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Report Overview

2024

Base Year

2018-2024

Historical Year

2025-2034

Forecast Year

Australia Wearables Market Outlook

The Australia wearables market size was approximately USD 770.4 million in 2024. The market is estimated to grow at a CAGR of 12.20% between 2025 and 2034, reaching a value of USD 2170.9 million by 2034.

Key Takeaways

  • Wearable technology companies have been working on strengthening device protection from external threats and data breaches, which is boosting the confidence of Australian consumers.
  • Smart watches have become increasingly popular owing to their ability to track and monitor different health indicators, besides other features that provide convenience to users.
  • The growing health awareness in Australia is also fuelling the growth of the market. Wearable medical devices offer information on calorie consumption, oxygen levels, blood pressure, sleep quality, and more.

Today, one in every five people in Australia own a wearable device that they use for tracking and monitoring their physical fitness and wellbeing. It is expected that with advancements in the field of IoT, the demand for wearable technologies is set to increase.

As per the Australia wearables market analysis, fitness and activity trackers are very popular among Australian people because they help them in making smarter and healthier choices every day. More than 20% of the adult population in Australia owns some kind of fitness tracking device and this number is expected to increase in the forecast period. Wearable devices for medical applications help monitor the pulse and breathing rate of people and detect anomalies in the breathing pattern to indicate early signs of infection or illness.

Further, with the miniaturisation of parts used in wearable devices (like sensors, semiconductors, and processors), they have become compact and portable, which is increasing their utility in various applications like medical, industrial, and others. For example, there is a surge in adoption of wearable devices to track the health and wellness status of employees, especially in the mining industry, and ascertain their position at any given point of time. The travel industry also utilises wearable devices to take tourists on a virtual tour of their hotels and disclose important landmarks in the region, which helps enhance visitor’s travel experience. The continuous advancements in technology and the advent of connected systems are expected to favour the Australia wearables market growth.

Australia Wearables Market

Market Segmentation

Australia Wearables Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product

  • Smartwatches
  • Head Mounted Displays
  • Ear Worn
  • Fitness Tracker and Activity Trackers
  • Others

Market Breakup by Application

  • Consumer Electronics
  • Healthcare
  • Enterprise and Industrial Applications

Competitive Landscape

The manufacturers are placing a greater emphasis on technological improvements and product upgradation to meet the evolving demands of consumers and stay relevant in the market.

  • Apple Inc.
  • Samsung Electronics Co. Ltd.
  • Google LLC (Fibit LLC)
  • Xiaomi Corp.
  • Fossil Group Inc.
  • Meta Platforms Inc.
  • Huawei Technologies Co., Ltd.
  • Garmin Ltd.
  • BBK Electronics Corp. Ltd. (Oppo)
  • Nuheara Limited
  • Others

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2024
Forecast Period 2025-2034
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Application
Breakup by Product
  • Smartwatches
  • Head Mounted Displays
  • Ear Worn
  • Fitness Tracker and Activity Trackers
  • Others
Breakup by Application
  • Consumer Electronics
  • Healthcare
  • Enterprise and Industrial Applications
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Apple Inc.
  • Samsung Electronics Co. Ltd.
  • Google LLC (Fibit LLC)
  • Xiaomi Corp.
  • Fossil Group Inc.
  • Meta Platforms Inc.
  • Huawei Technologies Co., Ltd.
  • Garmin Ltd.
  • BBK Electronics Corp. Ltd. (Oppo)
  • Nuheara Limited
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2024, the market reached an approximate value of USD 770.4 million.

The market is estimated to grow at a CAGR of 12.20% between 2025 and 2034.

The market is estimated to witness a healthy growth in the forecast period of 2025-2034 to reach a value of around USD 2170.9 million by 2034.

The market is driven by the growing demand for real-time monitoring of health, miniaturisation of parts, and growing digitalisation.

The key trends aiding the market expansion include the increasing tech-savvy population, adoption of wearable tech to ensure worker safety in sectors like mining, and enhanced data protection measures by companies.

The major products are smartwatches, head mounted displays, ear worn, and fitness tracker and activity trackers, among others.

The major applications of wearables include consumer electronics, healthcare, and enterprise and industrial applications.

The major players in the market are Apple Inc., Samsung Electronics Co. Ltd., Google LLC (Fibit LLC), Xiaomi Corp., Fossil Group Inc., Meta Platforms Inc., Huawei Technologies Co., Ltd., Garmin Ltd., BBK Electronics Corp. Ltd. (Oppo), and Nuheara Limited, among others.

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