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Global Cannabis Beverage Market: By Type: Alcoholic, Non-Alcoholic; By Component: Cannabidiol (CBD), Tetrahydrocannabinol (THC); By Distribution Channel; By End Use: Household, HoReCa; Regional Analysis; Historical Market and Forecast (2018-2028); Market Dynamics; Competitive Landscape; Industry Events and Developments
Global Cannabis Beverage Market Outlook
The global cannabis beverage industry reached a value of USD 1.8 billion in 2020. The industry is further expected to grow at a CAGR of 48% in the forecast period of 2023-2028 to reach a value of USD 12.7 billion by 2026.
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North America to be among Leading Regions of Global Cannabis Beverage Market
North America is likely to be the fastest and largest marketplace for cannabis beverages. The legalization of cannabis for medical, therapeutic, and recreational purposes is driving the growth of market. In 2018, Canada legalized the utilization of marijuana for recreational and medical purposes. Various states in the United States have made the addition of cannabis infusion legal in food and beverages. This factor is predicted to spice up the expansion of the cannabis food and beverage market in North America.
Europe to Witness Significant Growth in the Coming Years
Europe is additionally estimated to witness significant growth over the forecasted period due to the rising consumers within the region. As per the Cannabis Trade Association, the companies operating in the region are introducing products to keep up with the rising trend of wellness drinks. The demand is also well built in the Netherlands due to the presence of cafes and restaurants committed to marijuana consumption. The growth of cannabis tourism within the country is predicted to further boost the demand within the country. Countries, like Australia and Uruguay, also are anticipated to witness a big rise in product demand, due to the legalization of marijuana for medical and recreational purposes.
Cannabis Beverages: Industry Definition and Segments
Cannabis is a flowering plant which is usually referred to as hemp, belonging to the family of Cannabaceae. For ages, cannabis has been used as a source of hemp oil and hemp fibre and is understood for its medicinal purpose and as a mind-altering drug. Recently the utilization has been extended to common consumable drinks referred to as cannabis drinks.
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On the basis of type, the cannabis beverages market has been segmented into:
- Alcoholic
- Non-Alcoholic
Cannabis beverages can be divided on the basis of component into:
- Cannabidiol (CBD)
- Tetrahydrocannabinol (THC)
Based on distribution channel, the cannabis beverages market is segmented into:
- Hypermarkets and Supermarkets
- Convenience Store
- Mass Merchandisers
- Specialty Stores
- Online
- Others
Cannabis beverages find its end uses in the following:
- Household
- HoReCa
The regional markets for cannabis beverages can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
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Rising Demand for Wellness Drinks Boosting the Global Cannabis Beverages Market
Increasing demand for wellness drinks is anticipated to drive the expansion of cannabis beverages industry. The low sugar content of the product as well as the presence of an appropriate quantity of cannabis for consumption are the among the drivers projected to fuel the market. The legalization of marijuana consumption for medical and recreational purposes in many countries is predicted to drive the assembly also as demand for cannabis-infused beverages. The rising use of cannabis for the treatment of varied diseases like neurological disorders, cancer, and pain control is predicted to drive the demand for cannabis drinks. Growing consumer interest in cannabis edibles is additionally expected to boost the growth. Cannabis consumers are shifting their interest from smoking cannabis to other ways, like beverages, tinctures, and chocolates, and other edibles.
Consumers are willing to consume concentrated and cannabis-infused products, which successively, is anticipated to support the market growth. Cannabis beverages are predicted to exchange other marijuana-infused consumables, like chocolates, cookies, brownies, and confectionaries like gummies and candies which are considered to be not healthy. This factor is predicted to spice up the demand for cannabis drinks over the forecasted period. Consumers are shifting their choices from soft drinks to wellness drinks resulting in the increasing sale of cannabis beverages off-trade sales channels like hotels, cafes, restaurants, clubs, and lounges are expected to boost the recognition of the product among consumers.
Key Industry Players in the Global Cannabis Beverage Market
The report gives a detailed analysis of the following key players in the cannabis beverage market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
- Anheuser Busch Inbev NU
- Canopy Growth Corporation
- Dixie Elixirs LLC
- Phivida Holdings Inc
- Tilray, Inc
- Others
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report | Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Type, Component, Distribution Channel, End Use, Region |
| Breakup by Type | Alcoholic, Non-Alcoholic |
| Breakup by Component | Cannabidiol (CBD), Tetrahydrocannabinol (THC) |
| Breakup by Distribution Channel | Hypermarkets and Supermarkets, Convenience Store, Mass Merchandisers, Specialty Stores, Online, Others |
| Breakup by End Use | Household, HoReCa |
| Breakup by Region | North America, Latin America, Europe, Middle East and Africa, Asia Pacific |
| Market Dynamics | SWOT, Porter's Five Forces, Key Indicators for Price and Demand |
| Competitive Landscape | Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications |
| Companies Covered | Anheuser Busch Inbev NV, Canopy Growth Corporation, Dixie Elixirs LLC, Phivida Holdings Inc, Tilray, Inc, Others |
| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Cannabis Beverages Market Analysis
8.1 Key Industry Highlights
8.2 Global Cannabis Beverages Historical Market (2018-2022)
8.3 Global Cannabis Beverages Market Forecast (2023-2028)
8.4 Global Cannabis Beverages Market by Type
8.4.1 Alcoholic
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Non-Alcoholic
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.5 Global Cannabis Beverages Market by Component
8.5.1 Cannabidiol (CBD)
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Tetrahydrocannabinol (THC)
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.6 Global Cannabis Beverages Market by Distribution Channel
8.6.1 Hypermarkets and Supermarkets
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Convenience Store
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.6.3 Mass Merchandisers
8.6.3.1 Market Share
8.6.3.2 Historical Trend (2018-2022)
8.6.3.3 Forecast Trend (2023-2028)
8.6.4 Specialty Stores
8.6.4.1 Market Share
8.6.4.2 Historical Trend (2018-2022)
8.6.4.3 Forecast Trend (2023-2028)
8.6.5 Online
8.6.5.1 Market Share
8.6.5.2 Historical Trend (2018-2022)
8.6.5.3 Forecast Trend (2023-2028)
8.6.6 Others
8.7 Global Cannabis Beverages Market by End Use
8.7.1 Household
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2022)
8.7.1.3 Forecast Trend (2023-2028)
8.7.2 HoReCa
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2022)
8.7.2.3 Forecast Trend (2023-2028)
8.8 Global Cannabis Beverages Market by Region
8.8.1 North America
8.8.1.1 Market Share
8.8.1.2 Historical Trend (2018-2022)
8.8.1.3 Forecast Trend (2023-2028)
8.8.2 Europe
8.8.2.1 Market Share
8.8.2.2 Historical Trend (2018-2022)
8.8.2.3 Forecast Trend (2023-2028)
8.8.3 Asia Pacific
8.8.3.1 Market Share
8.8.3.2 Historical Trend (2018-2022)
8.8.3.3 Forecast Trend (2023-2028)
8.8.4 Latin America
8.8.4.1 Market Share
8.8.4.2 Historical Trend (2018-2022)
8.8.4.3 Forecast Trend (2023-2028)
8.8.5 Middle East and Africa
8.8.5.1 Market Share
8.8.5.2 Historical Trend (2018-2022)
8.8.5.3 Forecast Trend (2023-2028)
9 North America Cannabis Beverage Market Analysis
9.1 United States of America
9.1.1 Market Share
9.1.2 Historical Trend (2018-2022)
9.1.3 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Market Share
9.2.2 Historical Trend (2018-2022)
9.2.3 Forecast Trend (2023-2028)
10 Europe Cannabis Beverage Market Analysis
10.1 United Kingdom
10.1.1 Market Share
10.1.2 Historical Trend (2018-2022)
10.1.3 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Market Share
10.2.2 Historical Trend (2018-2022)
10.2.3 Forecast Trend (2023-2028)
10.3 France
10.3.1 Market Share
10.3.2 Historical Trend (2018-2022)
10.3.3 Forecast Trend (2023-2028)
10.4 Italy
10.4.1 Market Share
10.4.2 Historical Trend (2018-2022)
10.4.3 Forecast Trend (2023-2028)
10.5 Others
11 Asia Pacific Cannabis Beverage Market Analysis
11.1 China
11.1.1 Market Share
11.1.2 Historical Trend (2018-2022)
11.1.3 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Market Share
11.2.2 Historical Trend (2018-2022)
11.2.3 Forecast Trend (2023-2028)
11.3 India
11.3.1 Market Share
11.3.2 Historical Trend (2018-2022)
11.3.3 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Market Share
11.4.2 Historical Trend (2018-2022)
11.4.3 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Market Share
11.5.2 Historical Trend (2018-2022)
11.5.3 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Cannabis Beverage Market Analysis
12.1 Brazil
12.1.1 Market Share
12.1.2 Historical Trend (2018-2022)
12.1.3 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Market Share
12.2.2 Historical Trend (2018-2022)
12.2.3 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Market Share
12.3.2 Historical Trend (2018-2022)
12.3.3 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Cannabis Beverage Market Analysis
13.1 Saudi Arabia
13.1.1 Market Share
13.1.2 Historical Trend (2018-2022)
13.1.3 Forecast Trend (2023-2028)
13.2 United Arab Emirates
13.2.1 Market Share
13.2.2 Historical Trend (2018-2022)
13.2.3 Forecast Trend (2023-2028)
13.3 Nigeria
13.3.1 Market Share
13.3.2 Historical Trend (2018-2022)
13.3.3 Forecast Trend (2023-2028)
13.4 South Africa
13.4.1 Market Share
13.4.2 Historical Trend (2018-2022)
13.4.3 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Anheuser Busch Inbev NV
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Canopy Growth Corporation
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Dixie Elixirs LLC
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Phivida Holdings Inc
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Tilray, Inc
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Others
16 Key Trends and Developments in the Market
Additional Customisations Available
1 Manufacturing Process
1.1 Overview
1.2 Detailed Process Flow
1.3 Operation Involved
2 Project Requirement and Cost Analysis
2.1 Land, Location and Site Development
2.2 Construction
2.3 Plant Machinery
2.4 Cost of Raw Material
2.5 Packaging
2.6 Transportation
2.7 Utilities
2.8 Manpower
2.9 Other Capital Investment
List of Key Figures and Tables
1. Global Cannabis Beverages Market: Key Industry Highlights, 2018 and 2028
2. Global Cannabis Beverages Historical Market: Breakup by Type (USD Million), 2018-2022
3. Global Cannabis Beverages Market Forecast: Breakup by Type (USD Million), 2023-2028
4. Global Cannabis Beverages Historical Market: Breakup by Component (USD Million), 2018-2022
5. Global Cannabis Beverages Market Forecast: Breakup by Component (USD Million), 2023-2028
6. Global Cannabis Beverages Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
7. Global Cannabis Beverages Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
8. Global Cannabis Beverages Historical Market: Breakup by End Use (USD Million), 2018-2022
9. Global Cannabis Beverages Market Forecast: Breakup by End Use (USD Million), 2023-2028
10. Global Cannabis Beverages Historical Market: Breakup by Region (USD Million), 2018-2022
11. Global Cannabis Beverages Market Forecast: Breakup by Region (USD Million), 2023-2028
12. North America Cannabis Beverages Historical Market: Breakup by Country (USD Million), 2018-2022
13. North America Cannabis Beverages Market Forecast: Breakup by Country (USD Million), 2023-2028
14. Europe Cannabis Beverages Historical Market: Breakup by Country (USD Million), 2018-2022
15. Europe Cannabis Beverages Market Forecast: Breakup by Country (USD Million), 2023-2028
16. Asia Pacific Cannabis Beverages Historical Market: Breakup by Country (USD Million), 2018-2022
17. Asia Pacific Cannabis Beverages Market Forecast: Breakup by Country (USD Million), 2023-2028
18. Latin America Cannabis Beverages Historical Market: Breakup by Country (USD Million), 2018-2022
19. Latin America Cannabis Beverages Market Forecast: Breakup by Country (USD Million), 2023-2028
20. Middle East and Africa Cannabis Beverages Historical Market: Breakup by Country (USD Million), 2018-2022
21. Middle East and Africa Cannabis Beverages Market Forecast: Breakup by Country (USD Million), 2023-2028
22. Global Cannabis Beverages Market Structure
Key Questions Answered in the Report
In 2020, the global cannabis beverage market attained a value of nearly USD 1.8 billion.
The market is projected to grow at a CAGR of 48% between 2021 and 2026.
The market is estimated to witness a healthy growth in the forecast period of 2023-2028 to reach USD 12.7 billion by 2026.
The major drivers of the market include growing population, rising urbanisation, and the rising demand for wellness drinks and increasing use of cannabis for the treatment of varied diseases like neurological disorders, cancer, and pain control.
Growing legalisation of marijuana and the rising number of consumers shifting interest from smoking cannabis to other ways including beverages are the key industry trends propelling the growth of the market.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific with the North America dominating the market shares.
The product types include alcoholic and non-alcoholic.
The component segments are cannabidiol (CBD) and tetrahydrocannabinol (THC).
The distribution channels for the industry are supermarkets and hypermarkets, convenience stores, mass merchandisers, speciality stores, and online, among others.
The diverse end uses for market are household and HoReCa.
The major players in the industry are Anheuser Busch Inbev NU, Canopy Growth Corporation, Dixie Elixirs LLC, Phivida Holdings Inc, and Tilray, Inc, among others.
Analyst Review
The global cannabis beverage market attained a value of USD 1.8 billion in 2020, driven by the rising legalization of cannabis. Aided by the growing wellness drinks demand, the market is expected to witness a further growth in the forecast period of 2023-2028, growing at a CAGR of 48%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. The categories for product types include alcoholic and non-alcoholic. Based on its component types, the cannabis beverage industry can be segmented into cannabidiol (CBD) and tetrahydrocannabinol (THC). The classification based on distribution channel are supermarkets and hypermarkets, convenience stores, mass merchandisers, speciality stores, and online, among others. On the basis of end use, the industry is divided into household and HoReCa. The major regional markets for cannabis beverage are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa, with the North America accounting for the fastest growing region with the highest market share. The key players in the above market include Anheuser Busch Inbev NU, Canopy Growth Corporation, Dixie Elixirs LLC, Phivida Holdings Inc, and Tilray, Inc among, others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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