.3% between 2024 and 2032, reaching a value of USD 117.88 million by 2032.
Key Takeaways
- Sugar is Australia’s second-largest export crop, following wheat, with an annual revenue of nearly USD 2 billion. Australia exports about 80% of its raw sugar overseas, making it the fourth-largest raw sugar exporter globally.
- The sugar industry directly and indirectly generates over 40,000 jobs.
- The domestic market for raw sugar within Australia is around one million tonnes.
- Organic brown sugar, produced by adding sugarcane molasses to refined white sugar crystals, is gaining traction.
Key drivers aiding the expansion of the Australia brown sugar market share include the increasing consumer preference for healthier alternatives like brown sugar due to its higher iron, calcium, and potassium content and slightly lower calorie count compared to white sugar. This shift is supported by doctors and researchers promoting brown sugar for its health advantages, along with endorsements from health professionals, which is propelling the demand for brown sugar in Australia.
Additionally, the Australia brown sugar market growth is driven due to the surge in demand for healthy foods and natural sweeteners, as well as the rising popularity of unrefined sugar options like brown sugar in various applications such as bakery and confectionery products, beverages, and dairy items. Approximately 95% of brown sugar produced in Australia comes from Queensland (QLD), with the remainder grown in northern New South Wales (NSW).
Granulated brown sugar is a common choice in baking, cooking, and beverage preparation due to its convenience and ease of use. Its granulated form allows for easy measuring and incorporation into recipes. On the other hand, powdered brown sugar, is often preferred in confectionery, desserts, and specialty beverages where a more uniform consistency is desired.
Brown sugar syrup, a liquid sweetener with a rich flavour and viscosity, finds its place in beverages, sauces, and desserts for enhancing flavours and textures. Additionally, brown sugar is favoured for portion control and convenience in hot beverages and cocktails.
Brown sugar is increasingly being used in medicinal products and cosmetic formulations due to its exfoliating and moisturising properties. This is expanding the market's reach beyond the food sector, creating new avenues for growth and product innovation in the pharmaceutical and cosmetic industries.
Market Segmentation
Australia Brown Sugar Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Regular
- Light Brown
- Dark Brown
Market Breakup by Nature
- Organic
- Conventional
Market Breakup by Form
- Granules
- Powder
- Syrup
- Cubes
Market Breakup by Application
- Bakery and Confectionery
- Beverages
- Dairy Products
- Others
Market Breakup by End Use
- Pharmaceutical Industry
- HoReCa Industry
- Cosmetic Industry
- Residential Sector
Market Breakup by Distribution Channel
- Hypermarkets /Supermarkets
- Online
- Others
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Western Australia
- Australian Capital Territory
- Others
Competitive Landscape
Market players aim to enhance their product offerings, expand their market presence through strategic alliances, and capitalise on the rising demand for brown sugar in different sectors.
- James White Pty Ltd
- Nuts About Life Pty Ltd
- Goodman Fielder Pty Limited
- Wilmar Sugar Pty Ltd
- American Crystal Sugar Company
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Nature |
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| Breakup by Form |
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| Breakup by Application |
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| Breakup by End Use |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Asia Pacific Brown Sugar Market Overview
8.1 Key Industry Highlights
8.2 Asia Pacific Brown Sugar Historical Market (2018-2023)
8.3 Asia Pacific Brown Sugar Market Forecast (2024-2032)
9 Australia Brown Sugar Market Overview
9.1 Key Industry Highlights
9.2 Australia Brown Sugar Historical Market (2018-2023)
9.3 Australia Brown Sugar Market Forecast (2024-2032)
10 Australia Brown Sugar Market by Product Type
10.1 Regular
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Light Brown
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Dark Brown
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
11 Australia Brown Sugar Market by Nature
11.1 Organic
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Conventional
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Australia Brown Sugar Market by Form
12.1 Granules
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Powder
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Syrup
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Cubes
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
13 Australia Brown Sugar Market by Application
13.1 Bakery and Confectionery
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Beverages
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Dairy Products
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Others
14 Australia Brown Sugar Market by End Use
14.1 Pharmaceutical Industry
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 HoReCa Industry
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
14.3 Cosmetic Industry
14.3.1 Historical Trend (2018-2023)
14.3.2 Forecast Trend (2024-2032)
14.4 Residential Sector
14.4.1 Historical Trend (2018-2023)
14.4.2 Forecast Trend (2024-2032)
15 Australia Brown Sugar Market by Distribution Channel
15.1 Hypermarkets /Supermarkets
15.1.1 Historical Trend (2018-2023)
15.1.2 Forecast Trend (2024-2032)
15.2 Online
15.2.1 Historical Trend (2018-2023)
15.2.2 Forecast Trend (2024-2032)
15.3 Others
16 Australia Brown Sugar Market by Region
16.1 New South Wales
16.1.1 Historical Trend (2018-2023)
16.1.2 Forecast Trend (2024-2032)
16.2 Victoria
16.2.1 Historical Trend (2018-2023)
16.2.2 Forecast Trend (2024-2032)
16.3 Queensland
16.3.1 Historical Trend (2018-2023)
16.3.2 Forecast Trend (2024-2032)
16.4 Australian Capital Territory
16.4.1 Historical Trend (2018-2023)
16.4.2 Forecast Trend (2024-2032)
16.5 Western Australia
16.5.1 Historical Trend (2018-2023)
16.5.2 Forecast Trend (2024-2032)
16.6 Others
17 Market Dynamics
17.1 SWOT Analysis
17.1.1 Strengths
17.1.2 Weaknesses
17.1.3 Opportunities
17.1.4 Threats
17.2 Porter’s Five Forces Analysis
17.2.1 Supplier’s Power
17.2.2 Buyer’s Power
17.2.3 Threat of New Entrants
17.2.4 Degree of Rivalry
17.2.5 Threat of Substitutes
17.3 Key Indicators for Demand
17.4 Key Indicators for Price
18 Competitive Landscape
18.1 Market Structure
18.2 Company Profiles
18.2.1 James White Pty Ltd
18.2.1.1 Company Overview
18.2.1.2 Product Portfolio
18.2.1.3 Demographic Reach and Achievements
18.2.1.4 Certifications
18.2.2 Nuts About Life Pty Ltd
18.2.2.1 Company Overview
18.2.2.2 Product Portfolio
18.2.2.3 Demographic Reach and Achievements
18.2.2.4 Certifications
18.2.3 Goodman Fielder Pty Limited
18.2.3.1 Company Overview
18.2.3.2 Product Portfolio
18.2.3.3 Demographic Reach and Achievements
18.2.3.4 Certifications
18.2.4 Wilmar Sugar Pty Ltd
18.2.4.1 Company Overview
18.2.4.2 Product Portfolio
18.2.4.3 Demographic Reach and Achievements
18.2.4.4 Certifications
18.2.5 American Crystal Sugar Company
18.2.5.1 Company Overview
18.2.5.2 Product Portfolio
18.2.5.3 Demographic Reach and Achievements
18.2.5.4 Certifications
18.2.6 Others
19 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Asia Pacific Brown Sugar Market: Key Industry Highlights, 2018 and 2032
2. Australia Brown Sugar Market: Key Industry Highlights, 2018 and 2032
3. Australia Brown Sugar Historical Market: Breakup by Product Type (USD Million), 2018-2023
4. Australia Brown Sugar Market Forecast: Breakup by Product Type (USD Million), 2024-2032
5. Australia Brown Sugar Historical Market: Breakup by Nature (USD Million), 2018-2023
6. Australia Brown Sugar Market Forecast: Breakup by Nature (USD Million), 2024-2032
7. Australia Brown Sugar Historical Market: Breakup by Form (USD Million), 2018-2023
8. Australia Brown Sugar Market Forecast: Breakup by Form (USD Million), 2024-2032
9. Australia Brown Sugar Historical Market: Breakup by Application (USD Million), 2018-2023
10. Australia Brown Sugar Market Forecast: Breakup by Application (USD Million), 2024-2032
11. Australia Brown Sugar Historical Market: Breakup by End Use (USD Million), 2018-2023
12. Australia Brown Sugar Market Forecast: Breakup by End Use (USD Million), 2024-2032
13. Australia Brown Sugar Historical Market: Breakup by Distribution channel (USD Million), 2018-2023
14. Australia Brown Sugar Market Forecast: Breakup by Distribution channel (USD Million), 2024-2032
15. Australia Brown Sugar Historical Market: Breakup by Region (USD Million), 2018-2023
16. Australia Brown Sugar Market Forecast: Breakup by Region (USD Million), 2024-2032
17. Australia Brown Sugar Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 66.76 million.
The market is expected to grow at a CAGR of 6.3% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 117.88 million by 2032.
The market is being driven due to increasing consumer preference for healthier alternatives like brown sugar due to its higher mineral content and slightly lower calorie count compared to white sugar.
Key trends aiding the market expansion include the shift towards healthier eating habits, along with endorsements from health professionals, rising popularity of unrefined sugar options, and the introduction of innovative packaging solutions that enhance product appeal and sustainability.
Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.
Different forms of brown sugar are granules, powder, syrup, and cubes.
Based on end use, the market segmentations include pharmaceutical industry, HoReCa industry, cosmetic industry, and residential sector.
Key players in the market are James White Pty Ltd, Nuts About Life Pty Ltd, Goodman Fielder Pty Limited, Wilmar Sugar Pty Ltd, American Crystal Sugar Company, among others.
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