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Canada Customer Relationship Management Market Size, Share: By Component: Solutions, Services; By Deployment Mode: Cloud, On-Premises; By Enterprise Size: Small and Medium Enterprises (SMEs), Large Enterprises; By Application: Sales and Marketing, Others; By End Use; Regional Analysis; Competitive Landscape; 2024-2032
Canada Customer Relationship Management Market Size
The Canada customer relationship management market is projected to grow at a CAGR of 13.30% between 2024 and 2032.
Canada Customer Relationship Management Market Outlook
- CRM companies in Canada are offering third-party integrations with apps like Skype, Slack, Google Docs, and Gmail and social networks like Facebook, LinkedIn, and Twitter.
- A significant share of CRM software tools in Canada are cloud-based, and they collect and save business and customer data.
- CRM software for Canadian businesses provides built-in communication features enabling the streamlining of internal communications and centralising customer communications.
Canada Customer Relationship Management Market Growth
Customer relationship management (CRM) solutions are becoming a key tool in the changing business environment, transforming client interactions, streamlining processes, and improving overall productivity. Businesses are advantaged by valuable insights by the centralizing of client data, making it possible to provide tailored services and individualised communications. Artificial intelligence is gaining traction across the country and is being widely adopted for streamlining business operations. Large organisations in Canada witnessed an AI deployment of 34% in April to 37% in November 2023.
The adoption of CRM systems enables companies to identify the most profitable customers, with the view to more time being spent targeting them. Additionally, it allows for the tailoring of its marketing communications to achieve more effective results and thus, a greater return on investment in sales and marketing.
As of 2023, AI adoption is highest in Quebec, with about 5% of the companies adopting AI, while British Columbia, Ontario and Saskatchewan follow at 4%. By combining AI with CRM, organisations can automate business processes in a better form, develop more tailored communications, and offer customers helpful answers to questions. CRM companies in regions such as Toronto offer various services such as sales automation, marketing automation, customer service management, and analytics.
Canada Customer Relationship Management Industry Segmentation
Canada Customer Relationship Management Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Component
- Solutions
- Services
Market Breakup by Deployment Mode
- Cloud
- On-Premises
Market Breakup by Enterprise Size
- Small and Medium Enterprises (SMEs)
- Large Enterprises
Market Breakup by Application
- Sales and Marketing
- Customer Service
- Digital Commerce
- Others
Market Breakup by End Use
- BFSI
- IT and Telecom
- Retail
- Healthcare
- Government and Education
- Discrete Manufacturing
- Others
Market Breakup by Region
- British Columbia
- Alberta
- The Prairies
- Central Canada
- Atlantic Canada
Canada Customer Relationship Management Market Share
Based on end use, the market is divided into BFSI, IT and telecom, retail, healthcare, government and education, and discrete manufacturing, among others. The IT and telecom sector is anticipated to grow significantly supported by advanced technological capabilities, favourable government policies, and increased digitisation.
Leading Companies in the Canada Customer Relationship Management Market
The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers and acquisitions, investments, and product launches.
- IBM Corporation
- Oracle Corporation
- SAP SE
- Microsoft Corporation
- Salesforce, Inc
- Adobe Inc
- Infor Inc
- Sage Group Plc
- Zoho Corp
- Pegasystems Inc
- Others
The market players are integrating advanced technologies such as artificial intelligence, to cater to the diverse requirements of customers.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Component |
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| Breakup by Deployment Mode |
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| Breakup by Enterprise Size |
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| Breakup by Application |
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| Breakup by End Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 North America Customer Relationship Management Market Overview
8.1 Key Industry Highlights
8.2 North America Customer Relationship Management Historical Market (2018-2023)
8.3 North America Customer Relationship Management Market Forecast (2024-2032)
9 Canada Customer Relationship Management Market Overview
9.1 Key Industry Highlights
9.2 Canada Customer Relationship Management Historical Market (2018-2023)
9.3 Canada Customer Relationship Management Market Forecast (2024-2032)
10 Canada Customer Relationship Management Market by Component
10.1 Solutions
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Services
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 Canada Customer Relationship Management Market by Deployment Mode
11.1 Cloud
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 On-Premises
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Canada Customer Relationship Management Market by Enterprise Size
12.1 Small and Medium Enterprises (SMEs)
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Large Enterprises
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
13 Canada Customer Relationship Management Market by Application
13.1 Sales and Marketing
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Customer Service
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Digital Commerce
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Others
14 Canada Customer Relationship Management Market by End Use
14.1 BFSI
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 IT and Telecom
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
14.3 Retail
14.3.1 Historical Trend (2018-2023)
14.3.2 Forecast Trend (2024-2032)
14.4 Healthcare
14.4.1 Historical Trend (2018-2023)
14.4.2 Forecast Trend (2024-2032)
14.5 Government and Education
14.5.1 Historical Trend (2018-2023)
14.5.2 Forecast Trend (2024-2032)
14.6 Discrete Manufacturing
14.6.1 Historical Trend (2018-2023)
14.6.2 Forecast Trend (2024-2032)
14.7 Others
15 Canada Customer Relationship Management Market by Region
15.1 British Columbia
15.1.1 Historical Trend (2018-2023)
15.1.2 Forecast Trend (2024-2032)
15.2 Alberta
15.2.1 Historical Trend (2018-2023)
15.2.2 Forecast Trend (2024-2032)
15.3 The Prairies
15.3.1 Historical Trend (2018-2023)
15.3.2 Forecast Trend (2024-2032)
15.4 Central Canada
15.4.1 Historical Trend (2018-2023)
15.4.2 Forecast Trend (2024-2032)
15.5 Atlantic Canada
15.5.1 Historical Trend (2018-2023)
15.5.2 Forecast Trend (2024-2032)
16 Market Dynamics
16.1 SWOT Analysis
16.1.1 Strengths
16.1.2 Weaknesses
16.1.3 Opportunities
16.1.4 Threats
16.2 Porter’s Five Forces Analysis
16.2.1 Supplier’s Power
16.2.2 Buyer’s Power
16.2.3 Threat of New Entrants
16.2.4 Degree of Rivalry
16.2.5 Threat of Substitutes
16.3 Key Indicators for Demand
16.4 Key Indicators for Price
17 Competitive Landscape
17.1 Market Structure
17.2 Company Profiles
17.2.1 IBM Corporation
17.2.1.1 Company Overview
17.2.1.2 Product Portfolio
17.2.1.3 Demographic Reach and Achievements
17.2.1.4 Certifications
17.2.2 Oracle Corporation
17.2.2.1 Company Overview
17.2.2.2 Product Portfolio
17.2.2.3 Demographic Reach and Achievements
17.2.2.4 Certifications
17.2.3 SAP SE
17.2.3.1 Company Overview
17.2.3.2 Product Portfolio
17.2.3.3 Demographic Reach and Achievements
17.2.3.4 Certifications
17.2.4 Microsoft Corporation
17.2.4.1 Company Overview
17.2.4.2 Product Portfolio
17.2.4.3 Demographic Reach and Achievements
17.2.4.4 Certifications
17.2.5 Salesforce, Inc.
17.2.5.1 Company Overview
17.2.5.2 Product Portfolio
17.2.5.3 Demographic Reach and Achievements
17.2.5.4 Certifications
17.2.6 Adobe Inc.
17.2.6.1 Company Overview
17.2.6.2 Product Portfolio
17.2.6.3 Demographic Reach and Achievements
17.2.6.4 Certifications
17.2.7 Infor Inc.
17.2.7.1 Company Overview
17.2.7.2 Product Portfolio
17.2.7.3 Demographic Reach and Achievements
17.2.7.4 Certifications
17.2.8 Sage Group Plc
17.2.8.1 Company Overview
17.2.8.2 Product Portfolio
17.2.8.3 Demographic Reach and Achievements
17.2.8.4 Certifications
17.2.9 Zoho Corp.
17.2.9.1 Company Overview
17.2.9.2 Product Portfolio
17.2.9.3 Demographic Reach and Achievements
17.2.9.4 Certifications
17.2.10 Pegasystems Inc.
17.2.10.1 Company Overview
17.2.10.2 Product Portfolio
17.2.10.3 Demographic Reach and Achievements
17.2.10.4 Certifications
17.2.11 Others
18 Key Trends and Developments in the Market
List of Key Figures and Tables
1. North America Customer Relationship Management Market: Key Industry Highlights, 2018 and 2032
2. Canada Customer Relationship Management Market: Key Industry Highlights, 2018 and 2032
3. Canada Customer Relationship Management Historical Market: Breakup by Component (USD Billion), 2018-2023
4. Canada Customer Relationship Management Market Forecast: Breakup by Component (USD Billion), 2024-2032
5. Canada Customer Relationship Management Historical Market: Breakup by Deployment Mode (USD Billion), 2018-2023
6. Canada Customer Relationship Management Market Forecast: Breakup by Deployment Mode (USD Billion), 2024-2032
7. Canada Customer Relationship Management Historical Market: Breakup by Enterprise Size (USD Billion), 2018-2023
8. Canada Customer Relationship Management Market Forecast: Breakup by Enterprise Size (USD Billion), 2024-2032
9. Canada Customer Relationship Management Historical Market: Breakup by Application (USD Billion), 2018-2023
10. Canada Customer Relationship Management Market Forecast: Breakup by Application (USD Billion), 2024-2032
11. Canada Customer Relationship Management Historical Market: Breakup by End Use (USD Billion), 2018-2023
12. Canada Customer Relationship Management Market Forecast: Breakup by End Use (USD Billion), 2024-2032
13. Canada Customer Relationship Management Historical Market: Breakup by Region (USD Billion), 2018-2023
14. Canada Customer Relationship Management Market Forecast: Breakup by Region (USD Billion), 2024-2032
15. Canada Customer Relationship Management Market Structure
Key Questions Answered in the Report
The market is estimated to grow at a CAGR of 13.30% between 2024 and 2032.
The key markets include British Columbia, Alberta, The Prairies, Central Canada, and Atlantic Canada.
The end uses are BFSI, IT and telecom, retail, healthcare, government and education, discrete manufacturing, and others.
The key components are solutions, and services.
The major classifications based on enterprise size include small and medium enterprises (SMEs), and large enterprises.
The major deployment modes are cloud, and on-premises.
The factors driving the market are the expanding BFSI sector, rapid technological advancements, increasing digitisation and cloud adoption, development of the healthcare sector, and the growing retail sector.
The major players in the market are IBM Corporation, Oracle Corporation, SAP SE, Microsoft Corporation, Salesforce, Inc, Adobe Inc, Infor Inc, Sage Group Plc, Zoho Corp, and Pegasystems Inc, among others.
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