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Global Consent Management Market Size, Share, Trends, Forecast: By Component: Software, Service; By Deployment Mode: On-premise, Cloud; By Organisation Size: SMEs, Large Enterprises; By Application: Mobile App, Web App; By End Use: IT and Telecom, Government, Healthcare, Others; Regional Analysis; Competitive Landscape; 2024-2032
Global Consent Management Market Outlook
The global consent management market size reached approximately USD 747.72 million in 2023. The market is estimated to grow at a CAGR of 17.00% between 2024 and 2032, reaching a value of around USD 3071.96 million by 2032.
Key Trends in the Market
Consent management software is a software solution designed to assist organisations in collecting and managing personal information and consent to ensure that they comply with various government regulations regarding data privacy and security. CPM software blocks all cookies from a website before users choose which cookies to accept.
- The evolving government regulations and laws to ensure the privacy and security of sensitive data and reduce vulnerability to cyberattacks drive the global consent management market demand. Organisations need to have strong data policy compliance to prevent heavy dues on non-compliance, and customers are more inclined towards companies with consent management software.
- One of the most significant global consent management market trends include the rising awareness regarding data privacy among individuals. Increasing initiatives by governments and private software companies to educate the masses regarding consent management are supporting the market growth. Moreover, growing internet penetration around the globe has significantly surged the risk of cyberattacks and data theft, encouraging organisations to adopt consent management software.
- The emergence of Industry 4.0 and digitisation across various industry verticals has resulted in a surge in the volume of data generated on a regular basis. Additionally, the growing trend of outsourcing non-essential business operations has increased data touchpoints and vulnerability to data leaks. Hence, organisations are swiftly adopting consent management software to build a trustful relationship with their consumers.
Market Analysis
Based on component, the consent management market segmentation includes software and service. On the basis of deployment mode, the market can be bifurcated into on-premise and cloud. Based on organisation size, the market is segregated into SMEs and large enterprises. On the basis of application, the market is divided into mobile app and web app.
Based on end use, the market is segmented into IT and telecom, government, healthcare, and retail and e-commerce, among others. The major regional markets for consent management include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global consent management market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.
- Didomi SAS
- OneTrust, LLC
- Quantcast
- Piwik PRO GmbH
- Crownpeak Technology, Inc.
- TrustArc Inc.
- Usercentrics A/S (Cookiebot)
- iubenda s.r.l
- Osano, Inc.
- HIPAAT International Inc.
- Others
Market Share by Application
As per the consent management market analysis, web apps are expected to grow at a healthy rate over the forecast period. Web browsers are extensively used by the masses to browse the internet, visit different websites and platforms, and gather the required information.
Growing concerns regarding privacy among users are driving the deployment of consent management software to inform them regarding the organisation's data privacy policies. The increase in the number of smartphone users and surging Internet access are likely to further aid the segment’s growth in upcoming years.
Market Share by Region
The Asia Pacific is expected to hold a significant proportion of the global consent management market share over the forecast period owing to the rapidly growing IT and telecommunication sector in this region. The increasing corporate governance and compliance, due to rising concerns regarding personal information among the masses, also aid the regional market growth. Furthermore, an increase in the number of people with access to smartphones and high-speed internet connections has increased the vulnerability to cyberattacks, increasing the demand for consent management software.
Competitive Landscape
OneTrust, LLC is a privacy and security provider that was started in 2016. The company is headquartered in Georgia, the United States, and was created in response to the increasing number of privacy laws and regulations. The company develops software for various consent-related applications including universal content and preference management, cookie consent, and OTT and CTV consent, and more.
Quantcast is an American technology company that was founded in 2006. Headquartered in San Francisco, California, the company specialises in AI-driven software technologies, including real-time advertising, audience insights and measurement. The company owns offices across the globe, including the United Kingdom, Ireland, France, Germany, Italy, and Sweden.
TrustArc Inc., founded in 1997, is a privacy compliance technology company from California, the United States. The company specialises in providing software and services to organisations to help them to keep their privacy management processes updated and in compliance with evolving government regulations and laws.
Other market players included in the global consent management market report are Didomi SAS, Piwik PRO GmbH, Crownpeak Technology, Inc., Usercentrics A/S (Cookiebot), iubenda s.r.l, Osano, Inc., and HIPAAT International Inc., among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2017-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Component |
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| Breakup by Deployment Mode |
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| Breakup by Organisation Size |
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| Breakup by Application |
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| Breakup by End Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Consent Management Market Analysis
8.1 Key Industry Highlights
8.2 Global Consent Management Historical Market (2017-2023)
8.3 Global Consent Management Market Forecast (2024-2032)
8.4 Global Consent Management Market by Component
8.4.1 Software
8.4.1.1 Historical Trend (2017-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Service
8.4.2.1 Historical Trend (2017-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.5 Global Consent Management Market by Deployment Mode
8.5.1 On-premise
8.5.1.1 Historical Trend (2017-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Cloud
8.5.2.1 Historical Trend (2017-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Consent Management Market by Organisation Size
8.6.1 SMEs
8.6.1.1 Historical Trend (2017-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Large Enterprises
8.6.2.1 Historical Trend (2017-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.7 Global Consent Management Market by Application
8.7.1 Mobile App
8.7.1.1 Historical Trend (2017-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Web App
8.7.2.1 Historical Trend (2017-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.8 Global Consent Management Market by End Use
8.8.1 IT and Telecom
8.8.1.1 Historical Trend (2017-2023)
8.8.1.2 Forecast Trend (2024-2032)
8.8.2 Government
8.8.2.1 Historical Trend (2017-2023)
8.8.2.2 Forecast Trend (2024-2032)
8.8.3 Healthcare
8.8.3.1 Historical Trend (2017-2023)
8.8.3.2 Forecast Trend (2024-2032)
8.8.4 Retail and E-commerce
8.8.4.1 Historical Trend (2017-2023)
8.8.4.2 Forecast Trend (2024-2032)
8.8.5 Others
8.9 Global Consent Management Market by Region
8.9.1 North America
8.9.1.1 Historical Trend (2017-2023)
8.9.1.2 Forecast Trend (2024-2032)
8.9.2 Europe
8.9.2.1 Historical Trend (2017-2023)
8.9.2.2 Forecast Trend (2024-2032)
8.9.3 Asia Pacific
8.9.3.1 Historical Trend (2017-2023)
8.9.3.2 Forecast Trend (2024-2032)
8.9.4 Latin America
8.9.4.1 Historical Trend (2017-2023)
8.9.4.2 Forecast Trend (2024-2032)
8.9.5 Middle East and Africa
8.9.5.1 Historical Trend (2017-2023)
8.9.5.2 Forecast Trend (2024-2032)
9 North America Consent Management Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2017-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2017-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Consent Management Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2017-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2017-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2017-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2017-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Consent Management Market Analysis
11.1 China
11.1.1 Historical Trend (2017-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2017-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2017-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2017-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2017-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Consent Management Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2017-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2017-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2017-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Consent Management Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2017-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2017-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2017-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2017-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Didomi SAS
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 OneTrust, LLC
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Quantcast
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Piwik PRO GmbH
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Crownpeak Technology, Inc.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 TrustArc Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Usercentrics A/S (Cookiebot)
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 iubenda s.r.l
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Osano, Inc.
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 HIPAAT International Inc.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Consent Management Market: Key Industry Highlights, 2017 and 2032
2. Global Consent Management Historical Market: Breakup by Component (USD Million), 2017-2023
3. Global Consent Management Market Forecast: Breakup by Component (USD Million), 2024-2032
4. Global Consent Management Historical Market: Breakup by Deployment Mode (USD Million), 2017-2023
5. Global Consent Management Market Forecast: Breakup by Deployment Mode (USD Million), 2024-2032
6. Global Consent Management Historical Market: Breakup by Application (USD Million), 2017-2023
7. Global Consent Management Market Forecast: Breakup by Application (USD Million), 2024-2032
8. Global Consent Management Historical Market: Breakup by End Use (USD Million), 2017-2023
9. Global Consent Management Market Forecast: Breakup by End Use (USD Million), 2024-2032
10. Global Consent Management Historical Market: Breakup by Region (USD Million), 2017-2023
11. Global Consent Management Market Forecast: Breakup by Region (USD Million), 2024-2032
12. North America Consent Management Historical Market: Breakup by Country (USD Million), 2017-2023
13. North America Consent Management Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Europe Consent Management Historical Market: Breakup by Country (USD Million), 2017-2023
15. Europe Consent Management Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Asia Pacific Consent Management Historical Market: Breakup by Country (USD Million), 2017-2023
17. Asia Pacific Consent Management Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Latin America Consent Management Historical Market: Breakup by Country (USD Million), 2017-2023
19. Latin America Consent Management Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Middle East and Africa Consent Management Historical Market: Breakup by Country (USD Million), 2017-2023
21. Middle East and Africa Consent Management Market Forecast: Breakup by Country (USD Million), 2024-2032
22. Global Consent Management Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of around USD 747.72 million.
The market is projected to grow at a CAGR of 17.00% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach nearly USD 3071.96 million by 2032.
The major market drivers include stringent government laws and regulations regarding data privacy and the growing digitisations across various end-use sectors.
The key trends of the market are increasing awareness among the masses regarding data privacy and an increasing number of people with access to smartphones and internet connections.
The different end uses of consent management are IT and telecom, government, healthcare, and retail and e-commerce, among others.
The various deployment modes of consent management are on-premise and cloud.
The key market players included in the market report are Didomi SAS, OneTrust, LLC, Quantcast, Piwik PRO GmbH, Crownpeak Technology, Inc., TrustArc Inc., Usercentrics A/S (Cookiebot), iubenda s.r.l, Osano, Inc., and HIPAAT International Inc., among others.
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