Reports

Sale

Germany Media Monitoring Tools Market

Germany Media Monitoring Tools Market Size, Share, Growth: By Component: Software, Services; By Enterprise Size: Small and Medium Enterprises, Large Enterprises; By Industry Vertical: IT and Telecom, Hospitality, BFSI, Healthcare, Retail and E-commerce, Media and Entertainment, Others; Regional Analysis; Competitive Landscape; 2024-2032

Germany Media Monitoring Tools Market Size

The Germany media monitoring tools market is projected to grow at a CAGR of 9.55% between 2024 and 2032.

 

Germany Media Monitoring Tools Market Outlook

  • As per the industry reports, the e-commerce sector in Germany reached an estimated sales of USD 141.2 billion in 2022, boosting the demand for media monitoring tools in e-commerce companies to communicate with the target audience.
  • Germany is renowned as the world's third-largest medical technology market, providing a lucrative landscape for healthcare monitoring tools.
  • InterContinental Hotels Group (IHG) announced in April 2024 that they have signed a deal with Novum Hospitality, to add around 119 properties in Germany in coming years, which can boost the demand for online reputation management tools.

 

Germany Media Monitoring Tools Market Growth

Rising demand for competitive analysis to improve the quality of one's service and products, keeping up-to-date with the latest market trends, and building the best strategy to get out of a market crisis are some of the crucial market drivers. By researching the latest market trends, companies can enhance their social media strategy and the quality of their products to stay ahead of their competitors.

 

The media monitoring tools prove to be valuable in gathering consumer intelligence such as the types of products they prefer, their interests, and so on, which can aid the company in providing product offerings that cater to their specific demands. Moreover, the integration of real-time translation features in these tools can allow German companies to communicate globally about their brand in real time.

 

Germany Media Monitoring Tools Market

 

Germany Media Monitoring Tools Industry Segmentation

“Germany Media Monitoring Tools Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

 

Market Breakup by Component

  • Software 
  • Services

 

Market Breakup by Enterprise Size

  • Small and Medium Enterprises 
  • Large Enterprises

 

Market Breakup by Industry Vertical

  • IT and Telecom 
  • Hospitality 
  • BFSI 
  • Healthcare 
  • Retail and E-Commerce 
  • Media and Entertainment 
  • Manufacturing

 

Market Breakup by Region

  • North Rhine-Westphalia 
  • Bavaria 
  • Baden-Württemberg

 

Germany Media Monitoring Tools Market Share

Based on industry vertical, the market is divided into IT and telecom, hospitality, BFSI, healthcare, retail and e-commerce, media and entertainment, and manufacturing, among others. The retail and e-commerce sector accounts for a substantial market share due to the growing adoption of social intelligence tools by German retailers for effective communication with their target audience, promotion of their content, and identifying the parameters that can give them an edge over the other competitors.

 

Leading Companies in the Germany Media Monitoring Tools Market

The market participants are deploying AI and machine learning technologies in their tools to meet the evolving regulatory landscape.

 

  • Brandwatch 
  • Meltwater NV 
  • Synthesio Group 
  • Hootsuite Inc.  
  • Talkwalker Inc.  
  • Onclusive, Inc. 
  • TechFusion Ltd 
  • Agorapulse SAS 
  • Mynewsdesk AB 
  • Others

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Component
  • Enterprise Size
  • Industry Vertical
  • Region
Breakup by Component
  • Software 
  • Services
Breakup by Enterprise Size
  • Small and Medium Enterprises 
  • Large Enterprises
Breakup by Industry Vertical
  • IT and Telecom 
  • Hospitality 
  • BFSI 
  • Healthcare 
  • Retail and E-Commerce 
  • Media and Entertainment 
  • Manufacturing
Breakup by Region
  • North Rhine-Westphalia 
  • Bavaria 
  • Baden-Württemberg
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Brandwatch 
  • Meltwater NV 
  • Synthesio Group 
  • Hootsuite Inc.  
  • Talkwalker Inc.  
  • Onclusive, Inc. 
  • TechFusion Ltd 
  • Agorapulse SAS 
  • Mynewsdesk AB 
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface  
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    Europe Media Monitoring Tools Market Overview

    8.1    Key Industry Highlights
    8.2    Europe Media Monitoring Tools Historical Market (2018-2023) 
    8.3    Europe Media Monitoring Tools Market Forecast (2024-2032)
9    Germany Media Monitoring Tools Market Overview
    9.1    Key Industry Highlights
    9.2    Germany Media Monitoring Tools Historical Market (2018-2023) 
    9.3    Germany Media Monitoring Tools Market Forecast (2024-2032)
10    Germany Media Monitoring Tools Market by Component
    10.1    Software
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Services
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
11    Germany Media Monitoring Tools Market by Enterprise Size
    11.1    Small and Medium Enterprises
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Large Enterprises
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
12    Germany Media Monitoring Tools Market by Industry Vertical
    12.1    IT and Telecom
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Hospitality
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    BFSI
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Healthcare
        12.4.1    Historical Trend (2018-2023)
        12.4.2    Forecast Trend (2024-2032)
    12.5    Retail and E-Commerce
        12.5.1    Historical Trend (2018-2023)
        12.5.2    Forecast Trend (2024-2032)
    12.6    Media and Entertainment
        12.6.1    Historical Trend (2018-2023)
        12.6.2    Forecast Trend (2024-2032)
    12.7    Manufacturing
        12.7.1    Historical Trend (2018-2023)
        12.7.2    Forecast Trend (2024-2032)
13    Germany Media Monitoring Tools Market by Region 
    13.1    North Rhine-Westphalia
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    Bavaria
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Baden-Württemberg 
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Competitive Landscape
    15.1    Market Structure
    15.2    Company Profiles
        15.2.1    Brandwatch 
            15.2.1.1    Company Overview
            15.2.1.2    Product Portfolio
            15.2.1.3    Demographic Reach and Achievements
            15.2.1.4    Certifications
        15.2.2    Meltwater NV 
            15.2.2.1    Company Overview
            15.2.2.2    Product Portfolio
            15.2.2.3    Demographic Reach and Achievements
            15.2.2.4    Certifications
        15.2.3    Synthesio Group 
            15.2.3.1    Company Overview
            15.2.3.2    Product Portfolio
            15.2.3.3    Demographic Reach and Achievements
            15.2.3.4    Certifications
        15.2.4    Hootsuite Inc.  
            15.2.4.1    Company Overview
            15.2.4.2    Product Portfolio
            15.2.4.3    Demographic Reach and Achievements
            15.2.4.4    Certifications
        15.2.5    Talkwalker Inc.  
            15.2.5.1    Company Overview
            15.2.5.2    Product Portfolio
            15.2.5.3    Demographic Reach and Achievements
            15.2.5.4    Certifications
        15.2.6    Onclusive, Inc. 
            15.2.6.1    Company Overview
            15.2.6.2    Product Portfolio
            15.2.6.3    Demographic Reach and Achievements
            15.2.6.4    Certifications
        15.2.7    TechFusion Ltd 
            15.2.7.1    Company Overview
            15.2.7.2    Product Portfolio
            15.2.7.3    Demographic Reach and Achievements
            15.2.7.4    Certifications
        15.2.8    Agorapulse SAS 
            15.2.8.1    Company Overview
            15.2.8.2    Product Portfolio
            15.2.8.3    Demographic Reach and Achievements
            15.2.8.4    Certifications
        15.2.9    Mynewsdesk AB 
            15.2.9.1    Company Overview
            15.2.9.2    Product Portfolio
            15.2.9.3    Demographic Reach and Achievements
            15.2.9.4    Certifications
        15.2.10    Others
16    Key Trends and Developments in the Market

 

List of Key Figures and Tables

1.    Europe Media Monitoring Tools Market: Key Industry Highlights, 2018 and 2032
2.    Germany Media Monitoring Tools Market: Key Industry Highlights, 2018 and 2032
3.    Germany Media Monitoring Tools Historical Market: Breakup by Component (USD Billion), 2018-2023
4.    Germany Media Monitoring Tools Market Forecast: Breakup by Component (USD Billion), 2024-2032
5.    Germany Media Monitoring Tools Historical Market: Breakup by Enterprise Size (USD Billion), 2018-2023
6.    Germany Media Monitoring Tools Market Forecast: Breakup by Enterprise Size (USD Billion), 2024-2032
7.    Germany Media Monitoring Tools Historical Market: Breakup by Industry Vertical (USD Billion), 2018-2023
8.    Germany Media Monitoring Tools Market Forecast: Breakup by Industry Vertical (USD Billion), 2024-2032
9.    Germany Media Monitoring Tools Historical Market: Breakup by Region (USD Billion), 2018-2023
10.    Germany Media Monitoring Tools Market Forecast: Breakup by Region (USD Billion), 2024-2032
11.    Germany Media Monitoring Tools Market Structure

Key Questions Answered in the Report

The market is estimated to grow at a CAGR of 9.55% between 2024 and 2032.

The market is being driven due to rising demand for competitive analysis to improve the quality of one's service and products, keeping up-to-date with the latest market trends, and building the best strategy to get out of a market crisis.

The key trends aiding the market include rising demand for gathering consumer intelligence, integration of real-time translation features, and focus on strategic acquisitions by market players.

Regions considered in the market are North Rhine-Westphalia, Bavaria, and Baden-Württemberg.

Based on component, market segmentations include software and services.

Different enterprise sizes are small and medium enterprises and large enterprises.

The retail and e-commerce sector holds the highest share of the market.

The major players in the market are Brandwatch, Meltwater NV, Synthesio Group, Hootsuite Inc., Talkwalker Inc., Onclusive, Inc., TechFusion Ltd, Agorapulse SAS, and Mynewsdesk AB, among others.

Purchase Full Report

Mini Report

$ 2199     $1999
  • Selected Sections, One User
  • Printing Not Allowed
  • Email Delivery in PDF
  • Free Limited Customisation
  • Post Sales Analyst Support
  • 50% Discount on Next Update

Single User License

$ 3299     $2999
  • All Sections, One User
  • One Print Allowed
  • Email Delivery in PDF
  • Free Limited Customisation
  • Post Sales Analyst Support
  • 50% Discount on Next Update
most popular

Five User License

$ 4399     $3999
  • All Sections, Five Users
  • Five Prints Allowed
  • Email Delivery in PDF
  • Free Limited Customisation
  • Post Sales Analyst Support
  • 50% Discount on Next Update

Corporate License

$ 5499     $4999
  • All Sections, Unlimited Users
  • Unlimited Prints Allowed
  • Email Delivery in PDF + Excel
  • Free Limited Customisation
  • Post Sales Analyst Support
  • 50% Discount on Next Update

Any Question? Speak With An Analyst

Contact Analyst

View A Sample

Request Sample

Did You Miss Anything, Ask Now

Request Customisation
Why Expert Market Research?

Right People

We are technically excellent, strategic, practical, experienced and efficient; our analysts are hand-picked based on having the right attributes to work successfully and execute projects based on your expectations.

Right Methodology

We leverage our cutting-edge technology, our access to trusted databases, and our knowledge of the current models used in the market to deliver you research solutions that are tailored to your needs and put you ahead of the curve.

Right Price

We deliver in-depth and superior quality research in prices that are reasonable, unmatchable, and shows our understanding of your resource structure. We, additionally, offer attractive discounts on our upcoming reports.

Right Support

Our team of expert analysts are at your beck and call to deliver you optimum results that are customised to meet your precise needs within the specified timeframe and help you form a better understanding of the industry.

NEWSLETTER