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Saudi Arabia Cosmetic Products Market Size, Share, Trends: By Product: Skin Care, Hair Care, Makeup, Fragrance, Others; By Type: Natural/Organic, Conventional; By Gender: Men, Women, Unisex; By Category: Mass, Premium; By Distribution Channel: Supermarkets and Hypermarkets, Others; Competitive Landscape; 2024-2032
Saudi Arabia Cosmetic Products Market Outlook
The Saudi Arabia cosmetic products market size is projected to grow at a CAGR of 5.60% between 2024 and 2032. The market is expected to be fuelled by the growing demand for organic and natural personal care products.
Key Trends in the Market
Cosmetic products are items that are used to improve, beautify, and clean the skin or the hair. They typically include grooming aids and beauty products like perfumes, shaving cream, and nail polish, among others. Functional cosmetics are defined as items that perform specific actions like skin whitening, minimising the appearance of fine lines on the face and body, sun protection, and sun tanning.
- The Saudi Arabia cosmetic products market growth can be attributed to the increasing focus on appearance, particularly among millennials and Gen-Z individuals. They are increasingly incorporating skincare, makeup, and hair care products into their daily grooming routines, leading to higher spending on personal care and cosmetic products in the country.
- Harsh climatic conditions, rising skin consciousness, and a growing emphasis on well-being and self-care are expected to be some of the key Saudi Arabia cosmetic products market trends in the coming years.
- The increasing penetration of the internet, the rising number of social media users, and an influx of beauty influencers in Saudi Arabia have played a significant role in raising awareness about cosmetics and beauty products. Both local and international beauty companies are also capitalising on this trend by collaborating with influencers to enhance their brand visibility and reach potential customers.
- The Saudi Arabia cosmetic products market demand is being fuelled by the increasing demand for natural, organic, herbal, and halal personal care products, along with a rising preference for innovative and eco-friendly packaging designs.
Market Analysis
On the basis of product, the Saudi Arabia cosmetic products market segmentation includes skin care, hair care, makeup, and fragrance, among others. The market, based on type, is bifurcated into natural/organic and conventional. Based on gender, the market is divided into men, women, and unisex. By category, the market divisions are mass and premium. The market divisions, on the basis of distribution channels, are supermarkets and hypermarkets, convenience stores, pharmacy and drug stores, speciality stores, and online, among others.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the Saudi Arabia cosmetic products market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
- L’Oréal Group
- Procter & Gamble Company
- CHANEL Inc.
- Estée Lauder Companies Inc.
- Unilever Group
- Coty Inc
- Madi International LLC
- Avon Products Inc.
- Oriflame Cosmetics SA
- Shiseido Company, Limited
- Others
Market Share by Distribution Channel
Online channels account for a substantial portion of the Saudi Arabia cosmetic products market share. Such channels offer customers a wide range of products to buy from the convenience of their homes. Hence, the growing internet penetration and rising smartphone ownership are driving the segment’s growth.
Meanwhile, offline channels such as supermarkets, hypermarkets, and speciality stores, among others, are expected to witness a substantial growth as they offer customers the option to test and try cosmetics products.
Market Share by Product
As per the Saudi Arabia cosmetic products market analysis, skincare products are witnessing a healthy growth due to the growing skin-consciousness in the country. There is a rising consumer awareness regarding skincare brands, ingredients, and formulas, especially among women, boosting the demand for skincare products with proven benefits.
In Saudi Arabia, consumers are actively seeking natural and herbal skincare products amid the growing awareness regarding the harmful effects of chemical compounds like paraben. Moreover, the rising young population and the growing inclination towards premium and niche beauty and wellness brands are expected to favour the Saudi Arabia cosmetic products market growth in the forecast period.
Competitive Landscape
CHANEL Inc. is a renowned French luxury fashion and beauty brand founded by Gabrielle "Coco" Chanel in 1910. The company is famous for its high-end fashion products, including ready-to-wear clothing, handbags, accessories, and fragrances. Chanel is known for its classic, elegant, and timeless designs, and it has a strong presence in the luxury goods market worldwide.
L'Oréal Group is a multinational beauty and cosmetics company based in France. It was founded in 1909 by Eugène Schueller and has grown into one of the world's largest beauty companies. L'Oréal offers a wide range of beauty products, including cosmetics, skincare, haircare, and fragrances.
Estée Lauder Companies Inc. is an American multinational beauty company founded by Estée Lauder and her husband, Joseph Lauder, in 1946. The company is headquartered in New York City, New York. Estée Lauder is known for its high-quality skincare, makeup, and fragrance products.
Other major Saudi Arabia cosmetic products market players are Procter & Gamble Company, Unilever Group, Coty Inc, Madi International LLC, Avon Products Inc., Oriflame Cosmetics SA, and Shiseido Company, Limited, among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
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| Breakup by Type |
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| Breakup by Gender |
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| Breakup by Category |
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| Breakup by Distribution Channel |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Cosmetic Products Market Overview
8.1 Key Industry Highlights
8.2 Global Cosmetic Products Historical Market (2018-2023)
8.3 Global Cosmetic Products Market Forecast (2024-2032)
8.4 Global Cosmetic Products Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 Saudi Arabia Cosmetic Products Market Overview
9.1 Key Industry Highlights
9.2 Saudi Arabia Cosmetic Products Historical Market (2018-2023)
9.3 Saudi Arabia Cosmetic Products Market Forecast (2024-2032)
10 Saudi Arabia Cosmetic Products Market by Product
10.1 Skin Care
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Hair Care
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Makeup
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Fragrance
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Saudi Arabia Cosmetic Products Market by Type
11.1 Natural/Organic
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Conventional
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Saudi Arabia Cosmetic Products Market by Gender
12.1 Men
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Women
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Unisex
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
13 Saudi Arabia Cosmetic Products Market by Category
13.1 Mass
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Premium
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
14 Saudi Arabia Cosmetic Products Market by Distribution Channel
14.1 Supermarkets and Hypermarkets
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 Convenience Stores
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
14.3 Pharmacy and Drug Stores
14.3.1 Historical Trend (2018-2023)
14.3.2 Forecast Trend (2024-2032)
14.4 Speciality Stores
14.4.1 Historical Trend (2018-2023)
14.4.2 Forecast Trend (2024-2032)
14.5 Online
14.5.1 Historical Trend (2018-2023)
14.5.2 Forecast Trend (2024-2032)
14.6 Others
15 Market Dynamics
15.1 SWOT Analysis
15.1.1 Strengths
15.1.2 Weaknesses
15.1.3 Opportunities
15.1.4 Threats
15.2 Porter’s Five Forces Analysis
15.2.1 Supplier’s Power
15.2.2 Buyer’s Power
15.2.3 Threat of New Entrants
15.2.4 Degree of Rivalry
15.2.5 Threat of Substitutes
15.3 Key Indicators for Demand
15.4 Key Indicators for Price
16 Trade Data Analysis (HS Code – 3304)
16.1 Major Importing Countries
16.1.1 By Volume
16.1.2 By Value
16.2 Major Exporting Countries
16.2.1 By Volume
16.2.2 By Value
17 Price Analysis
18 Competitive Landscape
18.1 Market Structure
18.2 Company Profiles
18.2.1 L’Oréal Group
18.2.1.1 Company Overview
18.2.1.2 Product Portfolio
18.2.1.3 Demographic Reach and Achievements
18.2.1.4 Certifications
18.2.2 Procter & Gamble Company
18.2.2.1 Company Overview
18.2.2.2 Product Portfolio
18.2.2.3 Demographic Reach and Achievements
18.2.2.4 Certifications
18.2.3 CHANEL Inc.
18.2.3.1 Company Overview
18.2.3.2 Product Portfolio
18.2.3.3 Demographic Reach and Achievements
18.2.3.4 Certifications
18.2.4 Estée Lauder Companies Inc.
18.2.4.1 Company Overview
18.2.4.2 Product Portfolio
18.2.4.3 Demographic Reach and Achievements
18.2.4.4 Certifications
18.2.5 Unilever Group
18.2.5.1 Company Overview
18.2.5.2 Product Portfolio
18.2.5.3 Demographic Reach and Achievements
18.2.5.4 Certifications
18.2.6 Coty Inc
18.2.6.1 Company Overview
18.2.6.2 Product Portfolio
18.2.6.3 Demographic Reach and Achievements
18.2.6.4 Certifications
18.2.7 Madi International LLC
18.2.7.1 Company Overview
18.2.7.2 Product Portfolio
18.2.7.3 Demographic Reach and Achievements
18.2.7.4 Certifications
18.2.8 Avon Products Inc.
18.2.8.1 Company Overview
18.2.8.2 Product Portfolio
18.2.8.3 Demographic Reach and Achievements
18.2.8.4 Certifications
18.2.9 Oriflame Cosmetics SA
18.2.9.1 Company Overview
18.2.9.2 Product Portfolio
18.2.9.3 Demographic Reach and Achievements
18.2.9.4 Certifications
18.2.10 Shiseido Company, Limited
18.2.10.1 Company Overview
18.2.10.2 Product Portfolio
18.2.10.3 Demographic Reach and Achievements
18.2.10.4 Certifications
18.2.11 Others
19 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Cosmetic Products Market: Key Industry Highlights, 2018 and 2032
2. Saudi Arabia Cosmetic Products Market: Key Industry Highlights, 2018 and 2032
3. Saudi Arabia Cosmetic Products Historical Market: Breakup by Product (USD Million), 2018-2023
4. Saudi Arabia Cosmetic Products Market Forecast: Breakup by Product (USD Million), 2024-2032
5. Saudi Arabia Cosmetic Products Historical Market: Breakup by Type (USD Million), 2018-2023
6. Saudi Arabia Cosmetic Products Market Forecast: Breakup by Type (USD Million), 2024-2032
7. Saudi Arabia Cosmetic Products Historical Market: Breakup by Gender (USD Million), 2018-2023
8. Saudi Arabia Cosmetic Products Market Forecast: Breakup by Gender (USD Million), 2024-2032
9. Saudi Arabia Cosmetic Products Historical Market: Breakup by Category (USD Million), 2018-2023
10. Saudi Arabia Cosmetic Products Market Forecast: Breakup by Category (USD Million), 2024-2032
11. Saudi Arabia Cosmetic Products Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
12. Saudi Arabia Cosmetic Products Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
13. Major Importing Countries by Volume
14. Major Exporting Countries by Volume
15. Major Importing Countries by Value
16. Major Exporting Countries by Value
17. Saudi Arabia Cosmetic Products Market Structure
Key Questions Answered in the Report
The market is projected to grow at a CAGR of 5.60% between 2024 and 2032.
Growing interest towards self-care among the young population and rising skin-consciousness are the major market drivers.
The key trends of the market are the growing preference for organic/ natural products, rising number of beauty influencers, and the increasing sales of cosmetics from e-commerce channels.
The different distribution channels are supermarkets and hypermarkets, convenience stores, pharmacy and drug stores, speciality stores, and online, among others.
The various products considered in the market report are skin care, hair care, makeup, and fragrance, among others.
The major types of cosmetic products are natural/organic and conventional.
Mass and premium are the different categories of cosmetic products.
The key market players are L’Oréal Group, Procter & Gamble Company, CHANEL Inc., Estée Lauder Companies Inc., Unilever Group, Coty Inc, Madi International LLC, Avon Products Inc., Oriflame Cosmetics SA, and Shiseido Company, Limited, among others.
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