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Global Personal Care Wipes Market Size, Share, Trends, Analysis: By Product Type: Baby Wipes, Facial and Cosmetic Wipes, Hand and Body Wipes, Flushable Wipes; By Distribution Channel: Supermarket/Hypermarket, Convenience Stores, Pharmacy, E-Commerce, Others; Market Dynamics; Regional Analysis; Competitive Landscape; 2024-2032
Global Personal Care Wipes Market Outlook
The global personal care wipes market is estimated to grow at a CAGR of almost 6% in the forecast period of 2024-2032. The industry is primarily being driven by the rising personal care industry across all major regions.
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Global Personal Care Wipes Market Segmentation
Personal care wipes are disposable hygiene products, primarily used for personal hygiene and cleaning.
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Based on product type, the personal care wipes market can be segmented into:
- Baby Wipes
- Facial and Cosmetic Wipes
- Hand and Body Wipes
- Flushable Wipes
- Others
The personal care wipes market can be broadly categorised on the basis of distribution channel into:
- Supermarket/Hypermarket
- Convenience Stores
- Pharmacy
- E-commerce
- Others
The EMR report looks into the regional markets of personal care wipes like North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific.
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Global Personal Care Wipes Market Analysis
The rise in the infant population, the rapid increase in urbanization, the high disposable income of female consumers, and the rise in consumer hygiene awareness are having a positive impact on the growth of the industry. Wipes require substantially less time to perform daily tasks for most of the people who are well-maintained in their day-to-day activities due to extreme job pressures and increased activities for children, thus, driving the growth of the industry further.
Competitive Landscape
The report presents a detailed analysis of the following key players in the global personal care wipes market, looking into their capacity, competitive landscape, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
- Edana
- Diamond Wipes International Inc
- Medline Industries, Inc.
- The Honest Company
- Procter and Gamble Co.,
- Edgewell Personal Care Co., (NYSE: EPC)
The EMR report gives an in-depth insight into the industry by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Personal Care Wipes Market Analysis
8.1 Key Industry Highlights
8.2 Global Personal Care Wipes Historical Market (2018-2023)
8.3 Global Personal Care Wipes Market Forecast (2024-2032)
8.4 Global Personal Care Wipes Market by Product Type
8.4.1 Baby Wipes
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Facial and Cosmetic Wipes
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Hand and Body Wipes
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Flushable Wipes
8.4.4.1 Historical Trend (2018-2023)
8.4.4.2 Forecast Trend (2024-2032)
8.4.5 Others
8.5 Global Personal Care Wipes Market by Distribution Channel
8.5.1 Supermarket/Hypermarket
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Convenience Stores
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Pharmacy
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 E-Commerce
8.5.4.1 Historical Trend (2018-2023)
8.5.4.2 Forecast Trend (2024-2032)
8.5.5 Others
8.6 Global Personal Care Wipes Market by Region
8.6.1 North America
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Europe
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Asia Pacific
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Latin America
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Middle East and Africa
8.6.5.1 Historical Trend (2018-2023)
8.6.5.2 Forecast Trend (2024-2032)
9 North America Personal Care Wipes Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Personal Care Wipes Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Personal Care Wipes Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 South Korea
11.6.1 Historical Trend (2018-2023)
11.6.2 Forecast Trend (2024-2032)
11.7 Others
12 Latin America Personal Care Wipes Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Personal Care Wipes Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Value Chain Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Edana
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 Diamond Wipes International Inc.
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Medline Industries, Inc.
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 The Honest Company, Inc.
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Procter and Gamble Co.
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Edgewell Personal Care Co.
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Personal Care Wipes Market: Key Industry Highlights, 2018 and 2032
2. Global Personal Care Wipes Historical Market: Breakup by Product Type (USD Million), 2018-2023
3. Global Personal Care Wipes Market Forecast: Breakup by Product Type (USD Million), 2024-2032
4. Global Personal Care Wipes Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
5. Global Personal Care Wipes Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
6. Global Personal Care Wipes Historical Market: Breakup by Region (USD Million), 2018-2023
7. Global Personal Care Wipes Market Forecast: Breakup by Region (USD Million), 2024-2032
8. North America Global Personal Care Wipes Historical Market: Breakup by Country (USD Million), 2018-2023
9. North America Global Personal Care Wipes Market Forecast: Breakup by Country (USD Million), 2024-2032
10. Europe Global Personal Care Wipes Historical Market: Breakup by Country (USD Million), 2018-2023
11. Europe Global Personal Care Wipes Market Forecast: Breakup by Country (USD Million), 2024-2032
12. Asia Pacific Global Personal Care Wipes Historical Market: Breakup by Country (USD Million), 2018-2023
13. Asia Pacific Global Personal Care Wipes Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Latin America Global Personal Care Wipes Historical Market: Breakup by Country (USD Million), 2018-2023
15. Latin America Global Personal Care Wipes Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Middle East and Africa Global Personal Care Wipes Historical Market: Breakup by Country (USD Million), 2018-2023
17. Middle East and Africa Global Personal Care Wipes Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Global Personal Care Wipes Market Structure
Key Questions Answered in the Report
The market is projected to grow at a CAGR of 6% between 2023 and 2032.
The major drivers of the market include the growing personal care industry across all major regions, increasing population, and rapid urbanisation.
Rise in consumer hygiene awareness, increase in demand for wipes due to busy work schedule, and high disposable income of female consumers are the key trends propelling the growth of the market.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
Baby wipes, facial and cosmetic wipes, hand and body wipes, and flushable wipes, among others, are the major product types of personal care wipes.
Supermarket/hypermarket, convenience stores, pharmacy, and e-commerce, among others, are the major distribution channels for personal care wipes.
The major players in the market are Edana, Diamond Wipes International Inc, Medline Industries, Inc., The Honest Company Inc., Procter and Gamble Co., and Edgewell Personal Care Co.
Analyst Review
The global personal care wipes market is driven by the rising personal care industry across all major regions, rising infant population, and rapid urbanisation. Aided by the growing consumer hygiene awareness and busy work schedules the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 6%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its types, the personal care wipes industry can be segmented into baby wipes, facial and cosmetic wipes, hand and body wipes, and flushable wipes, among others. On the basis of distribution channels, the major channels are supermarket/hypermarket, convenience stores, pharmacy, and e-commerce, among others. The major regional markets for personal care wipes are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Edana, Diamond Wipes International Inc, Medline Industries, Inc., The Honest Company, Procter and Gamble Co., and Edgewell Personal Care Co.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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