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Canada Television Market Size, Share, Analysis, Forecast: By Type: Smart TV, LCD, Plasma, and LED TVs, Cathode-Ray Tube (CRT) and Rear-Projection TVs; By Distribution Channel: Offline, Online; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand; Competitive Landscape; 2024-2032
Canada Television Market Size
The Canada television market reached around USD 1.74 billion in 2023. The market is projected to grow at a CAGR of 2.2% between 2024 and 2032, reaching almost USD 2.13 billion by 2032.
Canada Television Market Outlook
- Nearly 1/4th of overall viewing time on television is spent on watching streamed content.
- An average Canadian aged 18 years and above watches television for 20.6 hours weekly.
- Digital media broadcasting subscriptions recorded a year-on-year increase of 9.9% in Canada.
Canada Television Market Growth
An average Canadian person aged 18 years and above watches 17.7 hours of live television each week, which is significantly higher than the amount of time spent watching content on different social media websites like YouTube (5 hours weekly) and Facebook (1.3 hours weekly).
Television is accessible to nearly 91.6% of the population aged above 55 years in Canada. This section of the population watches television for 37.2 hours weekly, which is significantly more than the amount of time spent by Canadians aged 25-54 years (16.6 hours weekly).
Over 40% of the Canadian population having access to cable TV subscriptions view domestic networks daily. This is significantly higher than the number of people watching news channels (36%) and US networks (25%). Nearly 24% of Canadians watch sports channels every day, while 15% watch lifestyle channels, and 13% watch speciality channels.
In 2022, overall broadcasting revenues surged by 1.2% year-on-year in Canada. Both digital media broadcasting undertakings and discretionary television reported an 11.1% and 3.4% growth in revenues, respectively. Their overall spending amounted to $5.46 billion and $4.09 billion, respectively.
The most popular television genre among Canadians was drama at 33.2% in 2022. Comedy and reality followed next, with a viewership of 15.6% and 13.2% respectively.
Canada Television Industry Segmentation
Canada Television Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
- Smart TV
- LCD, Plasma, and LED TVs
- Cathode-Ray Tube (CRT) and Rear-Projection TVs
Market Breakup by Distribution Channel
- Offline
- Online
Market Breakup by Region
- British Columbia
- Alberta
- The Prairies
- Central Canada
- Atlantic Canada
Canada Television Market Share
Based on type, the market is divided into smart TVs, LCD, plasma, and LED TVs, and cathode-ray tube (CRT) and rear-projection TVs. Over the forecast period, smart TVs are expected to emerge as one of the leading segments, as an increasing number of Canadians switch towards watching streamed content.
Leading Companies in the Canada Television Market
The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers and acquisitions, investments, and capacity expansion.
- Samsung Electronics Co., Ltd.
- LG Corp.
- Sony Group Corp.
- Toshiba Corporation
- Hisense International Co., Ltd.
- Sansui Electric Co., Ltd.
- Vizio Holding Corp.
- Hon. Hai Precision Industry Co., Ltd. (Sharp Corp.)
- Others
With increasing viewership for OTT platforms, major companies are introducing internet-enabled smart TVs, which provide access to streaming entertainment and gaming services while delivering personalised TV show recommendations.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Type |
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| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 North America Television Market Overview
8.1 Key Industry Highlights
8.2 North America Television Historical Market (2018-2023)
8.3 North America Television Market Forecast (2024-2032)
9 Canada Television Market Overview
9.1 Key Industry Highlights
9.2 Canada Television Historical Market (2018-2023)
9.3 Canada Television Market Forecast (2024-2032)
10 Canada Television Market by Type
10.1 Smart TV
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 LCD, Plasma, and LED TVs
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Cathode-Ray Tube (CRT) and Rear-Projection TVs
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
11 Canada Television Market by Distribution Channel
11.1 Offline
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Online
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Canada Television Market by Region
12.1 British Columbia
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Alberta
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 The Prairies
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Central Canada
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Atlantic Canada
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Value Chain Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Samsung Electronics Co., Ltd.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 LG Corp.
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Sony Group Corp.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Toshiba Corporation
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Hisense International Co., Ltd.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Sansui Electric Co., Ltd.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Vizio Holding Corp.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Hon. Hai Precision Industry Co., Ltd. (Sharp Corp.)
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. North America Television Market: Key Industry Highlights, 2018 and 2032
2. Canada Television Market: Key Industry Highlights, 2018 and 2032
3. Canada Television Historical Market: Breakup by Type (USD Billion), 2018-2023
4. Canada Television Market Forecast: Breakup by Type (USD Billion), 2024-2032
5. Canada Television Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
6. Canada Television Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
7. Canada Television Historical Market: Breakup by Region (USD Billion), 2018-2023
8. Canada Television Market Forecast: Breakup by Region (USD Billion), 2024-2032
9. Canada Television Market Structure
Key Questions Answered in the Report
The market reached nearly USD 1.74 billion in 2023.
The market is projected to grow at a CAGR of 2.2% between 2024 and 2032.
The market is assessed to witness a healthy growth in the forecast period to reach around USD 2.13 billion in 2032.
The different types of Televisions in the market include smart TVs, LCD, plasma, and LED TVs, and cathode-ray tube (CRT) and rear-projection TVs.
The different distribution channels of television in the market include offline and online.
The different regions covered in the market report are British Columbia, Alberta, The Prairies, Central Canada, and Atlantic Canada.
The key market players are Samsung Electronics Co., Ltd., LG Corp., Sony Group Corp., Toshiba Corporation, Hisense International Co., Ltd., Sansui Electric Co., Ltd., Vizio Holding Corp., and Hon. Hai Precision Industry Co., Ltd. (Sharp Corp.), among others.
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