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Australia Home Textiles Market

Australia Home Textiles Market Size, Share, Growth, Report: By Product Type: Bed Linen, Bath Linen, Kitchen Linen, Upholstery, Floor Covering, Others; By Distribution Channel: Hypermarkets/Supermarkets, Speciality Stores, Online, Others; Regional Analysis; Market Dynamics: SWOT Analysis; Competitive Landscape; 2024-2032

Australia Home Textiles Market Outlook

The Australia home textiles market size reached approximately USD 4.92 billion in 2023. The market is estimated to grow at a CAGR of 4.4% in the forecast period of 2024-2032, reaching a value of around USD 7.30 billion by 2032.

 

Key Trends in the Market

Home textiles refer to natural as well as homemade textiles, which are primarily used for home furnishing purposes to provide functionality and enhance the aesthetic appeal of a room. Some of the commonly used fabrics in home textiles include cotton, silk, wool, nylon, and rayon, among others.

 

  • Increased incorporation of eco-friendly materials such as organic cotton and bamboo, which are biodegradable and do not cause pollution, is a major factor favouring the Australia home textiles market demand. The growing usage of recyclable materials such as recycled polyester and other recycled fibres in home textiles also promotes sustainability in the textile market.
  • Minimalism is also emerging as a significant market trend as manufacturers are readily adopting monochrome and simplistic designs in their home textile products.
  • The growing integration of smart technologies in home textiles such as nanotechnology to provide antimicrobial properties and improve hygiene of bed and bath linens as well as sensors and automation to adjust curtains based on light levels, also contributes to the Australia home textiles market growth.
  • Market players are focusing on opening new retail stores in the country to make their products more accessible to customers. For example, in September 2022, Ingka Group, an IKEA retailer, opened its first planning studio in West Melbourne, Australia. This studio, mainly focusing on kitchen and wardrobe textiles, is aimed to help its customers with planning and designing bathrooms, kitchens, and wardrobes.

 

Australia Home Textiles Market Segmentation

Based on product type, the market is divided into bed linen, bath linen, kitchen linen, upholstery, and floor covering, among others. The market segmentation, on the basis of distribution channel, includes hypermarkets/supermarkets, speciality stores, and online, among others.  The major regional markets of home textiles in Australia include New South Wales, Victoria, Queensland, Australia Capital, and Western Australia, among others.

 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the Australia home textiles market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

 

  • IKEA Pty Limited 
  • Industria de Diseño Textil, S.A. 
  • Forty Winks Franchising Pty Ltd 
  • Harvey Norman Holdings Limited
  • PURE LINEN  
  • Australian Textile Mills Pty Ltd. 
  • Greenlit Brands Pty Limited
  • Lorraine Lea Linen Pty Ltd. 
  • Natures Organics Pty Ltd.  
  • Quest Carpet Manufacturers Pty Limited 
  • Others

 

Market Share by Product Type

Bed linen occupies a significant portion of the Australia home textiles market share, due to their essential role in ensuring a comfortable sleeping environment. Cotton bed linens are a popular choice as they provide superior breathability and comfort to users. With the rise in disposable incomes, customers are opting for high-quality and luxury linen items, which can offer enhanced comfort as well as excellent aesthetics.

 

Meanwhile, bath linen is also expected to witness robust growth in the forecast period, due to its growing demand from the hospitality sector.

 

Market Share by Distribution Channel

As per the Australia home textiles market analysis, supermarkets/hypermarkets account for a substantial market share, as they offer ease of accessibility for buyers. These stores often offer in-store discounts and coupons, which further makes them an attractive option for home textile buyers.

 

Additionally, online channels are anticipated to foresee sizeable growth in the coming years, owing to the availability of a broad range of brands, designs, and colours of home textiles online. Such stores also offer the provision of price comparison to support buyers to make an educated decision.

 

Competitive Landscape

IKEA Pty Limited, founded in 1943, is a multinational ready-to-assemble furniture company, based in Delft, the Netherlands. Its product range includes chairs, dining furniture, tables and desks, bedding, bath textiles, and decoration items, among others. The group offers modern and simple furniture designs for interior decorations.

 

Industria de Diseño Textil, S.A. or Inditex is a multinational clothing company, established in 1985 and headquartered in Galicia, Spain. Some of the famous brands under the company include Pull&Bear, Zara, Massimo Dutti, and Oysho, among others. The company aims to incorporate single-use plastics as well as organic cotton in its products to create a sustainable clothing line.

 

Forty Winks Franchising Pty Ltd is a bedding company, incorporated in 1984 and based in Victoria, Australia. The company primarily offers mattresses and bases, beds, bedroom furniture, and bedding, among others. It offers mattresses of high-end brands to its customers such as Active Sleep, King Koil, MySide, Sealy, Serta, and Tempur, among others.

 

Other Australia home textiles market players include Harvey Norman Holdings Limited, PURE LINEN, Australian Textile Mills Pty Ltd., Greenlit Brands Pty Limited, Lorraine Lea Linen Pty Ltd., Natures Organics Pty Ltd., and Quest Carpet Manufacturers Pty Limited, among others.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product Type
  • Distribution Channel
  • Region
Breakup by Product Type
  • Bed Linen
  • Bath Linen
  • Kitchen Linen
  • Upholstery
  • Floor Covering
  • Others
Breakup by Distribution Channel
  • Hypermarkets/Supermarkets
  • Speciality Stores
  • Online
  • Others
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australia Capital
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • IKEA Pty Limited 
  • Industria de Diseño Textil, S.A. 
  • Forty Winks Franchising Pty Ltd 
  • Harvey Norman Holdings Limited
  • PURE LINEN  
  • Australian Textile Mills Pty Ltd. 
  • Greenlit Brands Pty Limited
  • Lorraine Lea Linen Pty Ltd. 
  • Natures Organics Pty Ltd.  
  • Quest Carpet Manufacturers Pty Limited 
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface  
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    Asia Pacific Home Textiles Market Overview

    8.1    Key Industry Highlights
    8.2    Asia Pacific Home Textiles Historical Market (2018-2023) 
    8.3    Asia Pacific Home Textiles Market Forecast (2024-2032)
9    Australia Home Textiles Market Overview
    9.1    Key Industry Highlights
    9.2    Australia Home Textiles Historical Market (2018-2023) 
    9.3    Australia Home Textiles Market Forecast (2024-2032)
10    Australia Home Textiles Market by Product Type
    10.1    Bed Linen
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Bath Linen
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    Kitchen Linen
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
    10.4    Upholstery
        10.4.1    Historical Trend (2018-2023)
        10.4.2    Forecast Trend (2024-2032)
    10.5    Floor Covering
        10.5.1    Historical Trend (2018-2023)
        10.5.2    Forecast Trend (2024-2032)
    10.6    Others
11    Australia Home Textiles Market by Distribution Channel
    11.1    Hypermarkets/Supermarkets
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Speciality Stores
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
    11.3    Online
        11.3.1    Historical Trend (2018-2023)
        11.3.2    Forecast Trend (2024-2032)
    11.4    Others
12    Australia Home Textiles Market by Region
    12.1    New South Wales
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Victoria
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Queensland
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Australia Capital
        12.4.1    Historical Trend (2018-2023)
        12.4.2    Forecast Trend (2024-2032)
    12.5    Western Australia
        12.5.1    Historical Trend (2018-2023)
        12.5.2    Forecast Trend (2024-2032)
    12.6    Others
13    Market Dynamics
    13.1    SWOT Analysis
        13.1.1    Strengths
        13.1.2    Weaknesses
        13.1.3    Opportunities
        13.1.4    Threats
    13.2    Porter’s Five Forces Analysis
        13.2.1    Supplier’s Power
        13.2.2    Buyer’s Power
        13.2.3    Threat of New Entrants
        13.2.4    Degree of Rivalry
        13.2.5    Threat of Substitutes
    13.3    Key Indicators for Demand
    13.4    Key Indicators for Price
14    Trade Data Analysis (HS Code – 6302)
    14.1    Major Exporting Countries 
        14.1.1    By Value
        14.1.2    By Volume
    14.2    Major Importing Countries 
        14.2.1    By Value
        14.2.2    By Volume
15    Competitive Landscape
    15.1    Market Structure
    15.2    Company Profiles
        15.2.1    IKEA Pty Limited
            15.2.1.1    Company Overview
            15.2.1.2    Product Portfolio
            15.2.1.3    Demographic Reach and Achievements
            15.2.1.4    Certifications
        15.2.2    Industria de Diseño Textil, S.A.
            15.2.2.1    Company Overview
            15.2.2.2    Product Portfolio
            15.2.2.3    Demographic Reach and Achievements
            15.2.2.4    Certifications
        15.2.3    Forty Winks Franchising Pty Ltd
            15.2.3.1    Company Overview
            15.2.3.2    Product Portfolio
            15.2.3.3    Demographic Reach and Achievements
            15.2.3.4    Certifications
        15.2.4    Harvey Norman Holdings Limited        
            15.2.4.1    Company Overview
            15.2.4.2    Product Portfolio
            15.2.4.3    Demographic Reach and Achievements
            15.2.4.4    Certifications
        15.2.5    PURE LINEN 
            15.2.5.1    Company Overview
            15.2.5.2    Product Portfolio
            15.2.5.3    Demographic Reach and Achievements
            15.2.5.4    Certifications
        15.2.6    Australian Textile Mills Pty Ltd.
            15.2.6.1    Company Overview
            15.2.6.2    Product Portfolio
            15.2.6.3    Demographic Reach and Achievements
            15.2.6.4    Certifications
        15.2.7    Greenlit Brands Pty Limited                
            15.2.7.1    Company Overview
            15.2.7.2    Product Portfolio
            15.2.7.3    Demographic Reach and Achievements
            15.2.7.4    Certifications
        15.2.8    Lorraine Lea Linen Pty Ltd.
            15.2.8.1    Company Overview
            15.2.8.2    Product Portfolio
            15.2.8.3    Demographic Reach and Achievements
            15.2.8.4    Certifications
        15.2.9    Natures Organics Pty Ltd. 
            15.2.9.1    Company Overview
            15.2.9.2    Product Portfolio
            15.2.9.3    Demographic Reach and Achievements
            15.2.9.4    Certifications
        15.2.10    Quest Carpet Manufacturers Pty Limited
            15.2.10.1    Company Overview
            15.2.10.2    Product Portfolio
            15.2.10.3    Demographic Reach and Achievements
            15.2.10.4    Certifications
        15.2.11    Others
16    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Asia Pacific Home Textiles Market: Key Industry Highlights, 2018 and 2032
2.    Australia Home Textiles Market: Key Industry Highlights, 2018 and 2032
3.    Australia Home Textiles Historical Market: Breakup by Type (USD Billion), 2018-2023
4.    Australia Home Textiles Market Forecast: Breakup by Type (USD Billion), 2024-2032
5.    Australia Home Textiles Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
6.    Australia Home Textiles Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
7.    Australia Home Textiles Historical Market: Breakup by Region (USD Billion), 2018-2023
8.    Australia Home Textiles Market Forecast: Breakup by Region (USD Billion), 2024-2032
9.    Major Exporting Countries by Value
10.    Major Importing Countries by Value
11.    Major Exporting Countries by Volume
12.    Major Importing Countries by Volume
13.    Australia Home Textiles Market Structure

Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 4.92 billion.

The market is projected to grow at a CAGR of 4.4% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032, reaching a value of around USD 7.30 billion by 2032.

The major market drivers are the growth of the real estate sector, a growing focus on interior designing, and rise in disposable incomes.

The key trends of the market include increased incorporation of eco-friendly materials such as organic cotton and bamboo in home textiles, rising trend of minimalism, and strategic efforts by market players to open new retail stores in the country.

The major regions in the market are New South Wales, Victoria, Queensland, Australia Capital, and Western Australia, among others.

Various product types are bed linen, bath linen, kitchen linen, upholstery, and floor covering, among others.

The key players in the market are IKEA Pty Limited, Industria de Diseño Textil, S.A., Forty Winks Franchising Pty Ltd, Harvey Norman Holdings Limited, PURE LINEN, Australian Textile Mills Pty Ltd., Greenlit Brands Pty Limited, Lorraine Lea Linen Pty Ltd., Natures Organics Pty Ltd., and Quest Carpet Manufacturers Pty Limited, among others.

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