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Global Gluten-Free Oats Market: By Product Type: Rolled Oats, Steel Cut Oats, Oat Bran, Oat Flour, Others; By Distribution Channel; By Application; By End Use; Regional Analysis; Historical Market and Forecast (2015-2025); Market Dynamics; Price Analysis; Competitive Landscape; Industry Events and Developments

Global Gluten-Free Oats Market Outlook

The global gluten-free oats market reached USD 179 million in 2019. The market is further expected to grow at a CAGR of about 16.9% between 2020 and 2025 to reach a value of about USD 456.8 million by 2025. 

North America is the leading region for the market, accounting for the largest market share. The product type is being led by the rolled oats segment, whereas the application sector is dominated by the bakery segment. The retail sector leads the end-use segment. The distribution channel is dominated by supermarkets and hypermarkets.

In addition, healthy customers are aiding the gluten-free oats market as they help enhance satiety, nutritional consistency, and digestive, cardiovascular, as well as metabolic health. As a result of that demand, major companies are concentrating on the launch of new varieties of gluten-oats like non-and organic varieties and the development of a wide variety of products, including oat-beverages.

 

Properties and Applications

Oats, also recognized as Avena sativa, are a type of cereal grain primarily consumed in the form of oatmeal or rolled oats. While naturally gluten-free, oats that become contaminated with gluten when grown near wheat fields or other gluten-containing crops or processed in the same facility. They are a rich source of essential minerals, vitamins, antioxidants, and fibre that have made them a common health food. They are commonly used for breakfast cereals and baked goods, including cakes, cookies, and bread.

Based on product type, the market can be divided into the following:

  • Rolled Oats
  • Steel Cut Oats
  • Oat Bran
  • Oat Flour
  • Others

The distribution channels of the product include:

  • Supermarkets and Hypermarkets
  • Convenience Stores 
  • Online
  • Others

It finds application in the following industries:

  • Breakfast Cereals
  • Bakery
  • Snacks
  • Others

The end-uses of gluten-free oats market can be divided as follow:

  • HORECA
  • Retail

The regional markets for the product include North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.

 

Market Analysis

Gluten is a combination of two proteins present in wheat, rye as well as barley and in products derived from these grains. This causes digestive issues in people with gluten allergy due to its unusual amino acid structure that influences the digestive enzymes in the intestines. Thus, the demand for gluten-free foods has risen due to an increase in celiac disease, an inflammatory condition that affects the small intestines, and reduces its capacity to consume nutrients. Moreover, customers are turning to gluten-free oats because they help improve satiety, nutritional consistency and digestive, cardiovascular, and metabolic health. As a result of that demand, leading companies are concentrating on the launch of new varieties of gluten-free oats such as non-GMO and organic varieties and the development of a wide variety of products, including oat-based beverages.

 

Competitive Landscape 

The report gives a detailed analysis of the following key players in the gluten-free oats market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • The Quaker Oats Company
  • Bob’s Red Mill Natural Foods
  • Avena Foods, Limited    
  • Others

The comprehensive EMR report provides an in-depth assessment of the industry based on the Porter's five forces model along with giving a SWOT analysis.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Industry Opportunities and Challenges
8    Global Gluten-Free Oats Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Gluten-Free Oats Historical Market (2015-2019) 
    8.3    Global Gluten-Free Oats Market Forecast (2020-2025)
    8.4    Global Gluten-Free Oats Market by Product Type
        8.4.1    Rolled Oats  
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2015-2019)
            8.4.1.3    Forecast Trend (2020-2025)
        8.4.2    Steel Cut Oats 
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2015-2019)
            8.4.2.3    Forecast Trend (2020-2025)
        8.4.3    Oat Bran  
            8.4.3.1    Market Share
            8.4.3.2    Historical Trend (2015-2019)
            8.4.3.3    Forecast Trend (2020-2025)
        8.4.4    Oat Flour
            8.4.4.1    Market Share
            8.4.4.2    Historical Trend (2015-2019)
            8.4.4.3    Forecast Trend (2020-2025)
        8.4.5    Others
    8.5    Global Gluten-Free Oats Market by Distribution Channel
        8.5.1    Supermarkets and Hypermarkets
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2015-2019)
            8.5.1.3    Forecast Trend (2020-2025)
        8.5.2    Convenience Stores 
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2015-2019)
            8.5.2.3    Forecast Trend (2020-2025)
        8.5.3    Online 
            8.5.3.1    Market Share
            8.5.3.2    Historical Trend (2015-2019)
            8.5.3.3    Forecast Trend (2020-2025)
        8.5.4    Others
    8.6    Global Gluten-Free Oats Market by Application
        8.6.1    Breakfast Cereals  
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2015-2019)
            8.6.1.3    Forecast Trend (2020-2025)
        8.6.2    Bakery 
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2015-2019)
            8.6.2.3    Forecast Trend (2020-2025)
        8.6.3    Snacks  
            8.6.3.1    Market Share
            8.6.3.2    Historical Trend (2015-2019)
            8.6.3.3    Forecast Trend (2020-2025)
        8.6.4    Others
    8.7    Global Gluten-Free Oats Market by End Use
        8.7.1    HORECA    
            8.7.1.1    Market Share
            8.7.1.2    Historical Trend (2015-2019)
            8.7.1.3    Forecast Trend (2020-2025)
        8.7.2    Retail  
            8.7.2.1    Market Share
            8.7.2.2    Historical Trend (2015-2019)
            8.7.2.3    Forecast Trend (2020-2025)
    8.8    Global Gluten-Free Oats Market by Region
        8.8.1    Market Share
            8.8.1.1    North America
            8.8.1.2    Europe
            8.8.1.3    Asia Pacific
            8.8.1.4    Latin America
            8.8.1.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2015-2019)
        9.1.2    Forecast Trend (2020-2025)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2015-2019)
        9.2.2    Forecast Trend (2020-2025)
        9.2.3    Breakup by Country
            9.2.3.1    United Kingdom
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2015-2019)
        9.3.2    Forecast Trend (2020-2025)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2015-2019)
        9.4.2    Forecast Trend (2020-2025)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2015-2019)
        9.5.2    Forecast Trend (2020-2025)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyers Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    EMR’s Key Indicators for Demand
    10.4    EMR’s Key Indicators for Price
11    Value Chain Analysis
12    Price Analysis
13    Competitive Landscape

    13.1    Market Structure
    13.2    Key Players
    13.3    Company Profiles
        13.3.1    The Quaker Oats Company 
            13.3.1.1    Company Overview
            13.3.1.2    Product Portfolio
            13.3.1.3    Demographic Reach and Achievements
            13.3.1.4    Certifications
        13.3.2    Bob’s Red Mill Natural Foods
            13.3.2.1    Company Overview
            13.3.2.2    Product Portfolio
            13.3.2.3    Demographic Reach and Achievements
            13.3.2.4    Certifications
        13.3.3    Avena Foods, Limited    
            13.3.3.1    Company Overview
            13.3.3.2    Product Portfolio
            13.3.3.3    Demographic Reach and Achievements
            13.3.3.4    Certifications
        13.3.4    Others
14    Industry Events and Developments


List of Figures and Tables

1.    Global Gluten-Free Oats Market: Key Industry Highlights, 2015 and 2025
2.    Global Gluten-Free Oats Historical Market: Breakup by Product Type (USD Million), 2015-2019
3.    Global Gluten-Free Oats Market Forecast: Breakup by Product Type (USD Million), 2020-2025
4.    Global Gluten-Free Oats Historical Market: Breakup by Distribution Channel (USD Million), 2015-2019
5.    Global Gluten-Free Oats Market Forecast: Breakup by Distribution Channel (USD Million), 2020-2025
6.    Global Gluten-Free Oats Historical Market: Breakup by Application (USD Million), 2015-2019
7.    Global Gluten-Free Oats Market Forecast: Breakup by Application (USD Million), 2020-2025
8.    Global Gluten-Free Oats Historical Market: Breakup by End Use (USD Million), 2015-2019
9.    Global Gluten-Free Oats Market Forecast: Breakup by End Use (USD Million), 2020-2025
10.    Global Gluten-Free Oats Historical Market: Breakup by Region (USD Million), 2015-2019
11.    Global Gluten-Free Oats Market Forecast: Breakup by Region (USD Million), 2020-2025
12.    North America Gluten-Free Oats Historical Market: Breakup by Country (USD Million), 2015-2019
13.    North America Gluten-Free Oats Market Forecast: Breakup by Country (USD Million), 2020-2025
14.    Europe Gluten-Free Oats Historical Market: Breakup by Country (USD Million), 2015-2019
15.    Europe Gluten-Free Oats Market Forecast: Breakup by Country (USD Million), 2020-2025
16.    Asia Pacific Gluten-Free Oats Historical Market: Breakup by Country (USD Million), 2015-2019
17.    Asia Pacific Gluten-Free Oats Market Forecast: Breakup by Country (USD Million), 2020-2025
18.    Latin America Gluten-Free Oats Historical Market: Breakup by Country (USD Million), 2015-2019
19.    Latin America Gluten-Free Oats Market Forecast: Breakup by Country (USD Million), 2020-2025
20.    Middle East and Africa Gluten-Free Oats Historical Market: Breakup by Country (USD Million), 2015-2019
21.    Middle East and Africa Gluten-Free Oats Market Forecast: Breakup by Country (USD Million), 2020-2025
22.    Global Gluten-Free Oats Market Structure

Key Questions Answered in the Report

In 2019, the global gluten-free oats market attained a value of nearly USD 179 million. 

The market is projected to grow at a CAGR of 16.9% between 2020 and 2025.

The market is estimated to witness a healthy growth in the forecast period of 2020-2025 to reach about USD 456.8 million by 2025. 

The major drivers of the industry, such as an increase in celiac disease, rising gluten-free oats customers, nutritional consistency and enhancing digestive, cardiovascular and metabolic health, are expected to aid the market growth.

The key market trends guiding the growth of the gluten-free oats market include the launch of new varieties of gluten-free oats such as non-GMO and organic varieties and the development of a wide variety of products, including oat-based beverages.

The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific, with North America accounting for the largest market share. 

The major product types of gluten-free oats in the industry into rolled oats, steel cut oats, oat bran, and oat flour, among others.

The significant distribution channels within the industry are supermarkets and hypermarkets, convenience stores, and online, among others.

The major applications of the product within the industry are breakfast cereals, bakery, and snacks, among others.

The significant end uses of the product are HORECA and retail.

The major players in the industry are The Quaker Oats Company, Bob’s Red Mill Natural Foods, and Avena Foods, Limited, among others.

Analyst Review

The global gluten-free oats market attained a value of USD 179 million in 2019, driven by an increase in celiac disease. Aided by the development of a wide variety of products, including oat-based beverages, the market is expected to witness a further growth in the forecast period of 2020-2025, growing at a CAGR of 16.9%. The gluten-free oats market is projected to reach USD 456.8 million by 2025. 

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its product types, the industry can be segmented into rolled oats, steel cut oats, oat bran, oat flour, and others. On the basis of distribution channel, the industry is divided into supermarkets and hypermarkets, convenience stores, online, and others. On the basis of applications, the industry is categorised into breakfast cereals, bakery, snacks, and others. Based on end uses, the industry is bifurcated into HORECA and retail. The major regional markets for gluten-free oats are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa, with North America accounting for the largest share of the market. The key players in the above market include The Quaker Oats Company, Bob’s Red Mill Natural Foods, Avena Foods, Limited, and others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.  

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