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India Honey Market: By Flavour: Multiflora Honey, Eucalyptus Honey, Ajwain Honey, Sidr Honey; By Distribution Channel; By Sector; Regional Analysis; Historical Market and Forecast (2015-2025); Seasonality in Indian Honey Market; Market Dynamics; Case Study; Competitive Landscape; Industry Events and Developments;

India Honey Market Outlook

The India honey market reached a value of about INR 17.29 billion in 2019. The market is further expected to grow at a CAGR of about 10% between 2020 and 2025 to reach a value of nearly INR 30.6 billion by 2025.

Beekeeping was one of India's oldest practices. This makes India one of the world's most prominent honey markets, generating intense competition in terms of innovation and quality. In addition, the demand for honey in India is growing due to rising customer preference for natural and healthier alternatives to artificial sweeteners, greater awareness of the benefits of honey, as well as the growing popularity of various honey flavours. In addition, due to its proven antibacterial, anti-microbial, and anti-inflammatory properties, honey is anticipated to gain popularity in food and non-food applications throughout the world. The Government has encouraged the growth of honey in India by providing funding for the creation of businesses through marketing, R&D, innovation as well as exports. Such programs assist producers by providing consulting and mentoring services, general and industry-specific training, and providing subsidized goods and organize workshops and seminars.

 

Properties and Applications

Honey is a rich source of antioxidants as well as flavonoids that can minimise oxidative stress and other inflammation in the body while protecting against heart disease and cancer. In addition, the product even has antibacterial and antiseptic properties that promote wound healing by providing a moist atmosphere and increasing nutrient supply to the affected region. Owing to these factors, the market for the product has gained momentum for home remedies. 

On the basis of distribution channel, the India honey market can be divided into the following:

  • Business to Consumer
  • General Trade
  • Modern Trade Facilities
  • E-Commerce
  • Business to Business
  • Food and Beverage
  • Pharmaceuticals
  • Cosmetics

Based on flavour, the industry can be divided as follows:

  • Multiflora 
  • Eucalyptus 
  • Ajwain 
  • Sidr 
  • Others

On the basis of sector, the India honey market can be divided into:

  • Organized 
  • Unorganized 

The major states for the industry included in the regional market are as follows:

  • Maharashtra
  • Tamil Nadu
  • Karnataka
  • Punjab
  • Rajasthan

 

Market Analysis

Due to the high floral diversity and the availability of a variety of bee forages, the honey industry provides lucrative opportunities for producers to produce a variety of honey flavours such as tulsi, ajwain, eucalyptus, and Jamun. That, along with the increasing popularity of online retail stores in the region, is driving the growth of the India honey market. In addition, the Government of India is offering training programs and advisory and mentoring services to educate farmers on the latest apiculture practices, thereby stimulating the production of honey in the country. For example, the Government has introduced the 'Production of Beekeeping to Increase Crop Yield,' a scheme that helps coordinate training and awareness-raising programs for beekeepers and promotes the establishment of honey processing plants. A wide variety of honey products are presently available in India that are used in the food and beverage, cosmetics, as well as pharmaceutical industries. Scientific evidence of the medicinal use of honey and its rising importance as a quality ingredient in nutraceuticals also serves as a powerful driver for the India honey market.

 

Competitive Landscape

The report gives a detailed analysis of the following key players in the India honey market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Dabur India Ltd
  • Patanjali Ayurved 
  • Bharat Honey
  • Apis India
  • Others

The comprehensive EMR report provides an in-depth assessment of the industry based on the Porter's five forces model along with giving a SWOT analysis.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Market Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    India Honey Market Snapshot
7    Industry Opportunities and Challenges 
8    India Honey Market Analysis

    8.1    Key Industry Highlights
    8.2    India Honey Historical Market (2015-2019) 
    8.3    India Honey Market Forecast (2020-2025)
    8.4    India Honey Market by Flavour
        8.4.1    Multiflora Honey
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2015-2019)
            8.4.1.3    Forecast Trend (2020-2025)
        8.4.2    Eucalyptus Honey
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2015-2019)
            8.4.2.3    Forecast Trend (2020-2025)
        8.4.3    Ajwain Honey
            8.4.3.1    Market Share
            8.4.3.2    Historical Trend (2015-2019)
            8.4.3.3    Forecast Trend (2020-2025)
        8.4.4    Sidr Honey
            8.4.4.1    Market Share
            8.4.4.2    Historical Trend (2015-2019)
            8.4.4.3    Forecast Trend (2020-2025)
        8.4.5    Others
    8.5    India Honey Market by Distribution Channel
        8.5.1    Business to Consumer
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2015-2019)
            8.5.1.3    Forecast Trend (2020-2025)
            8.5.1.4    Breakup by Sales Channel
                8.5.1.4.1    General Trade
                8.5.1.4.2    Modern Trade Facilities
                8.5.1.4.3    E-Commerce
            8.5.1.5    Performance of Key SKU
        8.5.2    Business to Business
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2015-2019)
            8.5.2.3    Forecast Trend (2020-2025)
            8.5.2.4    Breakup by End Use
                8.5.2.4.1    Food and Beverage
                8.5.2.4.2    Pharmaceuticals
                8.5.2.4.3    Cosmetics
            8.5.2.5    Performance of Key SKU
    8.6    India Honey Market by Sector
        8.6.1    Organized Honey Market
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2015-2019)
            8.6.1.3    Forecast Trend (2020-2025)
        8.6.2    Unorganized Honey Market
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2015-2019)
            8.6.2.3    Forecast Trend (2020-2025)
    8.7    India Honey Market by States
        8.7.1    Market Share
            8.7.1.1    Maharashtra
            8.7.1.2    Tamil Nadu
            8.7.1.3    Karnataka
            8.7.1.4    Punjab
            8.7.1.5    Rajasthan
9    Regional Analysis
    9.1    Maharashtra
        9.1.1    Historical Trend (2015-2019)
        9.1.2    Forecast Trend (2020-2025)
    9.2    Tamil Nadu
        9.2.1    Historical Trend (2015-2019)
        9.2.2    Forecast Trend (2020-2025)
    9.3    Karnataka
        9.3.1    Historical Trend (2015-2019)
        9.3.2    Forecast Trend (2020-2025)
    9.4    Punjab
        9.4.1    Historical Trend (2015-2019)
        9.4.2    Forecast Trend (2020-2025)
    9.5    Rajasthan
        9.5.1    Historical Trend (2015-2019)
        9.5.2    Forecast Trend (2020-2025)
10    Seasonality in Indian Honey Market
    10.1    Autumn and Spring Season
    10.2    Winter Season
    10.3    Summer and Monsoon Season
11    Market Dynamics
    11.1    SWOT Analysis
        11.1.1    Strengths
        11.1.2    Weaknesses
        11.1.3    Opportunities
        11.1.4    Threats
    11.2    Porter’s Five Forces Analysis
        11.2.1    Supplier’s Power
        11.2.2    Buyers Power
        11.2.3    Threat of New Entrants
        11.2.4    Degree of Rivalry
        11.2.5    Threat of Substitutes
    11.3    EMR’s Key Indicators for Demand
    11.4    EMR’s Key Indicators for Price
12    Value Chain Analysis
13    Case Study: Patanjali Honey
14    Competitive Landscape

    14.1    Market Structure
    14.2    Key Players’ Market Share
    14.3    Company Profiles
        14.3.1    Dabur India Ltd
            14.3.1.1    Company Overview
            14.3.1.2    Product Portfolio
            14.3.1.3    Demographic Reach and Achievements
            14.3.1.4    Certifications
        14.3.2    Patanjali Ayurved 
            14.3.2.1    Company Overview
            14.3.2.2    Product Portfolio
            14.3.2.3    Demographic Reach and Achievements
            14.3.2.4    Certifications
        14.3.3    Bharat Honey
            14.3.3.1    Company Overview
            14.3.3.2    Product Portfolio
            14.3.3.3    Demographic Reach and Achievements
            14.3.3.4    Certifications
        14.3.4    Apis India
            14.3.4.1    Company Overview
            14.3.4.2    Product Portfolio
            14.3.4.3    Demographic Reach and Achievements
            14.3.4.4    Certifications
        14.3.5    Others
15    Industry Events and Developments

 

List of Figures and Tables

1.    India Honey Market: Key Industry Highlights, 2015 and 2025
2.    India Honey Historical Market: Breakup by Flavour (INR Billion), 2015-2019
3.    India Honey Market Forecast: Breakup by Flavour (INR Billion), 2020-2025
4.    India Honey Historical Market: Breakup by Distribution Channel (INR Billion), 2015-2019
5.    India Honey Market Forecast: Breakup by Distribution Channel (INR Billion), 2020-2025
6.    India Honey Historical Market: Breakup by Sector (INR Billion), 2015-2019
7.    India Honey Market Forecast: Breakup by Sector (INR Billion), 2020-2025
8.    India Honey Historical Market: Breakup by States (INR Billion), 2015-2019
9.    India Honey Market Forecast: Breakup by States (INR Billion), 2020-2025
10.    India: Honey Market: Major Drivers and Challenges
11.    India: Honey Market: Sales Value (in INR Billion), 2015-2019
12.    India: Organized Honey Market: Sales Value (in INR Billion), 2015-2019
13.    India: Unorganized Honey Market: Sales Value (in INR Billion), 2015-2019
14.    India: Honey Market: Breakup by Distribution Channel (in %), 2019
15.    India: Honey Market: Breakup by Flavor (in %), 2019
16.    India: Honey Market: Breakup by Seasonality (in %), 2019
17.    India: Honey Market: Breakup by States (in %), 2019
18.    India: Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
19.    India: Organized Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
20.    India: Unorganized Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
21.    India: Honey Market: SWOT Analysis
22.    India: Honey Market: Value Chain Analysis
23.    India: Honey Market: Porter’s Five Forces Analysis
24.    India: Honey Market (Business to Consumer): Sales Value (in INR Billion), 2015-2019
25.    India: Honey Market (Business to Consumer): Breakup by Sales Channel (in %), 2019
26.    India: Honey Market (Business to Consumer): Sales through General Trade (in INR Billion),2015-2019
27.    India: Honey Market (Business to Consumer) Forecast: Sales through General Trade (in INR Billion), 2020-2025
28.    India: Honey Market (Business to Consumer): Sales through Modern Trade Fronts (in INR Billion), 2015-2019
29.    India: Honey Market (Business to Consumer) Forecast: Sales through Modern Trade Fronts (in INR Billion), 2020-2025
30.    India Honey Market (Business to Consumer): Sales through E-Commerce (in INR Billion), 2015-2019
31.    India: Honey Market: Sales Value Through E-commerce Forecast (in INR Billion), 2020-2025
32.    India: Honey Market (Business to Consumer) Forecast: Sales Value (in INR Billion), 2020-2025
33.    India: Honey Market (Business to Business): Sales Value (in INR Billion), 2015-2019
34.    India: Honey Market (Business to Business): Breakup by End-Use (in %), 2019
35.    India: Honey Market (Business to Business): Sales Value for Food and Beverage (in INR Billion), 2015-2019
36.    India: Honey Market (Business to Business) Forecast: Sales Value for Food and Beverage (in INR Billion), 2020-2025
37.    India: Honey Market (Business to Business): Sales Value for Pharmaceuticals (in INR Billion), 2015-2019
38.    India: Honey Market (Business to Business) Forecast: Sales Value for Pharmaceuticals (in INR Billion), 2020-2025
39.    India: Honey Market (Business to Business): Sales Value for Cosmetics (in INR Billion), 2015-2019
40.    India: Honey Market (Business to Business) Forecast: Sales Value for Cosmetics (in INR Billion), 2020-2025
41.    India: Honey Market (Business to Business): Breakup by Key SKU (in %), 2019
42.    India: Honey Market (Business to Business) Forecast: Sales Value (in INR Billion), 2020-2025
43.    India: Honey Market (Multiflora): Sales Value (in INR Billion), 2015-2019
44.    India: Honey Market (Multiflora) Forecast: Sales Value (in INR Billion), 2020-2025
45.    India: Honey Market (Eucalyptus): Sales Value (in INR Billion), 2015-2019
46.    India: Honey Market (Eucalyptus) Forecast: Sales Value (in INR Billion), 2020-2025
47.    India: Honey Market (Ajwain): Sales Value (in INR Billion), 2015-2019
48.    India: Honey Market (Ajwain) Forecast: Sales Value (in INR Billion), 2020-2025
49.    India: Honey Market (Sidr): Sales Value (in INR Billion), 2015-2019
50.    India: Honey Market (Sidr) Forecast: Sales Value (in INR Billion), 2020-2025
51.    India: Honey Market (Other Flavours): Sales Value (in INR Billion), 2015-2019
52.    India: Honey Market (Other Flavours) Forecast: Sales Value (in INR Billion), 2020-2025
53.    Maharashtra: Honey Market: Sales Value (in INR Billion), 2015-2019
54.    Maharashtra: Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
55.    Tamil Nadu: Honey Market: Sales Value (in INR Billion), 2015-2019
56.    Tamil Nadu: Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
57.    Karnataka: Honey Market: Sales Value (in INR Billion), 2015-2019
58.    Karnataka: Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
59.    Punjab: Honey Market: Sales Value (in INR Billion), 2015-2019
60.    Punjab: Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
61.    Rajasthan: Honey Market: Sales Value (in INR Billion), 2015-2019
62.    Rajasthan: Honey Market Forecast: Sales Value (in INR Billion), 2020-2025
63.    India: Honey Market: Breakup by Key Players (in %),2019 
64.    India Honey Market Structure

Key Questions Answered in the Report

The India honey market reached a value of INR 17.29 billion in 2019.

The market is projected to grow at a CAGR of nearly 10% in the forecast period of 2020-2025.

The market is estimated to reach a value of about INR 30.6 billion by 2025.

The major drivers of the industry include rising disposable incomes, increasing population, rising application in food industry, rising popularity of online retail stores, availability of a wide variety of honey products, and its health benefits.

The Government of India is offering training programs and advisory and mentoring services to educate farmers on the latest apiculture practices. This is expected to be a key trend guiding the growth of the industry.

Maharashtra, Tamil Nadu, Karnataka, Punjab, and Rajasthan are the leading regions in the market.

The major distribution channels include business to consumer and business to business.

The major flavours include multiflora, eucalyptus, ajwain, and sidr honey, among others.

The major sectors can be divided into organized and unorganized honey markets.

The leading players in the market are Dabur India Ltd, Patanjali Ayurved, Bharat Honey, and Apis India, among others.

Analyst Review

The India honey market attained a value of INR 17.29 billion in 2019, driven by the increasing popularity of online retail stores. Aided by the rising medicinal use of honey and its rising importance as a quality ingredient, especially in nutraceuticals, the industry is expected to witness a further growth in the forecast period of 2020-2025, growing at a CAGR of 10%. The industry is projected to reach INR 30.6 million by 2025.

EMR's meticulous research methodology delves deep into the industry, covering the macro and micro aspects of the industry. Based on its distribution channel, the market can be segmented into business to consumer and business to business. By flavour, the industry can be divided into multiflora, eucalyptus, ajwain, and sidr honey, among others. On the basis of sector, the industry is segmented into organised and unorganized sectors. The major regional markets for the product are Maharashtra, Tamil Nadu, Karnataka, Punjab, and Rajasthan. The key players in the above industry include Dabur India Ltd, Patanjali Ayurved, Bharat Honey, and Apis India, among others.

EMR's research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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