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Canada Customer Relationship Management Market

Canada Customer Relationship Management Market Size, Share: By Component: Solutions, Services; By Deployment Mode: Cloud, On-Premises; By Enterprise Size: Small and Medium Enterprises (SMEs), Large Enterprises; By Application: Sales and Marketing, Others; By End Use; Regional Analysis; Competitive Landscape; 2024-2032

Canada Customer Relationship Management Market Size

The Canada customer relationship management market is projected to grow at a CAGR of 13.30% between 2024 and 2032.

 

Canada Customer Relationship Management Market Outlook

  • CRM companies in Canada are offering third-party integrations with apps like Skype, Slack, Google Docs, and Gmail and social networks like Facebook, LinkedIn, and Twitter.
  • A significant share of CRM software tools in Canada are cloud-based, and they collect and save business and customer data.
  • CRM software for Canadian businesses provides built-in communication features enabling the streamlining of internal communications and centralising customer communications.

 

Canada Customer Relationship Management Market Growth

Customer relationship management (CRM) solutions are becoming a key tool in the changing business environment, transforming client interactions, streamlining processes, and improving overall productivity. Businesses are advantaged by valuable insights by the centralizing of client data, making it possible to provide tailored services and individualised communications.  Artificial intelligence is gaining traction across the country and is being widely adopted for streamlining business operations. Large organisations in Canada witnessed an AI deployment of 34% in April to 37% in November 2023.

 

The adoption of CRM systems enables companies to identify the most profitable customers, with the view to more time being spent targeting them. Additionally, it allows for the tailoring of its marketing communications to achieve more effective results and thus, a greater return on investment in sales and marketing.

 

As of 2023, AI adoption is highest in Quebec, with about 5% of the companies adopting AI, while British Columbia, Ontario and Saskatchewan follow at 4%.  By combining AI with CRM, organisations can automate business processes in a better form, develop more tailored communications, and offer customers helpful answers to questions. CRM companies in regions such as Toronto offer various services such as sales automation, marketing automation, customer service management, and analytics.

 

Canada Customer Relationship Management Market

 

Canada Customer Relationship Management Industry Segmentation

Canada Customer Relationship Management Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

 

Market Breakup by Component

  • Solutions
  • Services

 

Market Breakup by Deployment Mode

  • Cloud
  • On-Premises

 

Market Breakup by Enterprise Size

  • Small and Medium Enterprises (SMEs)
  • Large Enterprises

 

Market Breakup by Application

  • Sales and Marketing
  • Customer Service
  • Digital Commerce
  • Others

 

Market Breakup by End Use

  • BFSI
  • IT and Telecom
  • Retail
  • Healthcare
  • Government and Education 
  • Discrete Manufacturing 
  • Others

 

Market Breakup by Region

  • British Columbia
  • Alberta
  • The Prairies
  • Central Canada
  • Atlantic Canada

 

Canada Customer Relationship Management Market Share

Based on end use, the market is divided into BFSI, IT and telecom, retail, healthcare, government and education, and discrete manufacturing, among others. The IT and telecom sector is anticipated to grow significantly supported by advanced technological capabilities, favourable government policies, and increased digitisation.

 

Leading Companies in the Canada Customer Relationship Management Market

The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers and acquisitions, investments, and product launches.

 

  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Microsoft Corporation
  • Salesforce, Inc
  • Adobe Inc
  • Infor Inc
  • Sage Group Plc
  • Zoho Corp
  • Pegasystems Inc
  • Others

 

The market players are integrating advanced technologies such as artificial intelligence, to cater to the diverse requirements of customers.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Component
  • Deployment Mode
  • Enterprise Size
  • Application
  • End Use
  • Region
Breakup by Component
  • Solutions
  • Services
Breakup by Deployment Mode
  • Cloud
  • On-Premises
Breakup by Enterprise Size
  • Small and Medium Enterprises (SMEs)
  • Large Enterprises
Breakup by Application
  • Sales and Marketing
  • Customer Service
  • Digital Commerce
  • Others
Breakup by End Use
  • BFSI
  • IT and Telecom
  • Retail
  • Healthcare
  • Government and Education
  • Discrete Manufacturing
  • Others
Breakup by Region
  • British Columbia
  • Alberta
  • The Prairies
  • Central Canada
  • Atlantic Canada
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Microsoft Corporation
  • Salesforce, Inc
  • Adobe Inc
  • Infor Inc
  • Sage Group Plc
  • Zoho Corp
  • Pegasystems Inc
  • Others

 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.

1    Preface  
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    North America Customer Relationship Management Market Overview

    8.1    Key Industry Highlights
    8.2    North America Customer Relationship Management Historical Market (2018-2023) 
    8.3    North America Customer Relationship Management Market Forecast (2024-2032)
9    Canada Customer Relationship Management Market Overview
    9.1    Key Industry Highlights
    9.2    Canada Customer Relationship Management Historical Market (2018-2023) 
    9.3    Canada Customer Relationship Management Market Forecast (2024-2032)
10    Canada Customer Relationship Management Market by Component
    10.1    Solutions
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032) 
    10.2    Services
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
11    Canada Customer Relationship Management Market by Deployment Mode
    11.1    Cloud
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    On-Premises
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
12    Canada Customer Relationship Management Market by Enterprise Size
    12.1    Small and Medium Enterprises (SMEs)
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Large Enterprises 
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
13    Canada Customer Relationship Management Market by Application
    13.1    Sales and Marketing
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    Customer Service
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Digital Commerce
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    Others
14    Canada Customer Relationship Management Market by End Use
    14.1    BFSI
        14.1.1    Historical Trend (2018-2023)
        14.1.2    Forecast Trend (2024-2032)
    14.2    IT and Telecom
        14.2.1    Historical Trend (2018-2023)
        14.2.2    Forecast Trend (2024-2032)
    14.3    Retail
        14.3.1    Historical Trend (2018-2023)
        14.3.2    Forecast Trend (2024-2032)
    14.4    Healthcare
        14.4.1    Historical Trend (2018-2023)
        14.4.2    Forecast Trend (2024-2032)
    14.5    Government and Education 
        14.5.1    Historical Trend (2018-2023)
        14.5.2    Forecast Trend (2024-2032)
    14.6    Discrete Manufacturing 
        14.6.1    Historical Trend (2018-2023)
        14.6.2    Forecast Trend (2024-2032)
    14.7    Others
15    Canada Customer Relationship Management Market by Region
    15.1    British Columbia
        15.1.1    Historical Trend (2018-2023)
        15.1.2    Forecast Trend (2024-2032)
    15.2    Alberta
        15.2.1    Historical Trend (2018-2023)
        15.2.2    Forecast Trend (2024-2032)
    15.3    The Prairies
        15.3.1    Historical Trend (2018-2023)
        15.3.2    Forecast Trend (2024-2032)
    15.4    Central Canada
        15.4.1    Historical Trend (2018-2023)
        15.4.2    Forecast Trend (2024-2032)
    15.5    Atlantic Canada
        15.5.1    Historical Trend (2018-2023)
        15.5.2    Forecast Trend (2024-2032)
16    Market Dynamics
    16.1    SWOT Analysis
        16.1.1    Strengths
        16.1.2    Weaknesses
        16.1.3    Opportunities
        16.1.4    Threats
    16.2    Porter’s Five Forces Analysis
        16.2.1    Supplier’s Power
        16.2.2    Buyer’s Power
        16.2.3    Threat of New Entrants
        16.2.4    Degree of Rivalry
        16.2.5    Threat of Substitutes
    16.3    Key Indicators for Demand
    16.4    Key Indicators for Price 
17    Competitive Landscape
    17.1    Market Structure
    17.2    Company Profiles
        17.2.1    IBM Corporation  
            17.2.1.1    Company Overview
            17.2.1.2    Product Portfolio
            17.2.1.3    Demographic Reach and Achievements
            17.2.1.4    Certifications
        17.2.2    Oracle Corporation
            17.2.2.1    Company Overview
            17.2.2.2    Product Portfolio
            17.2.2.3    Demographic Reach and Achievements
            17.2.2.4    Certifications
        17.2.3    SAP SE 
            17.2.3.1    Company Overview
            17.2.3.2    Product Portfolio
            17.2.3.3    Demographic Reach and Achievements
            17.2.3.4    Certifications
        17.2.4    Microsoft Corporation 
            17.2.4.1    Company Overview
            17.2.4.2    Product Portfolio
            17.2.4.3    Demographic Reach and Achievements
            17.2.4.4    Certifications
        17.2.5    Salesforce, Inc. 
            17.2.5.1    Company Overview
            17.2.5.2    Product Portfolio
            17.2.5.3    Demographic Reach and Achievements
            17.2.5.4    Certifications
        17.2.6    Adobe Inc.  
            17.2.6.1    Company Overview
            17.2.6.2    Product Portfolio
            17.2.6.3    Demographic Reach and Achievements
            17.2.6.4    Certifications
        17.2.7    Infor Inc. 
            17.2.7.1    Company Overview
            17.2.7.2    Product Portfolio
            17.2.7.3    Demographic Reach and Achievements
            17.2.7.4    Certifications
        17.2.8    Sage Group Plc 
            17.2.8.1    Company Overview
            17.2.8.2    Product Portfolio
            17.2.8.3    Demographic Reach and Achievements
            17.2.8.4    Certifications
        17.2.9    Zoho Corp. 
            17.2.9.1    Company Overview
            17.2.9.2    Product Portfolio
            17.2.9.3    Demographic Reach and Achievements
            17.2.9.4    Certifications
        17.2.10    Pegasystems Inc.  
            17.2.10.1    Company Overview
            17.2.10.2    Product Portfolio
            17.2.10.3    Demographic Reach and Achievements
            17.2.10.4    Certifications
        17.2.11     Others
18    Key Trends and Developments in the Market

 

List of Key Figures and Tables

1.    North America Customer Relationship Management Market: Key Industry Highlights, 2018 and 2032
2.    Canada Customer Relationship Management Market: Key Industry Highlights, 2018 and 2032
3.    Canada Customer Relationship Management Historical Market: Breakup by Component (USD Billion), 2018-2023
4.    Canada Customer Relationship Management Market Forecast: Breakup by Component (USD Billion), 2024-2032
5.    Canada Customer Relationship Management Historical Market: Breakup by Deployment Mode (USD Billion), 2018-2023
6.    Canada Customer Relationship Management Market Forecast: Breakup by Deployment Mode (USD Billion), 2024-2032
7.    Canada Customer Relationship Management Historical Market: Breakup by Enterprise Size (USD Billion), 2018-2023
8.    Canada Customer Relationship Management Market Forecast: Breakup by Enterprise Size (USD Billion), 2024-2032
9.    Canada Customer Relationship Management Historical Market: Breakup by Application (USD Billion), 2018-2023
10.    Canada Customer Relationship Management Market Forecast: Breakup by Application (USD Billion), 2024-2032
11.    Canada Customer Relationship Management Historical Market: Breakup by End Use (USD Billion), 2018-2023
12.    Canada Customer Relationship Management Market Forecast: Breakup by End Use (USD Billion), 2024-2032
13.    Canada Customer Relationship Management Historical Market: Breakup by Region (USD Billion), 2018-2023
14.    Canada Customer Relationship Management Market Forecast: Breakup by Region (USD Billion), 2024-2032
15.    Canada Customer Relationship Management Market Structure

Key Questions Answered in the Report

The market is estimated to grow at a CAGR of 13.30% between 2024 and 2032.

The key markets include British Columbia, Alberta, The Prairies, Central Canada, and Atlantic Canada.

The end uses are BFSI, IT and telecom, retail, healthcare, government and education, discrete manufacturing, and others.

The key components are solutions, and services.

The major classifications based on enterprise size include small and medium enterprises (SMEs), and large enterprises.

The major deployment modes are cloud, and on-premises.

The factors driving the market are the expanding BFSI sector, rapid technological advancements, increasing digitisation and cloud adoption, development of the healthcare sector, and the growing retail sector.

The major players in the market are IBM Corporation, Oracle Corporation, SAP SE, Microsoft Corporation, Salesforce, Inc, Adobe Inc, Infor Inc, Sage Group Plc, Zoho Corp, and Pegasystems Inc, among others.

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