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Mexico Shampoo Market Size, Share, Trends, Growth, Analysis: By Product Type: Medicated, Non-medicated; By Price Category: Mass, Premium; By End User: Men, Women, Kids; By Distribution Channel: Supermarkets/Hypermarkets, Convenience Stores, Drug Stores and Pharmacies, Others; Regional Analysis; Competitive Landscape; 2024-2032
Mexico Shampoo Market Outlook
The Mexico shampoo market size is projected to grow at a CAGR of 4.9% between 2024 and 2032. The market is being driven by the growing trend of sustainability and the rising demand for shampoos made with natural ingredients.
Key Takeaways:
- Medicated shampoos are expected to constitute a major portion of the Mexico shampoo market share.
- Premium shampoo products that provide enhanced hair care and protection are expected to become increasingly popular.
- Online distribution channels are expected to become increasingly popular over the forecast period.
Mexico produces the second-largest volume of plastic waste in Latin America. This has given rise to widespread consumer concerns surrounding the sustainability of using shampoo in plastic packaging. Hence, market players like Unilever are focusing on establishing refill stations for shampoos which not only reduce the cost of repeated shampoo purchases but also have a lower environmental impact. This is expected to drive the Mexico shampoo market expansion in the forecast period.
The rising popularity of waterless hair care products is one of the key Mexico shampoo market trends. This is because they can be made into bars, sprays, powders, and many other forms. They incorporate natural ingredients into their formulations and are more sustainable than traditional choices of shampoo as they consume less water during the stages of production and transportation.
With the proliferation of hair-related concerns, companies are focusing on manufacturing multifunctional shampoos for consumers. These hair care products incorporate a wide range of vitamins and minerals that cleanse, condition, protect, and repair hair damage from roots to tips with each use.
Product customisation is aiding the Mexico shampoo market growth, with an increasing number of manufacturers focusing on providing consumer-specific products. By incorporating a wide range of active ingredients and additives into base formulations, consumers get a specialised shampoo. This trend of personalisation is expected to accelerate the market growth in the forecast period.
Market Segmentation
Mexico Shampoo Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Medicated
- Non-medicated
Market Breakup by Price Category
- Mass
- Premium
Market Breakup by End User
- Men
- Women
- Kids
Market Breakup by Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Drug Stores and Pharmacies
- Online
- Others
Market Breakup by Region
- Baja California
- Northern Mexico
- The Bajío
- Central Mexico
- Pacific Coast
- Yucatan Peninsula
The key Mexico shampoo market players are L'Oréal SA, Unilever Plc, Johnson & Johnson Consumer Inc., Procter and Gamble Company, Colgate-Palmolive Company, Natura and Co., Sundial Brands LLC, and DS Healthcare Group Inc., among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Price Category |
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| Breakup by End User |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Market Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Latin America Shampoo Market Overview
8.1 Key Industry Highlights
8.2 Latin America Shampoo Historical Market (2018-2023)
8.3 Latin America Shampoo Market Forecast (2024-2032)
9 Mexico Shampoo Market Overview
9.1 Key Industry Highlights
9.2 Mexico Shampoo Historical Market (2018-2023)
9.3 Mexico Shampoo Market Forecast (2024-2032)
10 Mexico Shampoo Market by Product Type
10.1 Medicated
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Non-medicated
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 Mexico Shampoo Market by Price Category
11.1 Mass
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Premium
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Mexico Shampoo Market by End User
12.1 Men
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Women
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Kids
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
13 Mexico Shampoo Market by Distribution Channel
13.1 Supermarkets/Hypermarkets
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Convenience Stores
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Drug Stores and Pharmacies
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Online
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Mexico Shampoo Market by Region
14.1 Baja California
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 Northern Mexico
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
14.3 The Bajío
14.3.1 Historical Trend (2018-2023)
14.3.2 Forecast Trend (2024-2032)
14.4 Central Mexico
14.4.1 Historical Trend (2018-2023)
14.4.2 Forecast Trend (2024-2032)
14.5 Pacific Coast
14.5.1 Historical Trend (2018-2023)
14.5.2 Forecast Trend (2024-2032)
14.6 Yucatan Peninsula
14.6.1 Historical Trend (2018-2023)
14.6.2 Forecast Trend (2024-2032)
15 Market Dynamics
15.1 SWOT Analysis
15.1.1 Strengths
15.1.2 Weaknesses
15.1.3 Opportunities
15.1.4 Threats
15.2 Porter’s Five Forces Analysis
15.2.1 Supplier’s Power
15.2.2 Buyers Powers
15.2.3 Threat of New Entrants
15.2.4 Degree of Rivalry
15.2.5 Threat of Substitutes
15.3 Key Indicators for Demand
15.4 Key Indicators for Price
16 Value Chain Analysis
17 Trade Data Analysis (HS Code: 330510)
17.1 Major Importing Countries
17.1.1 By Volume
17.1.2 By Value
17.2 Major Exporting Countries
17.2.1 By Volume
17.2.2 By Value
18 Competitive Landscape
18.1 Market Structure
18.2 Company Profiles
18.2.1 L'Oréal SA
18.2.1.1 Company Overview
18.2.1.2 Product Portfolio
18.2.1.3 Demographic Reach and Achievements
18.2.1.4 Certifications
18.2.2 Unilever Plc
18.2.2.1 Company Overview
18.2.2.2 Product Portfolio
18.2.2.3 Demographic Reach and Achievements
18.2.2.4 Certifications
18.2.3 Johnson & Johnson Consumer Inc.
18.2.3.1 Company Overview
18.2.3.2 Product Portfolio
18.2.3.3 Demographic Reach and Achievements
18.2.3.4 Certifications
18.2.4 Procter and Gamble Company
18.2.4.1 Company Overview
18.2.4.2 Product Portfolio
18.2.4.3 Demographic Reach and Achievements
18.2.4.4 Certifications
18.2.5 Colgate-Palmolive Company
18.2.5.1 Company Overview
18.2.5.2 Product Portfolio
18.2.5.3 Demographic Reach and Achievements
18.2.5.4 Certifications
18.2.6 Natura and Co.
18.2.6.1 Company Overview
18.2.6.2 Product Portfolio
18.2.6.3 Demographic Reach and Achievements
18.2.6.4 Certifications
18.2.7 Sundial Brands LLC
18.2.7.1 Company Overview
18.2.7.2 Product Portfolio
18.2.7.3 Demographic Reach and Achievements
18.2.7.4 Certifications
18.2.8 DS Healthcare Group Inc.
18.2.8.1 Company Overview
18.2.8.2 Product Portfolio
18.2.8.3 Demographic Reach and Achievements
18.2.8.4 Certifications
18.2.9 Others
19 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Latin America Shampoo Market: Key Industry Highlights, 2018 and 2032
2. Mexico Shampoo Market: Key Industry Highlights, 2018 and 2032
3. Mexico Shampoo Historical Market: Breakup by Product Type (USD Million), 2018-2023
4. Mexico Shampoo Market Forecast: Breakup by Product Type (USD Million), 2024-2032
5. Mexico Shampoo Historical Market: Breakup by Price Category (USD Million), 2018-2023
6. Mexico Shampoo Market Forecast: Breakup by Price Category (USD Million), 2024-2032
7. Mexico Shampoo Historical Market: Breakup by End User (USD Million), 2018-2023
8. Mexico Shampoo Market Forecast: Breakup by End User (USD Million), 2024-2032
9. Mexico Shampoo Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
10. Mexico Shampoo Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
11. Mexico Shampoo Historical Market: Breakup by Region (USD Million), 2018-2023
12. Mexico Shampoo Market Forecast: Breakup by Region (USD Million), 2024-2032
13. Major Importing Countries by Volume
14. Major Exporting Countries by Volume
15. Major Importing Countries by Value
16. Major Exporting Countries by Value
17. Mexico Shampoo Market Structure
Key Questions Answered in the Report
The market is projected to grow at a CAGR of 4.9% between 2024 and 2032.
The different product types in the market are medicated and non-medicated.
The different price categories of shampoo are mass and premium.
The different end users of shampoo are men, women, and kids.
The major regions in the market include Baja California, Northern Mexico, The Bajío, Central Mexico, Pacific Coast, and Yucatan Peninsula.
The key market players are L'Oréal SA, Unilever Plc, Johnson & Johnson Consumer Inc., Procter and Gamble Company, Colgate-Palmolive Company, Natura and Co., Sundial Brands LLC, and DS Healthcare Group Inc., among others.
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