Reports
India Gift Cards Market: By Card Type: Closed-Loop Card, Open-Loop Card; By Product: Digital Gift Card, Physical Gift Card; By Business Type: B2B, B2C; By Application; By Distribution Channel; Historical Market and Forecast (2018-2028); Market Dynamics; Competitive Landscape; Industry Events and Developments
India Gift Cards Market Outlook
The India gift cards market is expected to grow at a CAGR of 18% in the forecast period of 2023-2028.
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Rising Demand for Digital Gift Cards Owing to Rapid Digitalisation in India to Bolster the Growth of the Gift Cards Industry
Based on product, the digital gift card segment is likely to occupy a significant share in the market over the forecast period. This can be attributed to the growing internet penetration and the adoption of smart electronic devices such as smartphones, and tablets, among others in the region. The growing digitalisation across the country has led to the emergence of digitalised payments, especially in the retail sector. The growing usage of mobile applications for shopping and payments is likely to bolster the demand for e-gifting among consumers, thus, aiding the overall market growth.
Rising Popularity of Closed-Loop Cards to Augment the India Gift Cards Industry Growth
On the basis of card type, closed-loop cards accounted for a significant share in the industry and are likely to occupy a considerable market share over the forecast period. The growth can be attributed to the free activation benefits provided by the closed-loop cards to the users.
Growing Inclination Towards Health, Wellness, and Beauty to Bolster the Gift Cards Industry Growth in India
The health, wellness, and beauty segment, among other applications of the product, is likely to witness a healthy growth in the forecast period. This can be attributed to the rising disposable income and the growing inclination of consumers towards health and well-being in India. Moreover, the growth of the e-commerce industry in the country is expected to provide a further impetus to the growth of the segment.
Gift Cards: Market Segmentation
A gift card refers to a smart card that can be exchanged for a specified cash value of goods or services. It is basically a prepaid debit card in the form of a smart card, which contains a specific amount of money available for use for a variety of purchases.
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Based on card type, the market is divided into:
- Closed-Loop Card
- Open-Loop Card
On the basis of product, the industry is segmented into:
- Digital Gift Card
- Physical Gift Card
The industry, on the basis of business type, can be divided into:
- Business to Business (B2B)
- Business to Consumer (B2C)
The significant applications of the product include:
- Food and Beverages
- Health, Wellness, and Beauty
- Apparel, Footwear, and Accessories
- Books and Media Products
- Consumer Electronics
- Restaurants and Bars
- Kids Products
- Others
The various distribution channels of the product include:
- Retail
- Corporate
- Others
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Growing Demand for Convenient Gifting Options in the Corporate Sector to Boost the Growth of the India Gift Cards Industry
The India gift cards industry is driven by the rising demand for convenient gifting options in the corporate sector to engage with partners and employees. The growing partnership between brands and corporates to build brand awareness and strengthen the business strategy by providing diversified purchasing options to the consumers is aiding the market growth. The gift cards enhance customer engagement effectively, which is a crucial component of expansion for any corporate firm. The market growth will further be aided by the easy transactions offered by the digital gift cards and the rapid digitalisation, which will spread awareness about the various benefits of the product. Furthermore, the rising applications of gift cards in the food and beverages, health, wellness and beauty, apparel, and footwear and accessories, among other sectors are expected to provide a further impetus to the market growth.
Key Industry Players in the India Gift Cards Market
The report gives a detailed analysis of the following key players in the India gift cards market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
- Plasto Cards Private Limited
- Creative Cards & Solutions
- Creation Technics India Private Limited
- Plastic Loyalty Cards
- Arahan Infotech
- Others
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report | Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Card Type, Product, Business Type, Application, Distribution Channel |
| Breakup by Card Type | Closed-Loop Card, Open-Loop Card |
| Breakup by Product | Digital Gift Card, Physical Gift Card |
| Breakup by Business Type | Business to Business (B2B), Business to Consumer (B2C) |
| Breakup by Application | Food and Beverages, Health, Wellness, and Beauty, Apparel, Footwear, and Accessories, Books and Media Products, Consumer Electronics, Restaurants and Bars, Kids Products, Others |
| Breakup by Distribution Channel | Retail, Corporate, Others |
| Market Dynamics | SWOT, Porter's Five Forces, Key Indicators for Price and Demand |
| Competitive Landscape | Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications |
| Companies Covered | Plasto Cards Private Limited, Creative Cards & Solutions, Creation Technics India Private Limited, Plastic Loyalty Cards, Arahan Infotech, Others |
| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 India
7 Industry Opportunities and Challenges
8 India Gift Cards Market Analysis
8.1 Key Industry Highlights
8.2 India Gift Cards Historical Market (2018-2022)
8.3 India Gift Cards Market Forecast (2023-2028)
8.4 India Gift Cards Market by Card Type
8.4.1 Closed-Loop Card
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Open-Loop Card
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.5 India Gift Cards Market by Product
8.5.1 Digital Gift Card
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Physical Gift Card
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.6 India Gift Cards Market by Business Type
8.6.1 Business to Business (B2B)
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Business to Consumer (B2C)
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.7 India Gift Cards Market by Application
8.7.1 Food and Beverages
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2022)
8.7.1.3 Forecast Trend (2023-2028)
8.7.2 Health, Wellness, and Beauty
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2022)
8.7.2.3 Forecast Trend (2023-2028)
8.7.3 Apparel, Footwear, and Accessories
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2018-2022)
8.7.3.3 Forecast Trend (2023-2028)
8.7.4 Books and Media Products
8.7.4.1 Market Share
8.7.4.2 Historical Trend (2018-2022)
8.7.4.3 Forecast Trend (2023-2028)
8.7.5 Consumer Electronics
8.7.5.1 Market Share
8.7.5.2 Historical Trend (2018-2022)
8.7.5.3 Forecast Trend (2023-2028)
8.7.6 Restaurants and Bars
8.7.6.1 Market Share
8.7.6.2 Historical Trend (2018-2022)
8.7.6.3 Forecast Trend (2023-2028)
8.7.7 Kids Products
8.7.7.1 Market Share
8.7.7.2 Historical Trend (2018-2022)
8.7.7.3 Forecast Trend (2023-2028)
8.7.8 Others
8.8 India Gift Cards Market by Distribution Channel
8.8.1 Retail
8.8.1.1 Market Share
8.8.1.2 Historical Trend (2018-2022)
8.8.1.3 Forecast Trend (2023-2028)
8.8.2 Corporate
8.8.2.1 Market Share
8.8.2.2 Historical Trend (2018-2022)
8.8.2.3 Forecast Trend (2023-2028)
8.8.3 Others
9 Market Dynamics
9.1 SWOT Analysis
9.1.1 Strengths
9.1.2 Weaknesses
9.1.3 Opportunities
9.1.4 Threats
9.2 Porter’s Five Forces Analysis
9.2.1 Supplier’s Power
9.2.2 Buyer’s Power
9.2.3 Threat of New Entrants
9.2.4 Degree of Rivalry
9.2.5 Threat of Substitutes
9.3 Key Indicators for Demand
9.4 Key Indicators for Price
10 Value Chain Analysis
11 Competitive Landscape
11.1 Market Structure
11.2 Company Profiles
11.2.1 Plasto Cards Private Limited
11.2.1.1 Company Overview
11.2.1.2 Product Portfolio
11.2.1.3 Demographic Reach and Achievements
11.2.1.4 Certifications
11.2.2 Creative Cards & Solutions
11.2.2.1 Company Overview
11.2.2.2 Product Portfolio
11.2.2.3 Demographic Reach and Achievements
11.2.2.4 Certifications
11.2.3 Creation Technics India Private Limited
11.2.3.1 Company Overview
11.2.3.2 Product Portfolio
11.2.3.3 Demographic Reach and Achievements
11.2.3.4 Certifications
11.2.4 Plastic Loyalty Cards
11.2.4.1 Company Overview
11.2.4.2 Product Portfolio
11.2.4.3 Demographic Reach and Achievements
11.2.4.4 Certifications
11.2.5 Arahan Infotech
11.2.5.1 Company Overview
11.2.5.2 Product Portfolio
11.2.5.3 Demographic Reach and Achievements
11.2.5.4 Certifications
11.2.6 Others
12 Industry Events and Developments
List of Key Figures and Tables
1. India Gift Card Market: Key Industry Highlights, 2018 and 2028
2. India Gift Card Historical Market: Breakup by Card Type (USD Million), 2018-2022
3. India Gift Card Market Forecast: Breakup by Card Type (USD Million), 2023-2028
4. India Gift Card Historical Market: Breakup by Product (USD Million), 2018-2022
5. India Gift Card Market Forecast: Breakup by Product (USD Million), 2023-2028
6. India Gift Card Historical Market: Breakup by Business Type (USD Million), 2018-2022
7. India Gift Card Market Forecast: Breakup by Business Type (USD Million), 2023-2028
8. India Gift Card Historical Market: Breakup by Application (USD Million), 2018-2022
9. India Gift Card Market Forecast: Breakup by Application (USD Million), 2023-2028
10. India Gift Card Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
11. India Gift Card Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
12. India Gift Card Market Structure
Key Questions Answered in the Report
The India gift cards market is estimated to witness a healthy growth at a CAGR of 18% in the forecast period of 2023-2028.
The major industry drivers are the growing partnership between brands and corporates to build brand awareness, easy transactions offered by the digital gift cards, rapid digitalisation, growth of the e-commerce industry, growing internet penetration and the adoption of smart electronic devices.
The key industry trends include the rising demand for convenient gifting options in the corporate sector and rising applications of gift cards in the food and beverages, health, wellness and beauty, apparel, and footwear and accessories.
Closed-loop card and open-loop card are the major card types of the product.
Digital gift card and physical gift card are the different products in the market.
Business to business (B2B) and business to consumer (B2C) are the business types in the market.
Food and beverages, health, wellness and beauty, apparel, footwear and accessories, books and media products, consumer electronics, restaurant and bars, and kids’ products, among others are the significant applications of the product.
Retail and corporate, among others are the distribution channels of the product.
The major players in the industry are Plasto Cards Private Limited, Creative Cards & Solutions, Creation Technics India Private Limited, Plastic Loyalty Cards, and Arahan Infotech, among others.
Analyst Review
The India gift cards market was driven by the rising application of the product in various sectors in the historical period. Aided by the technological advancements in the information technology sector and the incorporation of latest features in the smartphones, tablets, and computer, among others. The market is expected to witness a further growth in the forecast period of 2023-2028, growing at a CAGR of 18%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on card type, the market is divided into closed-loop card and open-loop card. On the basis of product, the market is divided into digital gift card and physical gift card. The various business types of the product include Business to business (B2B) and business to consumer (B2C). The significant applications of the product include food and beverages, health, wellness and beauty, apparel, footwear and accessories, books and media products, consumer electronics, restaurant and bars, and kids’ products, among others. The distribution channels of the product include retail and corporate, among others. The key players in the above market include Plasto Cards Private Limited, Creative Cards & Solutions, Creation Technics India Private Limited, Plastic Loyalty Cards, and Arahan Infotech, among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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