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India Dietary Supplement Market Size, Share, Forecast: By Product Type: Vitamin, Combination Dietary Supplement, Herbal Supplement, Fish Oil & Omega Fatty Acid, Protein, Others; By Doses Form: Tablets, Capsules, Powder, Liquids, Others; By Application; By Distribution Channel; By End User; Regional Analysis; Supplier Landscape; 2024-2032
India Dietary Supplement Market Outlook
The India dietary supplement market size was valued at USD 5.91 billion in 2023, driven by the increasing awareness about the importance of healthy lifestyle across India. The market is anticipated to grow at a CAGR of 15.82% during the forecast period of 2024-2032 to achieve a value of USD 22.15 billion by 2032.
Dietary Supplement: Introduction
Dietary supplements are supplements provide nutrients that are comparatively less or are deficit in an individual’s body. These supplements come in various forms with different forms of administrations. Dietary supplements could be used to enhance and strengthen the inner strength, along with providing significant health benefits.
India Dietary Supplement Market Analysis
The demand for dietary supplements in India is primarily driven by the rising awareness about the importance of maintaining health and fitness. People’s diets nowadays do not suffice the nutritional requirement of the human body and thus these supplements have become a necessity. With the fast and hectic lifestyles, people are increasingly inclining towards these supplements to maintain their health, leading to the India dietary supplement market growth.
The growth of the market is also being driven by the rising prevalence of lifestyle disorders, which is propelling more people to take care of their health. Dietary supplements have now become an essential part of people's lives. Apart from this, the rising prevalence of hair loss is significantly aiding the demand for dietary supplements. More key players in the regions are coming up with innovative products type, like tablets, powder, mints, drinks, and energy bars, among others. These products are extremely beneficial if used judiciously.
High and easy availability of the product, along with its affordability directly contributes to the India dietary supplement market expansion. The development of the market in the region is also driven by the rising key players across the country. With more people opting for dietary supplements, the competition among the key players is becoming intense, leading to more product launches in the market.
India Dietary Supplement Market Segmentations
Market Breakup by Product Type
- Vitamin
- Combination Dietary Supplement
- Herbal Supplement
- Fish Oil and Omega Fatty Acid
- Protein
- Other
Market Breakup by Doses Form
- Tablets
- Capsules
- Powder
- Liquids
- Soft Gels
- Others
Market Breakup by Application
- Energy and Weight Management
- General Health
- Bone and Joint Health
- Immunity
- Others
Market Breakup by Distribution Channel
- Pharmacies and Drug Stores
- Supermarkets and Hypermarkets
- Online
- Others
Market Breakup by End User
- Infants
- Children
- Adults
- Pregnant Females
- Geriatric
- Others
Market Breakup by Region
- North
- West
- South
- East
India Dietary Supplement Market Overview
The increasing prevalence of lifestyle diseases, such as obesity and cardiovascular diseases, are increasing the consumption of dietary supplements in the Indian market. Additionally, the increasing disposable incomes is directly contributing to the India dietary supplement market development. High availability of the dietary supplements in India, whether it is offline or online distribution channel, is also acting as a major driver for the market.
India Dietary Supplement Market: Competitor Landscape
The key features of the market report include patent analysis, grants analysis, clinical trials analysis, funding and investment analysis, partnerships, and collaborations analysis by the leading key players. The major companies in the market are as follows:
- Dabur India Limited
- Herbalife International India Private Limited
- Amway India Enterprises Private Limited
- The Himalaya Drug Company
- Abbott India Limited
- Kraft Heinz India Private Limited
- Sun Pharmaceutical Industries Limited
- GlaxoSmithKline Consumer Healthcare Limited
- Danone Nutricia International Private Limited
- Patanjali Ayurved Limited
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2017-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Doses Form |
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| Breakup by Application |
|
| Breakup by Distribution Channel |
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| Breakup by End User |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
1.1 Objectives of the Study
1.2 Key Assumptions
1.3 Report Coverage – Key Segmentation and Scope
1.4 Research Methodology
2 Executive Summary
3 India Dietary Supplement Market Overview
3.1 India Dietary Supplement Market Historical Value (2017-2023)
3.2 India Dietary Supplement Market Forecast Value (2024-2032)
4 India Dietary Supplement Market Landscape
4.1 India Dietary Supplement Developers Landscape
4.1.1 Analysis by Year of Establishment
4.1.2 Analysis by Company Size
4.1.3 Analysis by Region
4.2 India Dietary Supplement Product Landscape
4.2.1 Analysis by Product Type
4.2.2 Analysis by Technology
4.2.3 Analysis by Applications
5 India Dietary Supplement Market Dynamics
5.1 Market Drivers and Constraints
5.2 SWOT Analysis
5.3 Porter’s Five Forces Model
5.4 Key Demand Indicators
5.5 Key Price Indicators
5.6 Industry Events, Initiatives, and Trends
5.7 Value Chain Analysis
6 India Dietary Supplement Market Segmentation
6.1 India Dietary Supplement Market by Product Type
6.1.1 Market Overview
6.1.2 Vitamin
6.1.3 Combination Dietary Supplement
6.1.4 Herbal Supplement
6.1.5 Fish Oil & Omega Fatty Acid
6.1.6 Protein
6.1.7 Others
6.2 India Dietary Supplement Market by Doses Form
6.2.1 Market Overview
6.2.2 Tablets
6.2.3 Capsules
6.2.4 Powder
6.2.5 Liquids
6.2.6 Soft Gels
6.2.7 Others
6.3 India Dietary Supplement Market by Application
6.3.1 Market Overview
6.3.2 Energy & Weight Management
6.3.3 General Health
6.3.4 Bone & Joint Health
6.3.5 Immunity
6.3.6 Others
6.4 India Dietary Supplement Market by Distribution Channel
6.4.1 Market Overview
6.4.2 Pharmacies and Drug Stores
6.4.3 Supermarkets and Hypermarkets
6.4.4 Online
6.4.5 Others
6.5 India Dietary Supplement Market by End User
6.5.1 Market Overview
6.5.2 Infants
6.5.3 Children
6.5.4 Adults
6.5.5 Pregnant Females
6.5.6 Geriatric
6.5.7 Others
6.6 India Dietary Supplement Market by Region
6.6.1 Market Overview
6.6.2 North
6.6.3 West
6.6.4 South
6.6.5 East
7 Patent Analysis
7.1 Analysis by Type of Patent
7.2 Analysis by Publication year
7.3 Analysis by Issuing Authority
7.4 Analysis by Patent Age
7.5 Analysis by CPC Analysis
7.6 Analysis by Patent Valuation
7.7 Analysis by Key Players
8 Grants Analysis
8.1 Analysis by year
8.2 Analysis by Amount Awarded
8.3 Analysis by Issuing Authority
8.4 Analysis by Grant Application
8.5 Analysis by Funding Institute
8.6 Analysis by NIH Departments
8.7 Analysis by Recipient Organization
9 Funding Analysis
9.1 Analysis by Funding Instances
9.2 Analysis by Type of Funding
9.3 Analysis by Funding Amount
9.4 Analysis by Leading Players
9.5 Analysis by Leading Investors
9.6 Analysis by Geography
10 Partnership and Collaborations Analysis
10.1 Analysis by Partnership Instances
10.2 Analysis by Type of Partnership
10.3 Analysis by Leading Players
10.4 Analysis by Geography
11 Regulatory Framework
11.1 Regulatory Overview
11.1.1 US FDA
11.1.2 EU EMA
11.1.3 INDIA CDSCO
11.1.4 JAPAN PMDA
11.1.5 Others
12 Suppliers Landscape
12.1 Dabur India Limited
12.1.1 Financial Analysis
12.1.2 Product Portfolio
12.1.3 Demographic Reach and Achievements
12.1.4 Mergers and Acquisitions
12.1.5 Certifications
12.2 Herbalife International India Private Limited
12.2.1 Financial Analysis
12.2.2 Product Portfolio
12.2.3 Demographic Reach and Achievements
12.2.4 Mergers and Acquisitions
12.2.5 Certifications
12.3 Amway India Enterprises Private Limited
12.3.1 Financial Analysis
12.3.2 Product Portfolio
12.3.3 Demographic Reach and Achievements
12.3.4 Mergers and Acquisitions
12.3.5 Certifications
12.4 The Himalaya Drug Company
12.4.1 Financial Analysis
12.4.2 Product Portfolio
12.4.3 Demographic Reach and Achievements
12.4.4 Mergers and Acquisitions
12.4.5 Certifications
12.5 Abbott India Limited
12.5.1 Financial Analysis
12.5.2 Product Portfolio
12.5.3 Demographic Reach and Achievements
12.5.4 Mergers and Acquisitions
12.5.5 Certifications
12.6 Kraft Heinz India Private Limited
12.6.1 Financial Analysis
12.6.2 Product Portfolio
12.6.3 Demographic Reach and Achievements
12.6.4 Mergers and Acquisitions
12.6.5 Certifications
12.7 Sun Pharmaceutical Industries Limited
12.7.1 Financial Analysis
12.7.2 Product Portfolio
12.7.3 Demographic Reach and Achievements
12.7.4 Mergers and Acquisitions
12.7.5 Certifications
12.8 GlaxoSmithKline Consumer Healthcare Limited
12.8.1 Financial Analysis
12.8.2 Product Portfolio
12.8.3 Demographic Reach and Achievements
12.8.4 Mergers and Acquisitions
12.8.5 Certifications
12.9 Danone Nutricia International Private Limited
12.9.1 Financial Analysis
12.9.2 Product Portfolio
12.9.3 Demographic Reach and Achievements
12.9.4 Mergers and Acquisitions
12.9.5 Certifications
12.10 Patanjali Ayurved Limited
12.10.1 Financial Analysis
12.10.2 Product Portfolio
12.10.3 Demographic Reach and Achievements
12.10.4 Mergers and Acquisitions
12.10.5 Certifications
13 India Dietary Supplement Market - Distribution Model (Additional Insight)
13.1 Overview
13.2 Potential Distributors
13.3 Key Parameters for Distribution Partner Assessment
14 Key Opinion Leaders (KOL) Insights (Additional Insight)
15 Company Competitiveness Analysis (Additional Insight)
15.1 Very Small Companies
15.2 Small Companies
15.3 Mid-Sized Companies
15.4 Large Companies
15.5 Very Large Companies
16 Payment Methods (Additional Insight)
16.1 Government Funded
16.2 Private Insurance
16.3 Out-of-Pocket
*Additional insights provided are customisable as per client requirements.
Key Questions Answered in the Report
The market attained a value of about USD 5.91 billion in 2023, driven by the rising awareness about the importance of maintaining healthy diets.
The market is anticipated to grow at a CAGR of 15.82% during the forecast period of 2024-2032 and reach a market value of USD 22.15 billion by 2032.
The growth of the market is being driven by the rising disposable incomes, growing awareness about the importance of health and fitness, and the rising number of key players in the market.
The increasing awareness about health and the benefits of consuming the dietary supplements is major key trends in the India dietary supplement market.
The major regions of the market include North, West, South, and East.
The different types of products in the market are vitamin, combination dietary supplement, herbal supplement, fish oil and omega fatty acid, and protein, among others.
The different forms of doses in the market are tablets, capsules, powder, liquids, and soft gels, among others.
The different applications of the dietary supplements in the market are energy and weight management, general health, bone and joint health, immunity, among others.
The different end users in the market are infants, children, adults, pregnant females, and geriatric, among others.
The different distribution channels in the market are pharmacies and drug stores, supermarkets and hypermarkets, online, among others.
Key players involved in the market are Dabur India Limited, Herbalife International India Private Limited, Amway India Enterprises Private Limited, The Himalaya Drug Company, Abbott India Limited, Kraft Heinz India Private Limited, Sun Pharmaceutical Industries Limited, GlaxoSmithKline Consumer Healthcare Limited, Danone Nutricia International Private Limited, and Patanjali Ayurved Limited.
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