Reports
South Africa Cayenne Pepper Market Size, Share, Trends, Forecast: By Nature: Organic, Conventional; By Type: Whole, Powder; By Distribution Channel: Direct Sales, Indirect Sales; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand, Key Indicators for Price; Competitive Landscape; 2023-2028
South Africa Cayenne Pepper Market Outlook
The South Africa cayenne pepper market size is projected to grow at a CAGR of 3.8% in the forecast period of 2023-2028. The market is expected to be driven by the rising consumer demand for spicy and flavourful food and the growing trend of fusion cuisine.
Key Trends in the Market
Cayenne pepper is a type of hot chili pepper that is moderately hot and is classified as part of the Capsicum annuum species, closely related to jalapenos and bell peppers. They are generally long, red, pungent, and skinny and can be used whole or dried and ground into a powder.
- An increasing demand for spicy and flavourful food is a key trend contributing to the South Africa cayenne pepper market growth. Particularly among the substantial young adult population in the country, more consumers are experimenting with spicy food dishes and international cuisines, increasing the demand for cayenne pepper.
- Expansion of production capabilities for cayenne pepper is further aiding the growth of the cayenne pepper market in South Africa, by improving supply chains and reducing costs. Presence of key market players in the country is also leading to higher adoption of cayenne pepper by local foodservice companies.
- Rising awareness regarding the nutritional benefits of cayenne pepper and increasing use by households is bolstering the South Africa cayenne pepper market demand. Cayenne pepper contains nutrients such as vitamin A, vitamin C, and antioxidants, is anti-inflammatory, and can improve cardiovascular health, digestion, and blood sugar level management.
Market Analysis
Based on nature, the market is bifurcated into organic and conventional. On the basis of type, the South Africa cayenne pepper market segmentation is whole and powder. By distribution channel, the market is divided into direct sales and indirect sales, with indirect sales further categorised by type into supermarkets and hypermarkets, convenience stores, specialty stores, and online, among others.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the South Africa cayenne pepper market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.
- AGT Foods Africa
- Unilever South Africa Proprietary Limited
- Creed Living (Pty) Ltd (Sally-Ann Creed)
- Nature's Secrets
- Mr Spices
- Rfg Holdings Limited
- Komati Foods
- Mama Emma
- Others
Market Share by Nature
Conventional cayenne pepper, based on nature, accounts for a sizable portion of the South Africa cayenne pepper market share, fuelled by its lower cost and easy availability. As production of conventional cayenne pepper is relatively easier to cultivate and less expensive as compared to organic cayenne pepper, more farmers are using conventional cultivation methods. Accordingly, conventional cayenne pepper is more widely available and at lower costs, leading to a greater share of the market in South Africa. Moreover, conventional cayenne pepper is widely accepted by the general public and food service providers. However, the demand for organic cayenne pepper is anticipated to rise in the coming years, driven by a growing consumer interest in organic products and rising disposable incomes.
Market Share by Type
As per the South Africa cayenne pepper market analysis, powdered cayenne pepper occupies a significant share of the market, supported by its easy usage and versatility. The powdered form of cayenne pepper can be stored in shakers or jars, and sprinkled as needed, without requiring any chopping or grinding as for whole cayenne peppers. It can be directly mixed into various food preparations or added on top for extra spice with greater control over the amount added. The ease of usage of powder cayenne pepper and other benefits such as extended shelf life and lower costs are increasing its use in households, further bolstering the cayenne pepper market in South Africa.
Competitive Landscape
AGT Foods Africa, a division of Canadian company Alliance Grain Traders Inc., was founded in 1966 and is based in Gauteng, South Africa. The company focuses on agricultural production and processing, as well as trading, offering forage seeds, open pollinated field seeds, legumes and pulses, and confectionary seeds.
Unilever South Africa Proprietary Limited was established in 1891 with headquarters in KwaZulu-Natal, South Africa as a subsidiary of Unilever PLC. A retailer and wholesaler, Unilever South Africa is among the largest FMCG companies in the country, with brands such as Axe, Dove, Hellmann's, and spice brand Robertsons.
Rfg Holdings Limited, founded in 1896, specialises in the production of convenient meal solutions for customers in the region as well as globally. Based in Cape Town, South Africa, the company has extensive manufacturing facilities located close to raw material sources, offering various fruit, vegetable, and meat-based products.
Other market players include Creed Living (Pty) Ltd (Sally-Ann Creed), Nature's Secrets, Mr Spices, Komati Foods, and Mama Emma, among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Nature |
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| Breakup by Type |
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| Breakup by Distribution Channel |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Cayenne Pepper Market Overview
8.1 Key Industry Highlights
8.2 Global Cayenne Pepper Historical Market (2018-2022)
8.3 Global Cayenne Pepper Market Forecast (2023-2028)
8.4 Global Cayenne Pepper Market by Nature
8.5 Global Cayenne Pepper Market by Type
8.6 Global Cayenne Pepper Market by Distribution Channel
8.7 Global Cayenne Pepper Market by Region
8.7.1 North America
8.7.2 Europe
8.7.3 Asia Pacific
8.7.4 Latin America
8.7.5 Middle East and Africa
9 South Africa Cayenne Pepper Market Analysis
9.1 Key Industry Highlights
9.2 South Africa Cayenne Pepper Historical Market (2018-2022)
9.3 South Africa Cayenne Pepper Market Forecast (2023-2028)
10 South Africa Cayenne Pepper Market by Nature
10.1 Organic
10.1.1 Historical Trend (2018-2022)
10.1.2 Forecast Trend (2023-2028)
10.2 Conventional
10.2.1 Historical Trend (2018-2022)
10.2.2 Forecast Trend (2023-2028)
11 South Africa Cayenne Pepper Market by Type
11.1 Whole
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
11.2 Powder
11.2.1 Historical Trend (2018-2022)
11.2.2 Forecast Trend (2023-2028)
12 South Africa Cayenne Pepper Market by Distribution Channel
12.1 Direct Sales
12.1.1 Historical Trend (2018-2022)
12.1.2 Forecast Trend (2023-2028)
12.2 Indirect Sales
12.2.1 Historical Trend (2018-2022)
12.2.2 Forecast Trend (2023-2028)
12.2.3 Breakup by Type
12.2.3.1 Supermarkets and Hypermarkets
12.2.3.1.1 Historical Trend (2018-2022)
12.2.3.1.2 Forecast Trend (2023-2028)
12.2.3.2 Convenience Stores
12.2.3.2.1 Historical Trend (2018-2022)
12.2.3.2.2 Forecast Trend (2023-2028)
12.2.3.3 Specialty Stores
12.2.3.3.1 Historical Trend (2018-2022)
12.2.3.3.2 Forecast Trend (2023-2028)
12.2.3.4 Online
12.2.3.4.1 Historical Trend (2018-2022)
12.2.3.4.2 Forecast Trend (2023-2028)
12.2.3.5 Others
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Price Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 AGT Foods Africa
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Unilever South Africa Proprietary Limited
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Creed Living (Pty) Ltd (Sally-Ann Creed)
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Nature's Secrets
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Mr Spices
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Rfg Holdings Limited
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Komati Foods
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Mama Emma
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Cayenne Pepper Market: Key Industry Highlights, 2018 and 2028
2. South Korea Cayenne Pepper Market: Key Industry Highlights, 2018 and 2028
3. South Korea Cayenne Pepper Historical Market: Breakup by Nature (USD Million), 2018-2022
4. South Korea Cayenne Pepper Market Forecast: Breakup by Nature (USD Million), 2023-2028
5. South Korea Cayenne Pepper Historical Market: Breakup by Type (USD Million), 2018-2022
6. South Korea Cayenne Pepper Market Forecast: Breakup by Type (USD Million), 2023-2028
7. South Korea Cayenne Pepper Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
8. South Korea Cayenne Pepper Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
9. South Korea Cayenne Pepper Market Structure
Key Questions Answered in the Report
The market is expected to grow at a CAGR of 3.8% between 2023 and 2028.
The major drivers of the market include rising demand for spicy foods, increasing cayenne production, and versatility of cayenne pepper supporting multiple uses.
The key South Africa cayenne pepper market trends include increasing awareness of the health benefits of cayenne pepper, growing use in home cooking, and development of new products containing cayenne pepper.
Organic and conventional are the different segments considered in the report based on the nature of cayenne pepper.
The significant types of cayenne pepper in the South Africa market are whole and powder.
The various distribution channels in the cayenne pepper market in South Africa are direct sales and indirect sales, with indirect sales further categorised by type into supermarkets and hypermarkets, convenience stores, specialty stores, and online, among others.
The major players in the market, according to the report, are AGT Foods Africa, Unilever South Africa Proprietary Limited, Creed Living (Pty) Ltd (Sally-Ann Creed), Nature's Secrets, Mr Spices, Rfg Holdings Limited, Komati Foods, and Mama Emma, among others.
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