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Report Overview

The India elderly care products market was valued at USD 2.13 Billion in 2025 and is expected to grow at a CAGR of 7.80%, reaching USD 4.51 Billion by 2035. The market growth is supported by rising disposable incomes, expanding geriatric populations, and wider access to home-based care solutions. Growing adoption of mobility aids, smart health-monitoring devices, and hygiene products is boosting demand. Increasing healthcare awareness and ongoing innovation in assistive technologies are expected to fuel robust growth throughout the forecast period.

Key Market Trends and Insights

  • Based on the product, the incontinence product segment is likely to hold a significant share in the market during the forecast period.
  • By the type of care, the home health care segment held nearly 42% in the historical period.
  • The hospital segment is expected to lead the market during the forecast period.

Market Size and Forecast

  • Market Size (2025): USD 2.13 Billion
  • Projected Market Size (2035): USD 4.51 Billion
  • CAGR (2026-2035): 7.80%
2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

  • In April 2025, Geri Care launched a 100-bed assisted living centre in Bengaluru, expanding specialized geriatric services. Such developments are expected to significantly accelerate demand for elderly care products and drive market growth.

  • A key market trend is the consolidation of senior care providers to expand capacity and improve service quality. For instance, the 2024 merger of KITES Senior Care and CPC aims to add 2,000 assisted-living units, boosting the market growth.

  • The market is growing due to rising geriatric needs, increasing chronic conditions, and greater focus on home-based care. Key players drive market expansion through product innovation, improved accessibility, and broader distribution across urban and rural regions.

Compound Annual Growth Rate

7.8%

Value in USD Billion

2026-2035


*this image is indicative*

India Elderly Care Products Market Overview

Elderly care products address age-related needs by improving comfort, mobility, safety, and overall quality of life through supportive and easy-to-use solutions. These products help seniors to maintain independence while assisting caregivers in managing daily routines more effectively. The market is witnessing consistent growth due to rising life expectancy, increasing chronic conditions, and a greater shift toward home-based care. Growing awareness of senior well-being, expanding healthcare infrastructure, and the adoption of advanced assistive technologies further support market expansion. The market was valued at USD 2.13 Billion and is expected to experience continued demand as India’s aging population increases.

India Elderly Care Products Market Growth Driver

Rising Prevalence of Aging to Accelerate the Market Expansion

The increasing prevalence of ageing across the country is a key growth driver in the market. The October 2025 report, “Elderly in India: Population, Challenges, and Government Initiatives,” notes that India’s elderly population is expected to reach about 230 million by 2036, reflecting a sharp rise driven by improved life expectancy and declining fertility rates. This surge in the senior population is creating higher demand for mobility aids, home care devices, monitoring equipment, and assistive technologies. As more individuals enter the 60-plus age group, the need for reliable elderly support solutions is rising steadily, strengthening overall market growth.

India Elderly Care Products Market Trends

Some of the major trends shaping the market are the rise of holistic wellness and increased government efforts to advance structured elderly support programs.

Holistic Wellness Expansion to Elevate Growth in the Market

The market is witnessing a rising availability of holistic, science-backed senior wellness solutions. In March 2025, Antara Senior Care launched its first AGEasy Store in Gurugram, offering an integrated platform of senior-focused products and personalized geriatric assistance. This development reflects India’s growing emphasis on accessible, expert-led support for chronic condition management and independent aging. The expansion of such physical and digital ecosystems strengthens consumer confidence, enhances product reach, and is expected to accelerate market growth in the coming years.

Government Initiatives to Drive Structured Elderly Support Adoption and Boost India Elderly Care Products Market

The expanding scope of government-led elderly welfare initiatives is a prominent trend influencing the market. According to the October 2025 update, the Ministry of Social Justice and Empowerment is intensifying efforts through policies and legal frameworks, such as the Maintenance and Welfare of Parents and Senior Citizens Act, to ensure accessible healthcare, financial protection, and community-based support for the elderly. These programs also emphasize digital literacy, long-term care planning, and improved access to assistive technologies. As government interventions continue to evolve and strengthen nationwide support systems, adoption of organized elderly care solutions is increasing, contributing significantly to the market’s long-term development.

India Elderly Care Products Market Share

Home Care Segment Expected to Lead the Market by Type of Care

The market is divided into home care and chronic illness care. Among these, home care is expected to lead, supported by its strong historical position, accounting for nearly 42% of the market in the historical period. Its continued dominance is driven by increasing preference for personalized in-home support, growing need for routine assistance, and expanding service availability across urban and semi-urban regions. With rising demand for comfort, convenience, and long-term support, home care is positioned to retain its leadership in the coming years.

Leading Players in the India Elderly Care Products Market

The key features of the market report include funding and investment analysis and strategic initiatives by leading players. The major companies in the market are as follows:

Invacare Corporation

Invacare Corporation stands out as a prominent supplier of mobility aids and medical support solutions, particularly within the elderly care segment. The company delivers a variety of patient transfer systems, such as hoists, lifters, and supportive slings, engineered to enable smooth and secure movement for individuals with restricted mobility or those recovering from surgery. These products are trusted in both professional healthcare environments and home-based care, enhancing patient comfort while easing caregiver workload.

Cardinal Health

Cardinal Health contributes significantly to the elderly care products landscape through its extensive line of home healthcare and personal care items. Its offerings include incontinence underwear, briefs, underpads, and gender-specific pads and guards, all developed to improve dignity, mobility, and comfort for seniors. Featuring features such as odor management and moisture-locking capabilities, Cardinal Health meets the rising need for dependable incontinence solutions, especially within home care settings.

Abbott

Abbott is a key player in elderly care, particularly due to its focus on specialized nutritional support. The company’s well-known Ensure® brand plays an essential role in promoting healthy aging by helping older adults maintain immunity, muscle strength, and overall vitality. Abbott’s continued focus on nutritional innovation addresses common dietary gaps among seniors, encouraging more active and healthier lifestyles in aging populations.

Stryker Corp

Stryker Corporation, recognized globally for its medical technology expertise, also has a notable presence in elderly care through products tailored for home use. Its Sage line includes a range of hygiene and comfort-oriented items such as no-rinse bathing wipes, oral care swabs, heel protection tools, shampoo caps, and barrier cream wipes. These solutions prioritize cleanliness, skin safety, and overall comfort for older adults and long-term care patients, underscoring Stryker’s dedication to improving care standards across both homes and clinical environments.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other key players in the market 3M Company, Kimberly-Clark Corporation, Unicharm Corporation, and Sunrise Medical.

India Elderly Care Products Market Segmentation

The market report offers a detailed analysis of the market based on the following segments:

Market Breakup by Product

  • Incontinence Product
    • Adult Diapers
      • Bladder Control Pads
      • Male Guards
      • Incontinence Liners
    • Disposable Pads and Liners
    • Belted and Beltless Under Garments
    • Maceratable Wipes
  • Consumables
    • Masks
    • Gloves
    • Gown
    • Dressing Kits
    • Urinary Catheters
    • Urine Bags
  • Assistive Devices
    • Canes and Crutches
    • Wheelchair
    • Commode Chair
    • Accessories
    • Assistive Furniture
    • Ostomy Products
    • Pressure Relief Mattresses
  • Nutritional Supplements
    • Multiple Vitamins and Minerals
    • Dietary Fibers
    • Food Thickener and Mix
    • Milk Powder
    • Others

Market Breakup by Type of Care

  • Home Care
  • Chronic Illness Care

Market Breakup by End User

  • Hospital
  • Nursing Care Facilities
  • Home Health Care

Key Questions Answered in the India Elderly Care Products Market Report

  • What was the India elderly care products market value in 2025?
  • What is the India elderly care products market forecast outlook for 2026-2035?
  • What are the major factors aiding the India elderly care products market demand?
  • How has the market performed so far, and how is it anticipated to perform in the coming years?
  • What are the market's major drivers, opportunities, and restraints?
  • What are the major India elderly care products market trends?
  • Which product type is projected to lead the market segment?
  • Which type of care is anticipated to drive the market segment?
  • Which end user is likely to dominate the market segment?
  • Who are the key players involved in the India elderly care products market?
  • What are the current unmet needs and challenges in the market?
  • How are partnerships, collaborations, mergers, and acquisitions among the key market players shaping the market dynamics?

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Report Summary

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Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Type of Care
  • End User
Breakup by Product
  • Incontinence Product
  • Consumables
  • Assistive Devices
  • Nutritional Supplements
Breakup by Type of Care
  • Home Care
  • Chronic Illness Care
Breakup by End User
  • Hospital
  • Nursing Care Facilities
  • Home Health Care
Market Dynamics
  • Market Drivers and Constraints
  • SWOT Analysis
  • PESTEL Analysis
  • Porter’s Five Forces Model 
  • Key Demand Indicators
  • Key Price Indicators
  • Industry Events, Initiatives, and Trends 
  • Value Chain Analysis
Supplier Landscape
  • Market Structure
  • Company Profiles
    • Financial Analysis
    • Product Portfolio
    • Demographic Reach and Achievements
    • Company News and Developments
    • Certifications
Companies Covered
  • Invacare Corporation
  • Cardinal Health
  • Abbott
  • 3M Company
  • Stryker Corp
  • Kimberly-Clark Corporation
  • Unicharm Corporation
  • Sunrise Medical

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