The India topical pain relief market was valued at USD 449.48 Million in 2025, driven by the novel topical pain relief formulations in the region. The market is anticipated to grow at a CAGR of 4.60% during the forecast period of 2026-2035, with the values likely to reach USD 704.74 Million by 2035.
Base Year
Historical Period
Forecast Period
In June 2024, TIDL, America’s fastest-growing pain relief brand, entered the Indian market through a strategic collaboration with the Baidyanath Group. Such a collaboration is expected to significantly boost demand for innovative, non-invasive pain relief solutions.
The India topical pain relief market is shifting toward herbal and natural ingredients, alongside innovations in packaging such as roll-ons and patches. Advanced drug delivery systems are also improving product efficacy.
The market is experiencing significant growth, driven by rising demand for non-opioid treatments. Key players are focusing on R&D and strategic partnerships to enhance product offerings and market share.
Compound Annual Growth Rate
4.6%
Value in USD Million
2026-2035
*this image is indicative*
Topical pain relief refers to products applied directly to the skin to alleviate localized pain through ingredients like menthol, capsaicin, or lidocaine. The topical pain relief market in India is growing due to increased prevalence of musculoskeletal disorders, rising awareness of non-invasive treatments, and a growing demand for pain management solutions in both urban and rural areas.
New Product Launches are Boosting the Market Growth
The launch of innovative products is a key driver of growth in the topical pain relief market in India. In September 2024, Mankind Pharma launched Nimulid Strong, a product with a unique 2X diclofenac concentration that targets neck pain and provides faster relief. This entry into the market enhances the competitive landscape, addressing unmet pain management needs and contributing to the sector’s continued expansion.
The market is witnessing several trends and developments to improve the current scenario. Some of the notable trends are as follows:
The market report offers a detailed analysis of the market based on the following segments:
Market Breakup by Drug Class
Market Breakup by Formulation
Market Breakup by Packaging Types
Market Breakup by Distribution Channel
Segmentation Based on Drug Class, Non-Opioids to Dominate
The market is categorized into opioids and non-opioids by drug class. Non-opioid topical pain relief products are anticipated to dominate due to increasing consumer preference for safer alternatives with fewer side effects. This shift reflects growing concerns over opioid use, positioning non-opioid formulations as the preferred choice in the topical pain relief market.
Creams and Ointments to Lead the India Topical Pain Relief Market
In terms of formulation, creams and ointments are projected to hold the largest market share. Their versatility, ease of application, and effectiveness in providing localized relief make them highly popular. These formulations are widely available, ensuring continued dominance in the market due to their practical benefits and convenience for users.
Tubes Segmentation Based on Packaging Type to Drive Market Growth
By packaging types, the market is segmented into tubes, containers & jars, aerosol containers, dermal patches, and roll-on bottles. Tubes are expected to lead the market due to their user-friendly, hygienic, and efficient design. The ability to control product dispensing, along with their portability, makes tubes the preferred choice for consumers seeking convenience and precision.
Segmentation Based on Distribution Channel to Drive India Topical Pain Relief Market Expansion
The market is segmented into hospital pharmacies, retail pharmacies, online pharmacies, and others based on distribution channels. Retail pharmacies are expected to dominate due to their established presence and accessibility in both urban and rural areas. Although online pharmacies are growing, retail outlets remain the primary distribution point due to convenience and immediate availability.
The topical pain relief market in India exhibits regional variations, with the Western and Northern regions leading in demand due to higher urbanization and healthcare awareness. The Southern region shows significant growth, driven by a growing aging population and increasing healthcare infrastructure. the Eastern region witnesses gradual market expansion as awareness and access to pain relief products improve.
The key features of the market report comprise patent analysis, grant analysis, funding and investment analysis, and strategic initiatives by the leading players. The major companies in the market are as follows:
Sanofi India Limited, established in 1956 and headquartered in Mumbai, has expanded its consumer healthcare portfolio with the launch of Combiflam Icyhot in India. This topical analgesic, available in gel and spray formats, targets muscle pain and stiffness by offering icy pain relief and hot muscle relaxation. Sanofi’s involvement in the India topical pain relief market strengthens its long-standing presence in pain management, addressing consumer needs for effective, over-the-counter solutions.
Haleon Group, established in 2022 and headquartered in the United Kingdom, offers a range of pain relief products such as Iodex Ultragel and Crocin. Iodex Ultragel+, known globally as Voltaren, provides effective relief from sprains, strains, joint pain, and back and neck pain. Haleon’s presence in the topical pain relief market highlights its commitment to offering advanced solutions for everyday pain management.
Bayer AG, founded in 1863 and headquartered in Leverkusen, Germany, is a global leader in healthcare. In the topical pain relief market, the company offers AleveX, a topical pain relief product with menthol and camphor, available in spray, lotion, and roll-on forms. This innovative solution complements Bayer’s renowned Aleve brand, addressing common pain issues like back and neck pain.
Hisamitsu Pharmaceutical Co., Inc., established in 1937 and headquartered in Japan, is a leading player in the market. The company’s flagship product, Salonpas, is a top-selling OTC topical analgesic patch, recognized as the market leader since 2016. Hisamitsu’s innovation in transdermal drug delivery systems has significantly contributed to the topical pain relief market, offering effective pain management solutions like Salonpas and Mohrus patches.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the market include Johnson & Johnson Services Inc., GlaxoSmithKline plc, Pfizer Inc., Reckitt Benckiser Group, Novartis AG, and Sun Pharmaceutical.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Drug Class |
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| Breakup by Formulation |
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| Breakup by Packaging Type |
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| Breakup by Distribution Channel |
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| Market Dynamics |
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| Supplier Landscape |
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| Companies Covered |
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