The global beverage market size reached around USD 1.89 Trillion in 2025. The market is projected to grow at a CAGR of 4.40% between 2026 and 2035 to reach nearly USD 2.91 Trillion by 2035. This can be attributed to rapid technological advancements in alcohol brewing and evolving consumer preferences for different types of soda. Moreover, the use of sustainable packaging materials and the incorporation of functional additives in beverages is favourably shaping the market dynamics for the forecast period.
Base Year
Historical Period
Forecast Period
Banana flavoured cocktails have emerged as one of the key beverage market trends as consumers seek exotic and fruity ingredients that can add a tropical twist to their beverages. Moreover, sparkling tea has garnered significant appeal among younger consumers due to the emergence of the sober-curious movement. As these teas resemble the taste of champagne without having large ABV content, they are expected to sustain the market growth in the coming years. This is creating a favourable beverage market outlook.
In the UK, there is a high consumption of beer and ale as they are considered a part of cultural and social fabric, are easily available, and are widely consumed at public gatherings and sporting events. In 2024, there were over 39,000 pubs in the United Kingdom. This high number of pubs encourages innovations in beverage offerings, leading to a rise in the demand for craft cocktails, speciality mixers, and barista-style coffee drinks, among others.
As per industry reports, beverage companies are developing premium ready-to-drink beverages for consumers seeking versatility and convenience. Brands are introducing bottled smoothies and canned cocktails to rival the demand for freshly prepared drinks. This is creating a favourable market outlook for the forecast period.
Compound Annual Growth Rate
4.4%
Value in USD Trillion
2026-2035
*this image is indicative*
|
Global Beverage Market Report Summary |
Description |
Value |
|
Base Year |
USD Trillion |
2025 |
|
Historical Period |
USD Trillion |
2019-2025 |
|
Forecast Period |
USD Trillion |
2026-2035 |
|
Market Size 2025 |
USD Trillion |
1.89 |
|
Market Size 2035 |
USD Trillion |
2.91 |
|
CAGR 2019-2025 |
Percentage |
XX% |
|
CAGR 2026-2035 |
Percentage |
4.40% |
|
CAGR 2026-2035- Market by Region |
Asia Pacific |
5.0% |
|
CAGR 2026-2035 - Market by Country |
India |
5.2% |
|
CAGR 2026-2035 - Market by Country |
China |
4.9% |
|
CAGR 2026-2035 - Market by Packaging Type |
Cans |
5.1% |
|
CAGR 2026-2035 - Market by Distribution Channel |
Online |
9.8% |
|
Market Share by Country 2025 |
Mexico |
2.1% |
Around 71.2% of British consumers drink alcohol at least once weekly. Drinking is a huge part of the United Kingdom’s cultural landscape, with over 15 million people visiting pubs weekly. White wine is the most popular alcoholic beverage in the United Kingdom (21.8%), followed by lager (21.75%), and red wine (20.5%). As per the beverage market analysis, 29% of British consumers attach great importance to a brand’s environmental credentials before buying an alcoholic beverage. This is prompting companies to invest in sustainable development activities, which is favourably influencing the beverage market dynamics.
Vietnam is also emerging as a promising market for beverages worldwide. Based on industry reports, Vietnamese consumers prefer healthy beverages for reducing the risk of diseases, enhancing resistance, and improving heart health. An average Vietnamese person consumes nearly 23 litres of soft drinks annually, which has prompted market players to introduce innovative new products to enhance their beverage market share. Other reasons why people prefer consuming beverages include enhancing mood levels and enhancing digestive health, thereby facilitating market development.
Increasing use of AI; soaring demand for functional beverages; increasing demand for miso-infused beverages; and innovations in soda are the major factors driving the beverage market expansion.
Artificial intelligence is enabling beverage manufacturers to streamline product development and enhance their marketing strategies. AI tools analyse essential consumer data to enable companies to optimise the flavour profile of their beverages and deliver personalised recommendations for customers. This is fuelling the rate of beverage market development.
Beverages infused with ingredients like adaptogens, CBD, and L-theanine enhance consumer well-being by relieving stress, boosting energy, and improving gut health. This is accelerating the growth of the beverage market. Moreover, the market is witnessing a growing shift towards non-alcoholic spirits, beers, and wines, favourably impacting the market dynamics.
Amidst the rising demand for beverages with unique flavours, miso has become an exceedingly popular ingredient among beverage brands. As per the beverage market analysis, miso is renowned for its umami-rich and savoury profile. It is being incorporated into teas, coffees, and cocktails to deliver an unconventional tasting experience to adventurous consumers.
Beverage companies are introducing a wide range of diet sodas for health-conscious consumers. For instance, prebiotic sodas designed to benefit gut health are becoming exceedingly popular, followed by sodas enriched with different syrups and fruity flavours. This has enhanced their appeal among a broader demographic, from indulgence seekers to health enthusiasts, which is promoting market growth.
Beverage companies are implementing sustainable sourcing and manufacturing practices throughout their supply chain to attract environmentally conscious consumers. By reducing water consumption and adopting recycled packaging materials, brands are prioritising environmental stewardship to expand their market share. This is propelling the beverage market development.
Moreover, the rising demand for plant-based beverages is prompting companies to launch dairy-free milk, vegan energy drinks, and protein shakes for different consumers. This has opened up new opportunities for market players, as consumers with dietary restrictions or lactose intolerance shift towards the consumption of potato milk or oat milk. This is facilitating the beverage market expansion.
Consumers are increasingly preferring beverages that reflect their individuality. Hyper-personalisation is being enabled by technology and customisation options, allowing consumers to choose ingredients, flavours, and even packaging designs. For example, beverage kiosks in stores and online platforms offer customisable drink blends, ensuring every sip aligns with the consumer’s unique preferences.
Based on industry analysis, global flavours are rapidly becoming mainstream due to evolving consumer preferences. Ingredients like cardamom, yuzu, and tamarind are becoming exceedingly popular among beverage manufacturers due to increasing demand for diverse and authentic flavours globally.
The EMR’s report titled “Global Beverage Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Breakup by Type
Breakup by Packaging Type
Breakup by Distribution Channel
Breakup by Region
Based on region, the market is segmented into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. Over the forecast period of 2026-2035, the market for beverages in the Asia Pacific is expected to grow at a CAGR of 5.0%, driven by the rising popularity of functional beverages in countries like India, China, and Australia. Moreover, Latin America is expected to grow at a CAGR of 4.8%, due to the rising consumer disposable incomes.
Based on packaging type, the market is segmented into cans, and bottles, among others. The market for canned beverages is expected to rise by 5.1% between 2026 and 2035, thereby creating a favourable market outlook.
|
CAGR 2026-2035 - Market by |
Packaging Type |
|
Cans |
5.1% |
|
Bottles |
XX% |
|
Others |
XX% |
Major market players are creating themed events around cultural moments, holiday celebrations, and concerts to connect with their consumers in memorable ways. These events frequently host mixology workshops and personalised drink creations to foster a deeper emotional connection with consumers. This is creating a favourable beverage market outlook.
Constellation Brands, Inc. was founded in 1945 and is headquartered in New York, United States. It specialises in making premium wines, spirits, and other alcoholic beverages.
Anheuser-Busch InBev was founded in 2008 and is headquartered in Leuven, Belgium. It is renowned for its beer brands like Budweiser®️, Hoegaarden®️, and Corona®️. It enjoys a substantial market presence across 50 countries worldwide.
Keurig Dr Pepper was founded in 2018 and is headquartered in Massachusetts, United States. It is a prominent manufacturer of speciality coffee, juice, tea, and soft drinks, and earns over USD 14.1 billion in revenues.
Suntory Holdings Limited was founded in 1899 and is headquartered in Tokyo, Japan. It is one of the world's most popular consumer goods companies, with an annual revenue of USD 20.9 billion.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other players included in the beverage market report are The Coca-Cola Company, Nestle S.A., PepsiCo, Inc., Diageo plc, Heineken N.V., and Red Bull GmbH, among others.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2025, the market reached an approximate value of USD 1.89 Trillion.
The market is projected to grow at a CAGR of 4.40% between 2026 and 2035.
The market is estimated to witness healthy growth in the forecast period of 2026-2035 to reach a value of around USD 2.91 Trillion by 2035.
The different regions considered in the market report include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The different types of beverages in the market are alcoholic beverages and non-alcoholic beverages.
The different packaging solutions used for beverages include cans, and bottles, among others.
The different distribution channels in the market are supermarkets and hypermarkets, convenience stores, and online, among others.
Key players in the market are The Coca-Cola Company, Nestle S.A., PepsiCo, Inc., Anheuser-Busch InBev, Diageo plc, Constellation Brands, Inc., Heineken N.V., Suntory Holdings Limited, Keurig Dr Pepper, and Red Bull GmbH, among others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
|
| Breakup by Packaging Type |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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