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Global Kava Root Extract Market Share, Size, Growth, Analysis, Forecast: By Nature: Organic, Conventional; By Form: Powder Extract, Liquid Extract; By Application: Food and Beverage, Cosmetics and Personal Care, Pharmaceutical, Others; Regional Analysis; Competitive Landscape; Key Trends and Developments in the Market; 2023-2028
Global Kava Root Extract Market Outlook
The global kava root extract market is expected to grow at a CAGR of 15.80% between 2023 and 2028. The major market drivers include surging shift towards traditional medicine from synthetic medicines and increasing popularity of organic dietary supplements.
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Key Trends in the Market
Kava root extract is derived from the roots of the Piper methysticum plant and affects the functioning of various parts of central nervous system and the brain. This herbal remedy is used to relieve anxiety and stress as well as boost the quality of sleep. Additionally, this plant extract is also used in industries such as cosmetics and beverage due to its diverse range of properties.
- Increasing awareness related to health and wellness among consumers is expected to drive the growth of the kava root extract market across the globe. The benefits of the extract such as seizure prevention, muscle relaxation, and pain relief, among others, are expected to further propel the demand for kava root extracts among consumers.
- Utilisation of kava root extracts by the beverage industry for preparing non-alcoholic beverage such as kava tea has increased over the past few years. Additionally, the applications of kava root extract in the cosmetic industry for making skin conditioning agents such as moisturisers, lotions, hair dyes and shampoos, among others has increased in the recent years. These trends are expected to positively impact the growth of the kava root extract market.
- Rising utilisation of kava root extract by the pharmaceutical industry for producing medicinal consumables is increasing due to growing knowledge about the various health benefits of kava root extracts. This herbal supplement helps individuals in managing their anxiety and stress levels; such benefits are further expected to bolster the demand for kava root extracts across the globe.
Market Analysis
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Based on nature, the kava root extract market is segmented into organic and conventional. On the basis of form, the market is categorised into powder extract and liquid extract. Based on application, the market is divided into food and beverage, cosmetics and personal care, and pharmaceutical, among others. By region, the market is segregated into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global kava root extract market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments, and expansion plans.
- Botanic Healthcare
- NOW® Foods
- Gaia Herbs
- Root of Happiness
- Natural Factors Nutritional Products Ltd.
- Fiji Kava Australia Ltd.
- Kona Kava Farm
- Others
Market Share by Application
Food and beverage applications are holding substantial growth in the kava root extract market share across the globe on account of the increase in focus on constant development and improvement of clean-label, unique, plant-based extracts. This is further expected to support the overall health of the consumers and bolster the growth of the market for kava root extracts. The rising consumer preference toward infused or flavoured water is likely to aid the segment growth in the market as kava root extracts provide unique sensory appealing characteristics and natural health benefits. Kava is consumed traditionally as a ceremonial drink as well as during social gatherings across various regions, this in turn is driving the demand for the kava root extract market.
Market Share by Region
Geographically, the North America region is expected to witness significant growth in the kava root extract market on account of the high consumption of kava as a dietary supplement. The United States is likely to support the market growth across the region due to the increasing popularity of kava root extracts in foods and beverages. Kava products are easily available across North America at pharmacies as well as local health food shops, especially in Canada which is likely to generate opportunities for businesses based on kava root products. Moreover, the robust presence of market players like NOW® Foods, and Gaia Herbs, among others, are likely to further support the market growth in North America.
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Competitive Landscape
Botanic Healthcare is an herbal extracts manufacturer which was established in 2013 and is headquartered in Telangana, India. The company holds a leading position in blending therapeutic natural ingredients with innovation and manufacturing excellence. The company aims to innovate new active markers to meet challenges related to healthcare and nutrition by employing eco-friendly technologies during manufacturing processes. It differentiates itself through its relentless devotion to excellence in producing high-quality, bio-available therapeutic ingredients, for utilisation in food, cosmetic, and ayurvedic botanical industries across the world.
NOW® Foods was founded in 1968 and is headquartered in Illinois, United States. Established to empower healthy living and produce high-quality natural products at affordable prices, the company has developed from a small family operation to an evolved manufacturer of natural health products. Its aim is to offer value in products and services that encourage people to lead healthier lives.
Gaia Herbs established in 1987 and headquartered in North Carolina, United States is a manufacturer of organic herbs and herbal products. Their aim is to connect people, plants, and the planet to support healing. They provide a huge variety of products incorporating liquid herbal extracts, organic herbal liquids, herbal teas, functional foods, capsules, and syrups, for the treatment of various health issues, thereby cultivating health and well-being by enhancing sustainable relationships between people and plants.
Other market players include Root of Happiness, Natural Factors Nutritional Products Ltd., Fiji Kava Australia Ltd., and Kona Kava Farm, among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Nature |
|
| Breakup by Form |
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| Breakup by Application |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Region
7 Opportunities and Challenges in the Market
8 Global Kava Root Extract Market Analysis
8.1 Key Industry Highlights
8.2 Global Kava Root Extract Historical Market (2018-2022)
8.3 Global Kava Root Extract Market Forecast (2023-2028)
8.4 Global Kava Root Extract Market by Nature
8.4.1 Organic
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Conventional
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.5 Global Kava Root Extract Market by Form
8.5.1 Powder Extract
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Liquid Extract
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.6 Global Kava Root Extract Market by Application
8.6.1 Food and Beverage
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Cosmetics and Personal Care
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.6.3 Pharmaceutical
8.6.3.1 Market Share
8.6.3.2 Historical Trend (2018-2022)
8.6.3.3 Forecast Trend (2023-2028)
8.6.4 Others
8.7 Global Kava Root Extract Market by Region
8.7.1 North America
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2022)
8.7.1.3 Forecast Trend (2023-2028)
8.7.2 Europe
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2022)
8.7.2.3 Forecast Trend (2023-2028)
8.7.3 Asia Pacific
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2018-2022)
8.7.3.3 Forecast Trend (2023-2028)
8.7.4 Latin America
8.7.4.1 Market Share
8.7.4.2 Historical Trend (2018-2022)
8.7.4.3 Forecast Trend (2023-2028)
8.7.5 Middle East and Africa
8.7.5.1 Market Share
8.7.5.2 Historical Trend (2018-2022)
8.7.5.3 Forecast Trend (2023-2028)
9 North America Kava Root Extract Market Analysis
9.1 United States of America
9.1.1 Market Share
9.1.2 Historical Trend (2018-2022)
9.1.3 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Market Share
9.2.2 Historical Trend (2018-2022)
9.2.3 Forecast Trend (2023-2028)
10 Europe Kava Root Extract Market Analysis
10.1 United Kingdom
10.1.1 Market Share
10.1.2 Historical Trend (2018-2022)
10.1.3 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Market Share
10.2.2 Historical Trend (2018-2022)
10.2.3 Forecast Trend (2023-2028)
10.3 France
10.3.1 Market Share
10.3.2 Historical Trend (2018-2022)
10.3.3 Forecast Trend (2023-2028)
10.4 Italy
10.4.1 Market Share
10.4.2 Historical Trend (2018-2022)
10.4.3 Forecast Trend (2023-2028)
10.5 Others
11 Asia Pacific Kava Root Extract Market Analysis
11.1 China
11.1.1 Market Share
11.1.2 Historical Trend (2018-2022)
11.1.3 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Market Share
11.2.2 Historical Trend (2018-2022)
11.2.3 Forecast Trend (2023-2028)
11.3 India
11.3.1 Market Share
11.3.2 Historical Trend (2018-2022)
11.3.3 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Market Share
11.4.2 Historical Trend (2018-2022)
11.4.3 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Market Share
11.5.2 Historical Trend (2018-2022)
11.5.3 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Kava Root Extract Market Analysis
12.1 Brazil
12.1.1 Market Share
12.1.2 Historical Trend (2018-2022)
12.1.3 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Market Share
12.2.2 Historical Trend (2018-2022)
12.2.3 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Market Share
12.3.2 Historical Trend (2018-2022)
12.3.3 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Kava Root Extract Market Analysis
13.1 Saudi Arabia
13.1.1 Market Share
13.1.2 Historical Trend (2018-2022)
13.1.3 Forecast Trend (2023-2028)
13.2 United Arab Emirates
13.2.1 Market Share
13.2.2 Historical Trend (2018-2022)
13.2.3 Forecast Trend (2023-2028)
13.3 Nigeria
13.3.1 Market Share
13.3.2 Historical Trend (2018-2022)
13.3.3 Forecast Trend (2023-2028)
13.4 South Africa
13.4.1 Market Share
13.4.2 Historical Trend (2018-2022)
13.4.3 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Value Chain Analysis
16 Price Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Company Profiles
17.2.1 Botanic Healthcare
17.2.1.1 Company Overview
17.2.1.2 Product Portfolio
17.2.1.3 Demographic Reach and Achievements
17.2.1.4 Certifications
17.2.2 NOW® Foods
17.2.2.1 Company Overview
17.2.2.2 Product Portfolio
17.2.2.3 Demographic Reach and Achievements
17.2.2.4 Certifications
17.2.3 Gaia Herbs
17.2.3.1 Company Overview
17.2.3.2 Product Portfolio
17.2.3.3 Demographic Reach and Achievements
17.2.3.4 Certifications
17.2.4 Root of Happiness
17.2.4.1 Company Overview
17.2.4.2 Product Portfolio
17.2.4.3 Demographic Reach and Achievements
17.2.4.4 Certifications
17.2.5 Natural Factors Nutritional Products Ltd.
17.2.5.1 Company Overview
17.2.5.2 Product Portfolio
17.2.5.3 Demographic Reach and Achievements
17.2.5.4 Certifications
17.2.6 Fiji Kava Australia Ltd.
17.2.6.1 Company Overview
17.2.6.2 Product Portfolio
17.2.6.3 Demographic Reach and Achievements
17.2.6.4 Certifications
17.2.7 Kona Kava Farm
17.2.7.1 Company Overview
17.2.7.2 Product Portfolio
17.2.7.3 Demographic Reach and Achievements
17.2.7.4 Certifications
17.2.8 Others
18 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Kava Root Extract Market: Key Industry Highlights, 2018 and 2028
2. Global Kava Root Extract Historical Market: Breakup by Nature (USD Million), 2018-2022
3. Global Kava Root Extract Market Forecast: Breakup by Nature (USD Million), 2023-2028
4. Global Kava Root Extract Historical Market: Breakup by Form (USD Million), 2018-2022
5. Global Kava Root Extract Market Forecast: Breakup by Form (USD Million), 2023-2028
6. Global Kava Root Extract Historical Market: Breakup by Application (USD Million), 2018-2022
7. Global Kava Root Extract Market Forecast: Breakup by Application (USD Million), 2023-2028
8. Global Kava Root Extract Historical Market: Breakup by Region (USD Million), 2018-2022
9. Global Kava Root Extract Market Forecast: Breakup by Region (USD Million), 2023-2028
10. North America Kava Root Extract Historical Market: Breakup by Country (USD Million), 2018-2022
11. North America Kava Root Extract Market Forecast: Breakup by Country (USD Million), 2023-2028
12. Europe Kava Root Extract Historical Market: Breakup by Country (USD Million), 2018-2022
13. Europe Kava Root Extract Market Forecast: Breakup by Country (USD Million), 2023-2028
14. Asia Pacific Kava Root Extract Historical Market: Breakup by Country (USD Million), 2018-2022
15. Asia Pacific Kava Root Extract Market Forecast: Breakup by Country (USD Million), 2023-2028
16. Latin America Kava Root Extract Historical Market: Breakup by Country (USD Million), 2018-2022
17. Latin America Kava Root Extract Market Forecast: Breakup by Country (USD Million), 2023-2028
18. Middle East and Africa Kava Root Extract Historical Market: Breakup by Country (USD Million), 2018-2022
19. Middle East and Africa Kava Root Extract Market Forecast: Breakup by Country (USD Million), 2023-2028
20. Global Kava Root Extract Market Structure.
Key Questions Answered in the Report
The market is assessed to grow at a CAGR of 15.80% between 2023 and 2028.
The major drivers of the market are the surging shift towards traditional medicine from synthetic medicines and increasing popularity of organic dietary supplements.
The market trends include the growing utilisation of the extract as a nutraceutical ingredient in pharmaceutical products, increased application in cosmetics and beverage industries, and growing awareness pertaining to the benefits of the extract among consumers.
Kava root extract is used for treating insomnia, stress, and anxiety related disorders as well as for manufacturing various products such as lotions, moisturisers, and shampoos.
The various natures of kava root extract include organic and conventional.
The generic name of kava is Piper methysticum.
The forms of kava root extract include powder extract and liquid extract.
The different applications of kava root extract include food and beverage, cosmetics and personal care, and pharmaceutical, among others.
Kava is said to elevate mood, well-being, and contentment, and create a feeling of relaxation.
The key players in the global kava root extract market are Botanic Healthcare, NOW® Foods, Gaia Herbs, Root of Happiness, Natural Factors Nutritional Products Ltd., Fiji Kava Australia Ltd., and Kona Kava Farm, among others.
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