Reports
Sale
Global Mobile Augmented Reality Market Size, Share, Growth: By Component: Hardware, Software, Services; By Device: Smartphones, Tablets, Personal Digital Assistants (PDAs), Others; By Application: Consumer, Enterprise, Commercial, Healthcare, Others; Regional Analysis; Market Dynamics; Competitive Landscape; 2024-2032
Global Mobile Augmented Reality Market Outlook
The global mobile augmented reality market size is expected to grow at a CAGR of 3.30% between 2024 and 2032. The major market drivers include increasing application of mobile augmented reality in retail, rising adoption by enterprises, and rapid development of mobile augmented reality applications.
Key Trends in the Market
Mobile augmented reality refers to a type of augmented reality (AR) service designed for mobiles devices which simulates an environment containing real and virtual 3D objects. This type of technology alters the natural environment to expand the information base for users.
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
- Increasing applications of mobile augmented reality in the e-commerce and retail sector, owing to the higher user engagement is driving the mobile augmented reality market. AR facilitates easy try-on and visualisation of products before purchase which increases customer satisfaction.
- Mobile augmented reality provides a competitive edge to end users and offers real-time analytics which bolsters the business profitability. In this regard, the heightened adoption of mobile augmented reality across enterprises, is fuelling the market growth.
- Rapid development of mobile augmented reality applications for smart devices are likely to be crucial trends in the mobile augmented reality market. Rising awareness regarding mobile augmented reality is leading to more users searching for mobile AR apps.
Market Analysis
Based on component, the market is segmented into hardware, software, and services, with hardware further divided by type into 3D camera, sensors, and processor, among others. On the basis of device, the market is classified into smartphones, tablets, and personal digital assistants (PDAs), among others. By application, the market is categorised into consumer, enterprise, commercial, healthcare, and aerospace and defence, among others. The regional markets for mobile augmented reality are divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the key players in the global mobile augmented reality market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.
- Samsung Electronics Co., Ltd.
- Blippar Group Limited
- ScienceSoft USA Corporation
- Google LLC
- Apple Inc.
- Magic Leap, Inc.
- Qualcomm Technologies, Inc.
- iTechArt Group, Inc.
- Microsoft Corporation
- Groove Jones LLC
- ImagineAR
- Marxent Labs LLC
- Others
Market Share by Device
The smartphones segments, based on device, accounts for a sizable share of the mobile augmented reality market, supported by the widespread penetration of smartphones and high compatibility of mobile augmented reality with Android and iOS operating systems. Advancements in smartphone technology and reducing costs of basic smartphones are increasing their purchase worldwide, while development of new apps are drawing the interest of consumers towards mobile AR. In addition, common standards are likely to be established which will facilitate AR use in all smartphones, further increasing the market share of smartphones.
Market Share by Application
The aerospace and defence sector, based on application, accounts for a significant share of the mobile augmented reality market. Mobile augmented reality is increasingly being used in aerospace to provide training to pilots and other personnel. Flight simulations supported by mobile augmented reality aid new pilots in gaining proficiency in flying and help experienced pilots practice new systems and plane types.
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
In the military sector, mobile augmented reality helps provide a wide range of training to military personnel, recreating various scenarios the military personnel may face. Mobile augmented reality offers a safe yet effective means of training in aerospace and defence applications, due to which is it is widely being adopted in these sectors.
Competitive Landscape
Samsung Electronics Co., Ltd. is a leading electronics company which offers services related to consumer electronics, IT and mobile communications, and device solutions. The company was founded in 1969 and is headquartered in Suwon-Si, South Korea.
Blippar Group Limited is a technology content company which provides solutions and tools for augmented reality. Established in 2019 and headquartered in London, United Kingdom, this company is dedicated towards improving the accessibility of AR across the world.
ScienceSoft USA Corporation is a provider of IT consultation and custom software development services. Founded in 1989 and headquartered in Texas in the United States, ScienceSoft also offers services related to data analytics and cybersecurity.
Other market players include Google LLC, Apple Inc., Magic Leap, Inc., Qualcomm Technologies, Inc., iTechArt Group, Inc., Microsoft Corporation, Groove Jones LLC, ImagineAR, and Marxent Labs LLC, among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Component |
|
| Breakup by Device |
|
| Breakup by Application |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Mobile Augmented Reality Market Analysis
8.1 Key Industry Highlights
8.2 Global Mobile Augmented Reality Historical Market (2018-2023)
8.3 Global Mobile Augmented Reality Market Forecast (2024-2032)
8.4 Global Mobile Augmented Reality Market by Component
8.4.1 Hardware
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.1.3 Breakup by Type
8.4.1.3.1 3D Camera
8.4.1.3.2 Sensors
8.4.1.3.3 Processor
8.4.1.3.4 Others
8.4.2 Software
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Services
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.5 Global Mobile Augmented Reality Market by Device
8.5.1 Smartphones
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Tablets
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Personal Digital Assistants (PDAs)
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Others
8.6 Global Mobile Augmented Reality Market by Application
8.6.1 Consumer
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Enterprise
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Commercial
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Healthcare
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Aerospace and Defence
8.6.5.1 Historical Trend (2018-2023)
8.6.5.2 Forecast Trend (2024-2032)
8.6.6 Others
8.7 Global Mobile Augmented Reality Market by Region
8.7.1 North America
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Europe
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Asia Pacific
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Latin America
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Middle East and Africa
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
9 North America Mobile Augmented Reality Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Mobile Augmented Reality Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Mobile Augmented Reality Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Mobile Augmented Reality Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Mobile Augmented Reality Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Samsung Electronics Co., Ltd.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Blippar Group Limited
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 ScienceSoft USA Corporation
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Google LLC
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Apple Inc.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Magic Leap, Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Qualcomm Technologies, Inc.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 iTechArt Group, Inc.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Microsoft Corporation
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Groove Jones LLC
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 ImagineAR
15.2.11.1 Company Overview
15.2.11.2 Product Portfolio
15.2.11.3 Demographic Reach and Achievements
15.2.11.4 Certifications
15.2.12 Marxent Labs LLC
15.2.12.1 Company Overview
15.2.12.2 Product Portfolio
15.2.12.3 Demographic Reach and Achievements
15.2.12.4 Certifications
15.2.13 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Mobile Augmented Reality Market: Key Industry Highlights, 2018 and 2032
2. Global Mobile Augmented Reality Historical Market: Breakup by Component (USD Million), 2018-2023
3. Global Mobile Augmented Reality Market Forecast: Breakup by Component (USD Million), 2024-2032
4. Global Mobile Augmented Reality Historical Market: Breakup by Device Type (USD Million), 2018-2023
5. Global Mobile Augmented Reality Market Forecast: Breakup by Device Type (USD Million), 2024-2032
6. Global Mobile Augmented Reality Historical Market: Breakup by Application (USD Million), 2018-2023
7. Global Mobile Augmented Reality Market Forecast: Breakup by Application (USD Million), 2024-2032
8. Global Mobile Augmented Reality Historical Market: Breakup by Region (USD Million), 2018-2023
9. Global Mobile Augmented Reality Market Forecast: Breakup by Region (USD Million), 2024-2032
10. North America Mobile Augmented Reality Historical Market: Breakup by Country (USD Million), 2018-2023
11. North America Mobile Augmented Reality Market Forecast: Breakup by Country (USD Million), 2024-2032
12. Europe Mobile Augmented Reality Historical Market: Breakup by Country (USD Million), 2018-2023
13. Europe Mobile Augmented Reality Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Asia Pacific Mobile Augmented Reality Historical Market: Breakup by Country (USD Million), 2018-2023
15. Asia Pacific Mobile Augmented Reality Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Latin America Mobile Augmented Reality Historical Market: Breakup by Country (USD Million), 2018-2023
17. Latin America Mobile Augmented Reality Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Middle East and Africa Mobile Augmented Reality Historical Market: Breakup by Country (USD Million), 2018-2023
19. Middle East and Africa Mobile Augmented Reality Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Global Mobile Augmented Reality Market Structure
Key Questions Answered in the Report
The market is estimated to grow at a CAGR of 3.30% between 2024 and 2032.
The increasing applications of mobile augmented reality in e-commerce and retail, rising adoption by enterprises to enhance business profitability, and rapid development of mobile augmented reality applications are the major drivers of the market.
The key trends in the market include the rising demand for mobile augmented reality from the military sector, increasing penetration of smartphones and tablets, and technological advancements.
Hardware, software, and services are the different components of mobile augmented reality in the market, with hardware further divided based on type into 3D camera, sensors, and processor, among others.
North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa are the major regions of the market.
Smartphones, tablets, and personal digital assistants (PDAs), among others, are the major devices of mobile augmented reality in the market.
Consumer, enterprise, commercial, healthcare, and aerospace and defence, among others, are the significant applications of mobile augmented reality in the market.
Samsung Electronics Co., Ltd., Blippar Group Limited, ScienceSoft USA Corporation, Google LLC, Apple Inc., Magic Leap, Inc., Qualcomm Technologies, Inc., iTechArt Group, Inc., Microsoft Corporation, Groove Jones LLC, ImagineAR, and Marxent Labs LLC, among others, are the key mobile augmented reality market players, according to the report.
Purchase Options 10% off
Call us
Purchase Full Report
Mini Report
$ 2199
$1999
-
Selected Sections, One User
-
Printing Not Allowed
-
Email Delivery in PDF
-
Free Limited Customisation -
Post Sales Analyst Support -
50% Discount on Next Update
Single User License
$ 3299
$2999
-
All Sections, One User
-
One Print Allowed
-
Email Delivery in PDF
-
Free Limited Customisation -
Post Sales Analyst Support -
50% Discount on Next Update
Five User License
$ 4399
$3999
-
All Sections, Five Users
-
Five Prints Allowed
-
Email Delivery in PDF
-
Free Limited Customisation
-
Post Sales Analyst Support
-
50% Discount on Next Update
Corporate License
$ 5499
$4999
-
All Sections, Unlimited Users
-
Unlimited Prints Allowed
-
Email Delivery in PDF + Excel
-
Free Limited Customisation
-
Post Sales Analyst Support
-
50% Discount on Next Update
Any Question? Speak With An Analyst
View A Sample
Did You Miss Anything, Ask Now
Why Expert Market Research?
Right People
We are technically excellent, strategic, practical, experienced and efficient; our analysts are hand-picked based on having the right attributes to work successfully and execute projects based on your expectations.
Right Methodology
We leverage our cutting-edge technology, our access to trusted databases, and our knowledge of the current models used in the market to deliver you research solutions that are tailored to your needs and put you ahead of the curve.
Right Price
We deliver in-depth and superior quality research in prices that are reasonable, unmatchable, and shows our understanding of your resource structure. We, additionally, offer attractive discounts on our upcoming reports.
Right Support
Our team of expert analysts are at your beck and call to deliver you optimum results that are customised to meet your precise needs within the specified timeframe and help you form a better understanding of the industry.
NEWSLETTER