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Motorcycle Market

Global Motorcycle Market Share, Size, Growth, Forecast: By Type: Standard, Sports, Cruiser, Others; By Propulsion Type: ICE, Electric; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand; Trade Data Analysis; Competitive Landscape; Industry Events and Developments; 2024-2032

Global Motorcycle Market Outlook

The global motorcycle market would likely grow at a CAGR of 8.5% during 2024-2032. Asia, North America and Europe are likely to be key markets. 

 

Global Market Likely to be Driven by Advantages and Features Offered by Motorbikes, Such as Convenience, Cost-effective Means of Transport, and Attractive Offerings by Leading Companies

Motorcycles Offer a Lifestyle

Motorcycles are a convenient transport alternative; these require less parking space and are easy to ride on smaller paths. For many people, motorcycles represent a lifestyle and freedom on the road. Motorcycles are especially convenient when travelling short distances; these attributes are expected to boost the global motorcycle market.

 

Motorcycles Offer Many Options to Personalize

Motorcycles allow customisation, a feature that many individuals value. Examples may include custom paint jobs, vinyl decals or distinct wheels. Customization of gear can offer even more personalization options. Such customization options are likely to stimulate global motorcycle market growth.

 

motorcycle market

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There are Several Categories of Motorcycles

Main categories of motorcycles include adventure bikes (for example, BMW R1250GS), cruisers (for example, Harley Fat Boy), naked bikes (for example, Yamaha MT-07), sports bikes (for example, Honda CBR1000RR-R Fireblade), tourers (for example, BMW R1250RT), sports tourers (for example, Kawasaki Ninja 1000SX), dual sport bikes (for example, Honda CRF450L), classic (for example, 1969 Triumph Bonneville T120), off-road bikes (for example, KTM 450 SX-F), scooter (for example, Honda PCX125), moped (for example, Mash Roadstar 50), and custom (for example, Harley chopper).

 

Popular bikes include Honda PCX 125, Yamaha NMAX 125, BMW R1250GS, BMW R1250GS Adventure, Honda CB125F, Honda Vision 110, Royal Enfield Interceptor 650, Honda CRF1000L Africa Twin, Honda CB125R, and Yamaha MT-07, and others.

 

Motorcycles Sales Show Growing Trends; Leading Companies are Expanding Operations and Looking to Offer New and Improved Bikes

In 2022, it was reported that Hero MotoCorp sold over 28 lakh units in the first six months of FY 2022- 23. This was a double-digit growth of over 14% during the corresponding period of the previous fiscal year. In September 2023, Hero MotoCorp dispatched nearly 519,980 units of motorcycles and scooters. In 2021, Hero MotoCorp expanded operations and inaugurated a flagship dealership in Argentina to make new investments and create 500 new jobs.

 

In 2021, Royal Enfield launched the all-new Classic 350, offering its quintessential, timeless and retro-styled features with all the foundations of a contemporary motorcycle. The motorcycle offered a smoother and refreshing ride experience; it featured a modern J-series engine with an all-new chassis, and came in 5 variants with eleven colourways. Such developments are likely to stimulate global motorcycle market growth.  

 

Motorcycles are Generally a Cheaper Alternative to Cars and Offers a Means of Transport, Hobby, Way to Pursue and Adventure, and More

Motorbikes are cheaper to buy and maintain as compared to cars; these are also more fuel-efficient. For many people, motorbikes offer a hobby and a form of transportation. Several people seeking adventure like to go on very long motorbike rides.  

 

Motorbikes Encourage Community Formation

Several passionate bikers form online and offline communities, write blogs, and participate in events and adventures. The adventure bike segment, in particular, is growing in popularity with an increasing number of individuals looking to take up adventurous trips, spend time with nature, and explore different places.   

 

Market Segmentation

 

motorcycle market by segments

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By type, the market is classified into: 

  • Standard
  • Sports
  • Cruiser
  • Others

 

By propulsion type, the market is segmented into:

  • ICE
  • Electric

 

By region, the market is classified into:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

 

motorcycle market by region

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Key Industry Players in the Market

The report offers an extensive assessment of major players in the global motorcycle market; it evaluates their capability, observes latest occurrences such as mergers and acquisitions, capacity expansions, and plant turnarounds:

 

  • Yamaha Motor Co., Ltd.
  • Honda Motor Co., Ltd
  • Volkswagen Group (Ducati Motor)
  • Kawasaki Heavy Industries Ltd
  • Triumph Motorcycles Ltd
  • BMW AG
  • Harley-Davidson, Inc.
  • Suzuki Motor Corporation
  • Piaggio & C. SpA (Aprilia)
  • KTM AG
  • Bajaj Auto Ltd.
  • TVS Motor Company Limited
  • Others

 

Using SWOT analysis and Porter’s Five Forces model, the EMR report offers deep insights into the industry.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Propulsion Type
  • Region
Breakup by Type
  • Standard
  • Sports
  • Cruiser
  • Others
Breakup by Propulsion Type
  • ICE
  • Electric
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT
  • Porter's Five Forces
  • Key Indicators for Demand
  • Key Indicators for Price
Trade Data Analysis
  • Major Exporting Countries
    • By Value
    • By Volume
  • Major Importing Countries
    • By Value
    • By Volume
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Yamaha Motor Co., Ltd.
  • Honda Motor Co., Ltd
  • Volkswagen Group (Ducati Motor)
  • Kawasaki Heavy Industries Ltd
  • Triumph Motorcycles Ltd
  • BMW AG
  • Harley-Davidson, Inc.
  • Suzuki Motor Corporation
  • Piaggio & C. SpA (Aprilia)
  • KTM AG
  • Bajaj Auto Ltd.
  • TVS Motor Company Limited
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties 
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Motorcycle Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Motorcycle Historical Market (2018-2023) 
    8.3    Global Motorcycle Market Forecast (2024-2032)
    8.4    Global Motorcycle Market by Type
        8.4.1    Standard
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Sports
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
        8.4.3    Cruiser
            8.4.3.1    Historical Trend (2018-2023)
            8.4.3.2    Forecast Trend (2024-2032)
        8.4.4    Others
    8.5    Global Motorcycle Market by Propulsion Type
        8.5.1    ICE
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Electric
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
    8.6    Global Motorcycle Market by Region
        8.6.1    North America
            8.6.1.1    Historical Trend (2018-2023) 
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Europe
            8.6.2.1    Historical Trend (2018-2023) 
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Asia Pacific
            8.6.3.1    Historical Trend (2018-2023) 
            8.6.3.2    Forecast Trend (2024-2032)
        8.6.4    Latin America
            8.6.4.1    Historical Trend (2018-2023) 
            8.6.4.2    Forecast Trend (2024-2032)
        8.6.5    Middle East and Africa
            8.6.5.1    Historical Trend (2018-2023) 
            8.6.5.2    Forecast Trend (2024-2032)
9    North America Motorcycle Market Analysis
    9.1    United States of America 
        9.1.1    Historical Trend (2018-2023) 
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023) 
        9.2.2    Forecast Trend (2024-2032)
10    Europe Motorcycle Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023) 
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023) 
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023) 
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023) 
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    Asia Pacific Motorcycle Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023) 
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023) 
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023) 
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023) 
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.1    Historical Trend (2018-2023) 
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America Motorcycle Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023) 
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023) 
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023) 
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa Motorcycle Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023) 
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023) 
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023) 
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023) 
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Trade Data Analysis (HS Code- 8711)
    15.1    Major Exporting Countries
        15.1.1    By Value
        15.1.2    By Volume
    15.2    Major Importing Countries
        15.2.1    By Value
        15.2.2    By Volume 
16    Competitive Landscape
    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    Yamaha Motor Co., Ltd.
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    Honda Motor Co., Ltd
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    Volkswagen Group (Ducati Motor)
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Kawasaki Heavy Industries Ltd
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Triumph Motorcycles Ltd
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6    BMW AG
            16.2.6.1    Company Overview
            16.2.6.2    Product Portfolio
            16.2.6.3    Demographic Reach and Achievements
            16.2.6.4    Certifications
        16.2.7    Harley-Davidson, Inc.
            16.2.7.1    Company Overview
            16.2.7.2    Product Portfolio
            16.2.7.3    Demographic Reach and Achievements
            16.2.7.4    Certifications
        16.2.8    Suzuki Motor Corporation
            16.2.8.1    Company Overview
            16.2.8.2    Product Portfolio
            16.2.8.3    Demographic Reach and Achievements
            16.2.8.4    Certifications
        16.2.9    Piaggio & C. SpA (Aprilia)
            16.2.9.1    Company Overview
            16.2.9.2    Product Portfolio
            16.2.9.3    Demographic Reach and Achievements
            16.2.9.4    Certifications
        16.2.10    KTM AG
            16.2.10.1    Company Overview
            16.2.10.2    Product Portfolio
            16.2.10.3    Demographic Reach and Achievements
            16.2.10.4    Certifications
        16.2.11    Bajaj Auto Ltd.
            16.2.11.1    Company Overview
            16.2.11.2    Product Portfolio
            16.2.11.3    Demographic Reach and Achievements
            16.2.11.4    Certifications
        16.2.12    TVS Motor Company Limited
            16.2.12.1    Company Overview
            16.2.12.2    Product Portfolio
            16.2.12.3    Demographic Reach and Achievements
            16.2.12.4    Certifications
        16.2.13    Others
17    Key Trends and Developments in the Market

 

List of Figures and Tables

1.    Global Motorcycle Market: Key Industry Highlights, 2018 and 2032
2.    Global Motorcycle Historical Market: Breakup by Type (USD Million), 2018-2023
3.    Global Motorcycle Market Forecast: Breakup by Type (USD Million), 2024-2032
4.    Global Motorcycle Historical Market: Breakup by Propulsion Type (USD Million), 2018-2023
5.    Global Motorcycle Market Forecast: Breakup by Propulsion Type (USD Million), 2024-2032
6.    Global Motorcycle Historical Market: Breakup by Region (USD Million), 2018-2023
7.    Global Motorcycle Market Forecast: Breakup by Region (USD Million), 2024-2032
8.    North America Motorcycle Historical Market: Breakup by Country (USD Million), 2018-2023
9.    North America Motorcycle Market Forecast: Breakup by Country (USD Million), 2024-2032
10.    Europe Motorcycle Historical Market: Breakup by Country (USD Million), 2018-2023
11.    Europe Motorcycle Market Forecast: Breakup by Country (USD Million), 2024-2032
12.    Asia Pacific Motorcycle Historical Market: Breakup by Country (USD Million), 2018-2023
13.    Asia Pacific Motorcycle Market Forecast: Breakup by Country (USD Million), 2024-2032
14.    Latin America Motorcycle Historical Market: Breakup by Country (USD Million), 2018-2023
15.    Latin America Motorcycle Market Forecast: Breakup by Country (USD Million), 2024-2032
16.    Middle East and Africa Motorcycle Historical Market: Breakup by Country (USD Million), 2018-2023
17.    Middle East and Africa Motorcycle Market Forecast: Breakup by Country (USD Million), 2024-2032
18.    Major Exporting Countries by Value
19.    Major Importing Countries by Value
20.    Major Exporting Countries by Volume
21.    Major Importing Countries by Volume
22.    Global Motorcycle Market Structure

Key Questions Answered in the Report

The market is estimated to grow at a CAGR of 8.5% in the forecast period of 2024-2032.

The major drivers of the market include the thriving automotive industry, growing expansion of key market players, increasing awareness pertaining to the benefits offered by the vehicle, and increasing traffic congestion.

The growing research and development activities by the manufacturers aimed towards enhancing the design of motorcycles, rising prices of fuel, and thriving transportation and packaging industry, are the key trends in the market.

Standard, sports, and cruiser, among others are the different segments based on type.

ICE and electric are the different categories in the motorcycle market based on propulsion type.

The motorcycles manufactured by companies like Yamaha Motor Co., Ltd., Honda Motor Co., Ltd, Volkswagen Group (Ducati Motor), and Kawasaki Heavy Industries Ltd, among others, are considered as popular motorcycle options.

A motorcycle, on an average, can last between 10 to 15 years in case the vehicle has not suffered any major breakdown or external damage.

A motorcycle can typically travel 120 to 200 miles on a completely filled tank. However, sport bikes can go for 120 to 250 miles. The actual mileage varies depending upon the motorcycle model and manufacturer.

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