Consumer Insights
Uncover trends and behaviors shaping consumer choices today
Procurement Insights
Optimize your sourcing strategy with key market data
Industry Stats
Stay ahead with the latest trends and market analysis.
Base Year
Historical Year
Forecast Year
The global household care market attained a value of USD 106.40 billion in 2023. The market is further expected to grow at a CAGR of 3.7% in the forecast period of 2024-2032 to attain a value of around USD 148.01 billion by 2032.
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
The household care industry is dominated by the laundry detergent segment, which accounts for over half the industry. Regionally, North America, Europe, and the Asia Pacific are the leading consumers of household care products. In the coming years, emerging economies are expected to grow faster than developed economies. Thus, developing nations like India and China are projected to be major markets for the industry in the coming years. The two countries are the leading consumers of household care products within the Asia Pacific region driven by the growing penetration of detergents. The Asia Pacific region accounts for 50% of the total detergent industry, globally.
The household care segment encompasses products related to the cleaning and upkeep of hygiene of a household. The products may relate to the cleanliness of surfaces, laundry, or utensils, among other household items. Household care products might also work to enhance the aesthetics of household items by intensifying their brightness and shine. Based on product types, the industry can be segmented into:
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
Based on product, the market can be segmented into:
By distribution channel, the market is divided into:
The report covers the regional markets like North America, Latin America, Middle East and Africa, Europe, and Asia Pacific.
The global household care market is expected to be driven by the growing demand and penetration of the products in emerging economies. The higher disposable incomes and increasing standards of living are aiding the industry growth due to the rising demand for washing machines. The growing economies and rising disposable incomes are also driving the demand for premium household care products. The industry is being further propelled forward by the rising population of millennials who are witnessing an increase in spending power and are more health-conscious. The growing emphasis on hygiene and health care, globally, is driving the household care industry. The increasing population, combined with the rise of nuclear families, especially in emerging economies like India, are furthering the industry growth.
With consumers looking for more sustainable and natural products, major players in the industry are introducing more eco-friendly and natural products. Additionally, the key players in the industry are seeking to make their production and packaging more environmentally friendly. The expansion of e-retailers, especially in developing countries, is providing further impetus to the industry growth. The growing innovation taking place in the market, globally, is expected to drive the industry growth in the coming five years. The rising number of women participating in the workforce is also projected to aid the industry growth with a rising number of consumers seeking effective and time-efficient cleaning products. The robust marketing campaigns by the leading players in the industry with a special focus on social messages in emerging economies are proving to be effective catalysts for the industry growth.
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
The report gives a detailed analysis of the following key players in the global household care market, covering their market share, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive report covers the macro and micro aspects of the market and gives an assessment of the market based on the Porter's Five Forces model. A SWOT as well as a value chain analysis have also been offered within the report.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
Breakup by Product |
|
Breakup by Distribution Channel |
|
Breakup by Region |
|
Market Dynamics |
|
Competitive Landscape |
|
Companies Covered |
|
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
Get in touch with us for a customized solution tailored to your unique requirements and save upto 35%!
In 2023, the global household care market attained a value of about USD 106.40 billion.
The market is projected to grow at a CAGR of 3.7% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 148.01 billion by 2032.
The market is being driven by the rising demand for household care products such as laundry detergents, the rising penetration of washing machines, and the growing emphasis of hygiene and health care.
The market growth is anticipated to be led by the introduction of eco-friendly and natural products and the growing focus on sustainable development of innovative household care products.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The various products of household care include laundry detergents, laundry additives, dishwashing, hard surface cleaners, air care, and toilet care, among others.
The major players in the market include The Proctor & Gamble Company, S.C. Johnson & Son Inc., Church & Dwight Co., Inc., Reckitt Benckiser Group plc, Henkel AG & Co. KGaA, The Clorox Company, Unilever plc, Colgate-Palmolive Company, Saraya Goodmaid Sdn. Bhd., and Elixir Home Care Pvt. Ltd., among others.
Purchase Full Report
Datasheet
Single User License
One User
Five User License
Five Users
Corporate License
Unlimited Users
How To Order
Our step-by-step guide will help you select, purchase, and access your reports swiftly, ensuring you get the information that drives your decisions, right when you need it.
Select License Type
Choose the right license for your needs and access rights.
Click on ‘Buy Now’
Add the report to your cart with one click and proceed to register.
Select Mode of Payment
Choose a payment option for a secure checkout. You will be redirected accordingly.
Gain insights to stay ahead and seize opportunities.
Get insights & trends for a competitive edge.
Track prices with detailed trend reports.
Analyse trade data for supply chain insights.
Leverage cost reports for smart savings
Enhance supply chain with partnerships.
Connect For More Information
Our expert team of analysts will offer full support and resolve any queries regarding the report, before and after the purchase.
Our expert team of analysts will offer full support and resolve any queries regarding the report, before and after the purchase.
We employ meticulous research methods, blending advanced analytics and expert insights to deliver accurate, actionable industry intelligence, staying ahead of competitors.
Our skilled analysts offer unparalleled competitive advantage with detailed insights on current and emerging markets, ensuring your strategic edge.
We offer an in-depth yet simplified presentation of industry insights and analysis to meet your specific requirements effectively.
United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City,1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124