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Global Push-to-talk (PTT) Market Share, Size, Trends, Analysis, Growth, Forecast: By Component: Hardware, Solution, Services; By Network Type: Land Mobile Radio, Cellular; By Organisation Size: Large Enterprises, Small and Medium-sized Enterprises; By Vertical: Public Safety, Others; Regional Analysis; Competitive Landscape; 2024-2032
Global Push-to-talk (PTT) Market Outlook
The global push-to-talk (PTT) market is expected to grow at a CAGR of 9.50% between 2024 and 2032. The key market drivers are technological advancements, growing demand for public safety personnel applications, and increasing demand for digitalised products.
Key Trends in the Market
Push-to-talk (PTT), also known as press-to-transmit, is a wireless cellular phone service and a means to communicate instantly by pushing a button on a handheld device. It is used to increase productivity and speed of communication by providing instant communications between devices. It is widely used by public safety personnel including firefighters, defence force personnel, police officers, dispatchers, and paramedics, among others.
- Internet of Things or IoT technology is being adopted widely worldwide, including for infrastructure management purposes and for monitoring cities. This is increasing the demand for push-to-talk devices, helping in the growth of the market.
- Rapid increase in the urban population and development of urban infrastructure has also increased the demand and use of the push-to-talk technologies fuelling the growth of the push-to-talk (PTT) market.
- Innovation and development carried out to enable 5G high speed networks is expected to impact productivity, innovation, and efficiency of the push-to-talk technology, offering additional opportunities for the market for push-to-talk devices.
- Although smartphones are widely used, push-to-talk devices continue to retain a substantial market share as they are durable, fast, and reliable. With a simple button functionality for connecting with others, there is no need to call specific numbers.
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Market Analysis
Based on component, the market can be divided into hardware, solution, and services. The services segment is further subdivided into consulting, implementation, and support and maintenance. By network type, the market is bifurcated into land mobile radio and cellular.
On the basis of organisation size, the market is segmented into large enterprises and small and medium-sized enterprises. Based on vertical, the market is categorised into public safety, government and defence, commercial, transportation and logistics, travel and hospitality, energy and utilities, construction, and manufacturing, among others. By region, the market is divided into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global push-to-talk (PTT) market covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
- AT&T Inc.
- Verizon Communications Inc.
- Motorola Solutions, Inc.
- Iridium Communications Inc.
- Tait International Limited
- Zebra Technologies Corporation
- Others
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Market Share by Network Type
Land mobile radio is expected to hold the largest share in the market because of its reliability, especially in situations such as natural disasters or conditions of network overload during public event where cellular systems may fail. Land mobile radio is least affected during such conditions and survive better and longer as compared to cellular. Also, land mobile radio facilitates narrowband critical voice transmission, contributing to the growth of the land mobile radio segment as well as the overall push-to-talk (PTT) market.
Market Share by Region
North America has held a substantial share in the push-to-talk market because of the wide use of push-to-talk hardware, services, and solutions in the North American region. There are vast amounts of land in the United States and Canada, with several areas that have relatively low population densities, requiring prompt communication across farther distances. As a result, push-to-talk technologies are in great demand in the region.
With growing concerns over privacy and risks of hacking, particularly in the United States, push-to-talk devices are preferred over smartphones. Moreover, increasing use of push-to-talk devices in sectors such as government and defence and public safety organizations in the region have contributed to the growth of the market in North America.
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Competitive Landscape
AT&T Inc. is a telecommunication company that has its headquarter in Texas, United States. It was founded in 1983 and provides mobile telephone services such as voice call, video call, and internet, among other services.
Verizon Communications Inc. founded in 1983 is based out of New York, United States. It is an American telecommunications company that provides various services including internet, data, wireless, and voice services to leading networks.
Motorola Solutions Inc. was founded in 2011 and has its headquarter in Illinois, United States. It is an American telecommunications company that manufactures and provides telecommunications equipment, systems, software, and services.
Other market players include Iridium Communications Inc., Tait International Limited, and Zebra Technologies Corporation, among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Component |
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| Breakup by Network Type |
|
| Breakup by Organisation Size |
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| Breakup by Vertical |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Industry Opportunities and Challenges
8 Global Push-to-Talk (PTT) Market Analysis
8.1 Key Industry Highlights
8.2 Global Push-to-Talk (PTT) Historical Market (2018-2023)
8.3 Global Push-to-Talk (PTT) Market Forecast (2024-2032)
8.4 Global Push-to-Talk (PTT) Market by Component
8.4.1 Hardware
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2023)
8.4.1.3 Forecast Trend (2024-2032)
8.4.2 Solution
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2023)
8.4.2.3 Forecast Trend (2024-2032)
8.4.3 Services
8.4.3.1 Market Share
8.4.3.2 Historical Trend (2018-2023)
8.4.3.3 Forecast Trend (2024-2032)
8.4.3.4 Breakup by Type
8.4.3.4.1 Consulting
8.4.3.4.2 Implementation
8.4.3.4.3 Support and Maintenance
8.5 Global Push-to-Talk (PTT) Market by Network Type
8.5.1 Land Mobile Radio
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2023)
8.5.1.3 Forecast Trend (2024-2032)
8.5.2 Cellular
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2023)
8.5.2.3 Forecast Trend (2024-2032)
8.6 Global Push-to-Talk (PTT) Market by Organisation Size
8.6.1 Large Enterprises
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2023)
8.6.1.3 Forecast Trend (2024-2032)
8.6.2 Small and Medium-sized Enterprises
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2023)
8.6.2.3 Forecast Trend (2024-2032)
8.7 Global Push-to-Talk (PTT) Market by Vertical
8.7.1 Public Safety
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2023)
8.7.1.3 Forecast Trend (2024-2032)
8.7.2 Government and Defence
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2023)
8.7.2.3 Forecast Trend (2024-2032)
8.7.3 Commercial
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2018-2023)
8.7.3.3 Forecast Trend (2024-2032)
8.7.4 Transportation and Logistics
8.7.4.1 Market Share
8.7.4.2 Historical Trend (2018-2023)
8.7.4.3 Forecast Trend (2024-2032)
8.7.5 Travel and Hospitality
8.7.5.1 Market Share
8.7.5.2 Historical Trend (2018-2023)
8.7.5.3 Forecast Trend (2024-2032)
8.7.6 Energy and Utilities
8.7.6.1 Market Share
8.7.6.2 Historical Trend (2018-2023)
8.7.6.3 Forecast Trend (2024-2032)
8.7.7 Construction
8.7.7.1 Market Share
8.7.7.2 Historical Trend (2018-2023)
8.7.7.3 Forecast Trend (2024-2032)
8.7.8 Manufacturing
8.7.8.1 Market Share
8.7.8.2 Historical Trend (2018-2023)
8.7.8.3 Forecast Trend (2024-2032)
8.7.9 Others
8.8 Global Push-to-Talk (PTT) Market by Region
8.8.1 Market Share
8.8.1.1 North America
8.8.1.2 Europe
8.8.1.3 Asia Pacific
8.8.1.4 Latin America
8.8.1.5 Middle East and Africa
9 Regional Analysis
9.1 North America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.1.3 Breakup by Country
9.1.3.1 United States of America
9.1.3.2 Canada
9.2 Europe
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.2.3 Breakup by Country
9.2.3.1 United Kingdom
9.2.3.2 Germany
9.2.3.3 France
9.2.3.4 Italy
9.2.3.5 Others
9.3 Asia Pacific
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.3.3 Breakup by Country
9.3.3.1 China
9.3.3.2 Japan
9.3.3.3 India
9.3.3.4 ASEAN
9.3.3.5 Australia
9.3.3.6 Others
9.4 Latin America
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
9.4.3 Breakup by Country
9.4.3.1 Brazil
9.4.3.2 Argentina
9.4.3.3 Mexico
9.4.3.4 Others
9.5 Middle East and Africa
9.5.1 Historical Trend (2018-2023)
9.5.2 Forecast Trend (2024-2032)
9.5.3 Breakup by Country
9.5.3.1 Saudi Arabia
9.5.3.2 United Arab Emirates
9.5.3.3 Nigeria
9.5.3.4 South Africa
9.5.3.5 Others
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
10.3 Key Indicators for Demand
10.4 Key Indicators for Price
11 Competitive Landscape
11.1 Market Structure
11.2 Company Profiles
11.2.1 AT&T Inc.
11.2.1.1 Company Overview
11.2.1.2 Product Portfolio
11.2.1.3 Demographic Reach and Achievements
11.2.1.4 Certifications
11.2.2 Verizon Communications Inc.
11.2.2.1 Company Overview
11.2.2.2 Product Portfolio
11.2.2.3 Demographic Reach and Achievements
11.2.2.4 Certifications
11.2.3 Motorola Solutions, Inc.
11.2.3.1 Company Overview
11.2.3.2 Product Portfolio
11.2.3.3 Demographic Reach and Achievements
11.2.3.4 Certifications
11.2.4 Iridium Communications Inc.
11.2.4.1 Company Overview
11.2.4.2 Product Portfolio
11.2.4.3 Demographic Reach and Achievements
11.2.4.4 Certifications
11.2.5 Tait International Limited
11.2.5.1 Company Overview
11.2.5.2 Product Portfolio
11.2.5.3 Demographic Reach and Achievements
11.2.5.4 Certifications
11.2.6 Zebra Technologies Corporation
11.2.6.1 Company Overview
11.2.6.2 Product Portfolio
11.2.6.3 Demographic Reach and Achievements
11.2.6.4 Certifications
11.2.7 Others
12 Industry Events and Developments
List of Key Figures and Tables
1. Global Push-to-Talk (PTT) Market: Key Industry Highlights, 2018 and 2032
2. Global Push-to-Talk (PTT) Historical Market: Breakup by Component (USD Million), 2018-2023
3. Global Push-to-Talk (PTT) Market Forecast: Breakup by Component (USD Million), 2024-2032
4. Global Push-to-Talk (PTT) Historical Market: Breakup by Network Type (USD Million), 2018-2023
5. Global Push-to-Talk (PTT) Market Forecast: Breakup by Network Type (USD Million), 2024-2032
6. Global Push-to-Talk (PTT) Historical Market: Breakup by Organisation Size (USD Million), 2018-2023
7. Global Push-to-Talk (PTT) Market Forecast: Breakup by Organisation Size (USD Million), 2024-2032
8. Global Push-to-Talk (PTT) Historical Market: Breakup by Vertical (USD Million), 2018-2023
9. Global Push-to-Talk (PTT) Market Forecast: Breakup by Vertical (USD Million), 2024-2032
10. Global Push-to-Talk (PTT) Historical Market: Breakup by Region (USD Million), 2018-2023
11. Global Push-to-Talk (PTT) Market Forecast: Breakup by Region (USD Million), 2024-2032
12. North America Push-to-Talk (PTT) Historical Market: Breakup by Country (USD Million), 2018-2023
13. North America Push-to-Talk (PTT) Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Europe Push-to-Talk (PTT) Historical Market: Breakup by Country (USD Million), 2018-2023
15. Europe Push-to-Talk (PTT) Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Asia Pacific Push-to-Talk (PTT) Historical Market: Breakup by Country (USD Million), 2018-2023
17. Asia Pacific Push-to-Talk (PTT) Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Latin America Push-to-Talk (PTT) Historical Market: Breakup by Country (USD Million), 2018-2023
19. Latin America Push-to-Talk (PTT) Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Middle East and Africa Push-to-Talk (PTT) Historical Market: Breakup by Country (USD Million), 2018-2023
21. Middle East and Africa Push-to-Talk (PTT) Market Forecast: Breakup by Country (USD Million), 2024-2032
22. Global Push-to-Talk (PTT) Market Structure
Key Questions Answered in the Report
The market is expected to grow at a CAGR of 9.50% between 2024 and 2032.
The major market drivers include technological advancements, growing demand from public safety personnel, and increasing demand for digitalised products.
The key trends of the market are increased adoption of IoT technology, growing urban population, and expansion of 5G networks.
Key market players include AT&T Inc., Verizon Communications Inc., Motorola Solutions, Inc., Iridium Communications Inc., Tait International Limited, and Zebra Technologies Corporation, among others.
Push-to-talk (PTT), also known as press-to-transmit, is a wireless cellular phone service and a means to communicate instantly by pushing a button on a handheld device.
The global push-to-talk (PTT) market is segmented based on component, network type, organisation size, vertical, and region.
Push-to-talk technologies are widely used by public safety personnel, firefighters, defence force personnel, police officers, dispatchers, paramedics, construction workers, and warehouse workers, among others.
Land mobile radio and cellular are the network types for push-to-talk technologies.
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