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Global Digital Video Content Market: By Type: Video-on-Demand (VOD), Online Video; By Business Type: Subscription, Advertising, Download-to-Own (DTO), Others; By Device: Laptop, PC, Mobile, Others; Regional Analysis; Historical Market and Forecast (2018-2028); Market Dynamics; Competitive Landscape; Industry Events and Developments
Global Digital Video Content Market Outlook
The global digital video content market is estimated to grow at a CAGR of about 4% in the forecast period of 2023-2028.
It is being driven by the increase in the demand for digital video content, especially among the younger population, due to the increasing sales of smartphones and the increasing number of devices that can support digital media.
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Market Segmentation
Digital video content is based on the idea of producing and distributing useful and reliable video content to your target audience to attract, engage, and convert eligible leads. Digital video content includes TV shows, movies, music videos, and commercials that are viewed online on various digital platforms.
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The type of digital video content can be divided into the following:
- Video-on-Demand (VOD)
- Online Video
The industry can be broadly categorised based on business type into:
- Subscription
- Advertising
- Download-to-Own (DTO)
- Others
Based on the devices, the industry can be segmented into:
- Laptop
- PC
- Mobile
- Others
The EMR report looks into the regional markets like North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific.
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Market Analysis
The popularity of digital video content market is growing in the OTT (over-the-top) industry, including Amazon Prime Video, Netflix, Hulu, and YouTube, which are gaining popularity around the world as a result of the increasing internet penetration. Consumers prefer to use the digital platform to buy digital goods and services from various digital platforms due to various added convenience and a faster and more efficient transaction process. The ease of payment via the digital platform also helps OTT streaming service providers to increase their services.
Competitive Landscape
The report presents a detailed analysis of the following key players in the global digital video content market, looking into their capacity, competitive landscape, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
- Google LLC
- Hulu LLC
- Facebook Inc.
- Snap Inc.
- Amazon.com Inc.
- Netflix, Inc.
- Apple Inc.
- AT&T Inc.
- Comcast Corp.
- Others
The EMR report gives an in-depth insight into the industry by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report | Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Type, Business Type, Device, Region |
| Breakup by Type | Video-on-Demand, Online Video |
| Breakup by Business Type | Subscription, Advertising, Download-to-Own (DTO), Others |
| Breakup by Device | Laptop, PC, Mobile, Others |
| Breakup by Region | North America, Europe, Asia Pacific, Latin America, Middle East and Africa |
| Market Dynamics | SWOT, Porter's Five Forces, Key Indicators for Price and Demand |
| Competitive Landscape | Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications |
| Companies Covered | Google LLC, Hulu LLC, Facebook Inc., Snap Inc., Amazon.com Inc., Netflix, Inc., Apple Inc., AT&T Inc., Comcast Corp., Others |
| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Industry Opportunities and Challenges
8 Global Digital Video Content Market Analysis
8.1 Key Industry Highlights
8.2 Global Digital Video Content Historical Market (2018-2022)
8.3 Global Digital Video Content Market Forecast (2023-2028)
8.4 Global Digital Video Content Market by Type
8.4.1 Video-on-Demand
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Online Video
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.5 Global Digital Video Content Market by Business Type
8.5.1 Subscription
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Advertising
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.5.3 Download-to-Own (DTO)
8.5.3.1 Market Share
8.5.3.2 Historical Trend (2018-2022)
8.5.3.3 Forecast Trend (2023-2028)
8.5.4 Others
8.6 Global Digital Video Content Market by Device
8.6.1 Laptop
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 PC
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.6.3 Mobile
8.6.3.1 Market Share
8.6.3.2 Historical Trend (2018-2022)
8.6.3.3 Forecast Trend (2023-2028)
8.6.4 Others
8.7 Global Digital Video Content Market by Region
8.7.1 Market Share
8.7.1.1 North America
8.7.1.2 Europe
8.7.1.3 Asia Pacific
8.7.1.4 Latin America
8.7.1.5 Middle East and Africa
9 Regional Analysis
9.1 North America
9.1.1 Historical Trend (2018-2022)
9.1.2 Forecast Trend (2023-2028)
9.1.3 Breakup by Country
9.1.3.1 United States of America
9.1.3.2 Canada
9.2 Europe
9.2.1 Historical Trend (2018-2022)
9.2.2 Forecast Trend (2023-2028)
9.2.3 Breakup by Country
9.2.3.1 United Kingdom
9.2.3.2 Germany
9.2.3.3 France
9.2.3.4 Italy
9.2.3.5 Others
9.3 Asia Pacific
9.3.1 Historical Trend (2018-2022)
9.3.2 Forecast Trend (2023-2028)
9.3.3 Breakup by Country
9.3.3.1 China
9.3.3.2 Japan
9.3.3.3 India
9.3.3.4 ASEAN
9.3.3.5 Australia
9.3.3.6 Others
9.4 Latin America
9.4.1 Historical Trend (2018-2022)
9.4.2 Forecast Trend (2023-2028)
9.4.3 Breakup by Country
9.4.3.1 Brazil
9.4.3.2 Argentina
9.4.3.3 Mexico
9.4.3.4 Others
9.5 Middle East and Africa
9.5.1 Historical Trend (2018-2022)
9.5.2 Forecast Trend (2023-2028)
9.5.3 Breakup by Country
9.5.3.1 Saudi Arabia
9.5.3.2 United Arab Emirates
9.5.3.3 Nigeria
9.5.3.4 South Africa
9.5.3.5 Others
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
11 Value Chain Analysis
12 Competitive Landscape
12.1 Market Structure
12.2 Company Profiles
12.2.1 Google LLC
12.2.1.1 Company Overview
12.2.1.2 Product Portfolio
12.2.1.3 Demographic Reach and Achievements
12.2.1.4 Certifications
12.2.2 Hulu LLC
12.2.2.1 Company Overview
12.2.2.2 Product Portfolio
12.2.2.3 Demographic Reach and Achievements
12.2.2.4 Certifications
12.2.3 Facebook Inc.
12.2.3.1 Company Overview
12.2.3.2 Product Portfolio
12.2.3.3 Demographic Reach and Achievements
12.2.3.4 Certifications
12.2.4 Snap Inc.
12.2.4.1 Company Overview
12.2.4.2 Product Portfolio
12.2.4.3 Demographic Reach and Achievements
12.2.4.4 Certifications
12.2.5 Amazon.com Inc.
12.2.5.1 Company Overview
12.2.5.2 Product Portfolio
12.2.5.3 Demographic Reach and Achievements
12.2.5.4 Certifications
12.2.6 Netflix, Inc.
12.2.6.1 Company Overview
12.2.6.2 Product Portfolio
12.2.6.3 Demographic Reach and Achievements
12.2.6.4 Certifications
12.2.7 Apple Inc.
12.2.7.1 Company Overview
12.2.7.2 Product Portfolio
12.2.7.3 Demographic Reach and Achievements
12.2.7.4 Certifications
12.2.8 AT&T Inc.
12.2.8.1 Company Overview
12.2.8.2 Product Portfolio
12.2.8.3 Demographic Reach and Achievements
12.2.8.4 Certifications
12.2.9 Comcast Corp.
12.2.9.1 Company Overview
12.2.9.2 Product Portfolio
12.2.9.3 Demographic Reach and Achievements
12.2.9.4 Certifications
12.2.10 Others
13 Industry Events and Developments
List of Key Figures and Tables
1. Global Digital Video Content Market: Key Industry Highlights, 2018 and 2028
2. Global Digital Video Content Historical Market: Breakup by Type (USD Million), 2018-2022
3. Global Digital Video Content Market Forecast: Breakup by Type (USD Million), 2023-2028
4. Global Digital Video Content Historical Market: Breakup by Business Type (USD Million), 2018-2022
5. Global Digital Video Content Market Forecast: Breakup by Business Type (USD Million), 2023-2028
6. Global Digital Video Content Historical Market: Breakup by Device (USD Million), 2018-2022
7. Global Digital Video Content Market Forecast: Breakup by Device (USD Million), 2023-2028
8. Global Digital Video Content Historical Market: Breakup by Region (USD Million), 2018-2022
9. Global Digital Video Content Market Forecast: Breakup by Region (USD Million), 2023-2028
10. North America Digital Video Content Historical Market: Breakup by Country (USD Million), 2018-2022
11. North America Digital Video Content Market Forecast: Breakup by Country (USD Million), 2023-2028
12. Europe Digital Video Content Historical Market: Breakup by Country (USD Million), 2018-2022
13. Europe Digital Video Content Market Forecast: Breakup by Country (USD Million), 2023-2028
14. Asia Pacific Digital Video Content Historical Market: Breakup by Country (USD Million), 2018-2022
15. Asia Pacific Digital Video Content Market Forecast: Breakup by Country (USD Million), 2023-2028
16. Latin America Digital Video Content Historical Market: Breakup by Country (USD Million), 2018-2022
17. Latin America Digital Video Content Market Forecast: Breakup by Country (USD Million), 2023-2028
18. Middle East and Africa Digital Video Content Historical Market: Breakup by Country (USD Million), 2018-2022
19. Middle East and Africa Digital Video Content Market Forecast: Breakup by Country (USD Million), 2023-2028
20. Global Digital Video Content Market Structure
Key Questions Answered in the Report
The global digital video content market is estimated to grow at a CAGR of 4% between 2023 and 2028.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The major drivers of the market include the growing adoption of smartphones, laptops, tablets, television, and computers, rising disposable incomes, rapid urbanisation, and the emergence of high-quality video content.
Increasing popularity of OTT platforms such as Amazon Prime Video, Netflix and increase in the demand for digital video content are the key trends guiding the growth of the industry.
Video-on-demand and online video are the major types of digital video content included in the market.
Subscription, advertising, and download-to-own (DTO), among others are the different business types based on which the market has been segmented.
Laptop, PC, and mobile, among others are the different devices based on which the market is segmented.
The major players in the industry are Google LLC, Hulu LLC, Facebook Inc., Snap Inc., Amazon.com Inc., Netflix, Inc., Apple Inc., AT&T Inc., and Comcast Corp., among others.
Analyst Review
The global digital video content market is being driven by the growing adoption of smartphones, laptops, tablets, television, and computers in the historical period. . Aided by the increasing popularity of OTT platforms among the younger population and the emergence of high-quality video content, the market is expected to witness a further growth in the forecast period of 2023-2028, growing at a CAGR of 4%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on type, the market is divided into video-on-demand and online video. On the basis of business type, the market is divided into subscription, advertising, and download-to-own (DTO), among others. By device, the market has been segmented into laptop, PC, and mobile, among others. The major regional markets for digital video content are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Google LLC, Hulu LLC, Facebook Inc., Snap Inc., Amazon.com Inc., Netflix, Inc., Apple Inc., AT&T Inc., and Comcast Corp., among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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