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Report Overview

The global online grocery market reached approximately USD 718.69 Billion in 2025. The market is projected to grow at a CAGR of 15.50% between 2026 and 2035, reaching a value of around USD 3036.42 Billion by 2035.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

  • As per the industry reportsw in 2024, around 150 million shoppers stated that they prefer online grocery shopping compared to offline.

  • A study conducted by Numerator stated that around 87 per cent of customers stated that convenience is the most important factor while shopping.

  • As per an Indian study, people of the age group 21 to 40 hold are the major customers of online grocery shopping.

Compound Annual Growth Rate

15.5%

Value in USD Billion

2026-2035


*this image is indicative*

Global Online Grocery Market Growth

The convenience of shopping from one's home, the availability of competitive pricing, and the provision of coupons and attractive discounts are some of the crucial factors bolstering the market growth. Online shopping can save shoppers a lot of time which goes into travelling to and fro the store and allows the facility of browsing different grocery items to check for the best deals from different online stores. Moreover, some online stores offer loyalty cards which offer additional benefits if a person is a regular customer of the store and drive the market expansion.

Online grocery platforms are widely leveraging data analytics to offer personalised recommendations to the users based on their shopping choices which can increase customer retention and aid the development. Sustainability is also a crucial trend in the market as a large number of consumers expect eco-friendly or biodegradable packaging during grocery deliveries.

Meanwhile, some market players are introducing subscription-based grocery deliveries to their customers. In April 2024, Amazon announced that its prime members and EBD cardholders now have the provision to avail of unlimited grocery delivery on orders over USD 35.

Online Grocery Industry Segmentation

“Global Online Grocery Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

  • Fresh Produce 
  • Breakfast and Dairy
  • Snacks and Beverages 
  • Meat and Seafood 
  • Staples and Cooking Essentials 
  • Others 

Market Breakup by Platform

  • Web-Based 
  • App-Based 

Market Breakup by Purchase Type

  • One-Time 
  • Subscription 

Market Breakup by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Global Online Grocery Market Share

The Asia Pacific accounted for a major share due to the rapid growth of the e-commerce sector in the country. Meanwhile, the North American region is expected to continue its growth trajectory in the coming years due to the growing presence of the leading market players. For instance, Instacart and Associated Wholesale Grocers (AWG) announced an agreement on March 26th, 2024, which allows an increased number of independent grocers to join the company suite.

Leading Companies in Global Online Grocery Market

The market players are offering online grocery subscription benefits to their customers to gain a competitive edge in the market.

  • Amazon.com Inc.
  • Walmart Inc. 
  • The Kroger Co. 
  • Costco Wholesale Corporation 
  • Target Corporation 
  • Tesco Plc 
  • JD.com, Inc.  
  • Fresh Direct, LLC  
  • Albertsons Companies, Inc. 
  • Maplebear Inc. (Instacart) 
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2025, the market reached an approximate value of USD 718.69 Billion.

The market is estimated to grow at a CAGR of 15.50% between 2026 and 2035.

The online grocery market is estimated to witness a healthy growth during 2026-2035 to reach around USD 3036.42 Billion by 2035.

The market is being driven by convenience of shopping from one's home, the availability of competitive pricing, and the provision of coupons and attractive discounts.

The key trends aiding the market include the usage of data analytics, sustainability, and subscription-based grocery shopping.

Regions considered in the market are North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.

Based on platform, market segmentations include web-based and app-based.

Different purchase types are one-time and subscription.

The major players in the market are Amazon.com Inc., Walmart Inc., The Kroger Co., Costco Wholesale Corporation, Target Corporation, Tesco Plc, JD.com, Inc., Fresh Direct, LLC, Albertsons Companies, Inc., and Maplebear Inc. (Instacart), among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product Type
  • Platform
  • Purchase Type
  • Region
Breakup by Product Type
  • Fresh Produce 
  • Breakfast and Dairy  
  • Snacks and Beverages 
  • Meat and Seafood 
  • Staples and Cooking Essentials 
  • Others
Breakup by Platform
  • Web-Based 
  • App-Based 
Breakup by Purchase Type
  • One-Time 
  • Subscription 
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Amazon.com Inc.
  • Walmart Inc.
  • The Kroger Co.
  • Costco Wholesale Corporation 
  • Target Corporation 
  • Tesco Plc 
  • JD.com, Inc.  
  • Fresh Direct, LLC  
  • Albertsons Companies, Inc. 
  • Maplebear Inc. (Instacart) 
  • Others

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