The Colombia toys market size is estimated to expand at a CAGR of 6.10% between 2026 and 2035.
Base Year
Historical Period
Forecast Period
Some of the leading online stores for toys in Colombia are amazon.com, exito.com, claro.com.co, pepeganga.com, and carulla.com.
A large number of Colombia toys manufacturers rely on collaborations and joint ventures to enhance their participation and brand value in the global market, enabling them to remain updated with the current trends and the latest technologies.
The majority of the local toy companies are situated in the nation's capital, Bogota, as well as in Antioquia.
Compound Annual Growth Rate
6.1%
2026-2035
*this image is indicative*
The Colombia toys market growth is driven by the rise in disposable incomes, the emergence of online platforms, and the increasing demand for educational toys. The integration of advanced technologies in toy production and the rising demand for toys as a gifting option have also contributed to the expansion of the market. Major companies are incorporating innovative technologies like 3D printing, augmented reality, and virtual reality in the manufacturing process, thereby shaping the future of the market.
The rise in toy purchases by parents in Colombia, driven by higher disposable income and a growing emphasis on social and cognitive development, is positively influencing the market. Key industry players are prioritizing the production of STEM (Science, Technology, Engineering, and Mathematics) toys to appeal to a wider range of consumers. STEM toys aid children in enhancing their critical thinking, refining hand-eye coordination, and advancing their motor skills. These benefits are driving the popularity of educational toys, consequently driving up the Colombia toys market share.
The Colombian market for toys is being influenced by the increasing awareness among consumers regarding the use of environmentally friendly materials. Toy manufacturers are responding to this demand by utilising ecofriendly packaging materials like kraft paper and cornstarch, which are natural, and durable, and help reduce the environmental footprint. Additionally, the rise in Internet usage and smartphone adoption has resulted in a higher reliance on online shopping applications for toy purchases by parents, leading to the Colombia toys market expansion.
Colombia Toys Market Report and Forecast 2026-2035 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
Market Breakup by Age Group
Market Breakup by Distribution Channel
Market participants are focusing on the development of toys that enable children to enjoy their leisure time and also support social and cognitive development.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market is projected to grow at a CAGR of 6.10% between 2026 and 2035.
Integration of advanced technologies, rising demand for educational toys, and expanding exports of toys and sports equipment are the key drivers behind the growth of the market in Colombia.
The key trends aiding the market expansion include the rise in online toy sales, the increasing popularity of toys as a gifting option, and the growing demand for stuffed animals featuring characters from movies and comics.
The major age groups, according to the market report are up to 5 years, between 5 to 10 years, and above 10 years.
The major distribution channels in the market are supermarkets and hypermarkets, speciality stores, convenience stores, and online, among others.
The major players in the market are Mattel, Inc., Hasbro, Inc., LEGO System A/S, Legad Laurent, Colmuñecos SAS, LUNNY COLOMBIA SAS, NIKYTOM, and Sol Solecito Didactics, among others.
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| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Age Group |
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| Breakup by Distribution Channel |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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