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Australia Protein Bar Market Size, Share, Growth, Analysis: By Source: Plant-Based, Animal-Based, By Type: Meal Replacement Bar, Sports Nutrition Bar, Vegetarian Protein Bar, Gluten-Free Protein Bar, Others; By End Use: Adult Male, Adult Female, Others; By Distribution Channel; Regional Analysis; Competitive Landscape; 2024-2032
Australia Protein Bar Market Outlook
The Australia protein bar market size reached USD 271.38 million in 2023. The market is expected to grow at a CAGR of 5.65% between 2024 and 2032, reaching almost USD 440.06 million by 2032.
Key Takeaways
- The Australian Institute of Health and Welfare reported that the adult population aged 20-39 years in Australia in 2022 was 72,64,645.
- The Australia protein bar market growth is indicated by the increase in the percentage of adults aged 18-64 meeting physical activity guidelines, rising from 17.0% in 2017-18 to 22.4% in 2022, according to the Australian Bureau of Statistics.
- In 2022, nearly one-quarter (23.9%) of individuals aged 15 years and older met the physical activity guidelines, as reported by the Australian Bureau of Statistics.
Based on the source, plant-based boosts the Australia protein bar market due to the growing trend towards veganism
Plant-based protein bars cater to vegans and vegetarians, are allergen-free, and eco-friendly. They provide various protein sources, aid digestion, and have low saturated fats, appealing to health-conscious individuals.
In 2023, Australian confectioner Menz collaborated with breakfast brand Carman to produce a limited-edition Violet Crumble protein bar. The bars included elements of Violet Crumble's honeycomb, peanuts, and milk chocolate, alongside natural ingredients.
Animal-based protein bars offer complete proteins - BCAAs for muscle recovery, muscle growth support, easy absorption, nutrients like iron and B12, and sustained energy, ideal for athletes.
Market Segmentation
Australia Protein Bar Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Source
- Plant-Based
- Animal-Based
Market Breakup by Type
- Meal Replacement Bar
- Sports Nutrition Bar
- Vegetarian Protein Bar
- Gluten-Free Protein Bar
- Others
Market Breakup by End Use
- Adult Male
- Adult Female
- Others
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience Stores
- Specialty Stores
- Online Stores
- Mass Merchandisers
- Others
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
The Australia protein bar market key players are HITEX CONFECTIONERY PTY LTD, Kuranda Wholefoods, Annex Foods, Future Bake Australia Pty Ltd, Omniblend Pty Ltd, and FERNDALE FOODS AUSTRALIA among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Source |
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| Breakup by Type |
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| Breakup by End Use |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Australia Protein Bar Market Overview
8.1 Key Industry Highlights
8.2 Australia Protein Bar Historical Market (2018-2023)
8.3 Australia Protein Bar Market Forecast (2024-2032)
9 Australia Protein Bar Market by Source
9.1 Plant-Based
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Animal-Based
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Australia Protein Bar Market by Type
10.1 Meal Replacement Bar
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Sports Nutrition Bar
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Vegetarian Protein Bar
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Gluten-Free Protein Bar
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Australia Protein Bar Market by End Use
11.1 Adult Male
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Adult Female
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 Others
12 Australia Protein Bar Market by Distribution Channel
12.1 Supermarkets and Hypermarkets
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Convenience Stores
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Specialty Stores
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Online Stores
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Mass Merchandisers
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Others
13 Australia Protein Bar Market by Region
13.1 New South Wales
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Victoria
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Queensland
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Australian Capital Territory
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Western Australia
13.5.1 Historical Trend (2018-2023)
13.5.2 Forecast Trend (2024-2032)
13.6 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 HITEX CONFECTIONERY PTY LTD
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Kuranda Wholefoods
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Annex Foods
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Future Bake Australia Pty Ltd
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Omniblend Pty Ltd
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 FERNDALE FOODS AUSTRALIA
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Australia Protein Bar Market: Key Industry Highlights, 2018 and 2032
2. Australia Protein Bar Historical Market: Breakup by Source (USD Million), 2018-2023
3. Australia Protein Bar Market Forecast: Breakup by Source (USD Million), 2024-2032
4. Australia Protein Bar Historical Market: Breakup by Type (USD Million), 2018-2023
5. Australia Protein Bar Market Forecast: Breakup by Type (USD Million), 2024-2032
6. Australia Protein Bar Historical Market: Breakup by End Use (USD Million), 2018-2023
7. Australia Protein Bar Market Forecast: Breakup by End Use (USD Million), 2024-2032
8. Australia Protein Bar Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
9. Australia Protein Bar Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
10. Australia Protein Bar Historical Market: Breakup by Region (USD Million), 2018-2023
11. Australia Protein Bar Market Forecast: Breakup by Region (USD Million), 2024-2032
12. Australia Protein Bar Market Structure
Key Questions Answered in the Report
The market was valued at USD 271.38 million in 2023.
The market is projected to grow at a CAGR of 5.65% between 2024 and 2032.
The revenue generated from the market is expected to reach USD 440.06 million in 2032.
The protein bar market is categorised according to the source, which includes plant-based and animal-based.
The key players are HITEX CONFECTIONERY PTY LTD, Kuranda Wholefoods, Annex Foods, Future Bake Australia Pty Ltd, Omniblend Pty Ltd, and FERNDALE FOODS AUSTRALIA among others.
Based on the protein bar end use, the market is divided into adult males, adult females and others.
The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.
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