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The South Korea Hand Sanitizer market reached a value of about USD 53.55 million in 2021. The industry is further expected to grow in the forecast period of 2023-2028. Growing inclination towards hygiene and product innovation is expected to bolster the sale of hand Sanitizer market during the given forecast period.
The outbreak of Covid-19 had a detrimental effect on immunity and has compelled people to improvise their hygiene, specifically hand hygiene, which created a massive opportunity for the manufacturers to meet the high demand for hand Sanitizers in the Korean market. The World Health Organisation highly recommended using alcohol-based hand Sanitizer as a precaution to save oneself from the COVID-19.
Re-opening the educational intuitions, offices, hotels and resorts, cafes and restaurants, and other commercial settings have contributed further to the Sanitizer sales in South Korea.
Since washing one's hands with soap and water for 20-30 seconds frequently a day is impossible, the acceptance of hand sanitizers among people has increased. This has also made the hand sanitizer market very competitive as pharmaceuticals and chemical industries, perfumeries , breweries, and cosmetics brands have started producing hand sanitizers to meet the upsurging demand. The unparalleled demand for hand sanitizers will likely stay as the ‘new normal’ for longer.
Pharmaceuticals have captured a significant market share as hospitals and healthcare institutions tie-ups with them for the Sanitizer supply. On the other hand, cosmetics brands have targeted the general public. They are continuously striving to come up with new innovative products like scented and moisturising hand sanitizers which have made the market very competitive.
Hand Sanitizer, also known as hand rub, hand disinfectant or Hand antiseptic, is used to kill the germs such as viruses, fungi, bacteria and other disease-causing pathogens on the skin. These are alcohol-based and are available in the form of gel, liquid, and foam.
Based on product, the South Korea hand sanitizer market can be segmented into:
Based on type, the South Korea hand sanitizer market can be segmented into:
Based on end-use, the hand sanitizer market can be divided into:
Based on distributional channel, the South Korea hand sanitizer market is bifurcated into:
The South Korean market for hand sanitizers is anticipated to grow due to consumer awareness regarding health and increasing product developments such as including scents in sanitizer formulations. The demand for skin-friendly, sustainable hand sanitizers with natural ingredients like aloe vera has also steadily increased. The demand for hand sanitizers is also upsurging due to higher living standards, increasing disposable income, and greater hygiene awareness.
Due to increased social media usage and internet penetration, people now prefer products with more natural ingredients. Premiumisation of sanitizer is in trend nowadays, and brands like Innisfree gained more attention from the public due to their emphasis on vegan-friendly, eco-friendly, and coral-reef-friendly products. As an eco-conscious brand, they are investing more in product packaging by expanding the use of recyclable as well as reusable packaging.
The world’s ethanol markets have changed due to the COVID-19 outbreak . South Korea’s domestic demand for hand sanitizers has risen beyond pre-pandemic levels. Due to the increasing demand for sanitising products, ethanol for industrial usage in the country has dramatically expanded. The market for hand sanitizers will move ahead in a positive trajectory during the given forecast period.
There has been a spike in demand for hand products as a result of the COVID-19 infections worldwide, along with the rapidly increasing positive fatal cases and the spread of the disease through contact with an infected person’s sneeze or cough. Since most gel and foam-based sanitizers are light in composition and hence easily spread, they quickly sanitise the skin to destroy the majority of germs. Since they don't need to be wiped or washed off, they are simple to apply to the hands and save time. The convenience of getting these sanitising products and the increased accessibility to them will further augment their demand in the upcoming years.
Additionally, older adults with medical conditions including diabetes, respiratory issues, kidney problems, and other chronic ailments have been more at risk from this expanding coronavirus pandemic. Because of this pandemic, businesses are compelled to come up with various hand hygiene and skincare items to effectively meet consumer demands.
The report gives a detailed analysis of the following key players in the South Korea hand sanitizer market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive EMR report provides an in-depth assessment of the South Korea hand sanitizer market based on the Porter's five forces model along a SWOT analysis.
REPORT FEATURES | DETAILS |
Base Year | 2022 |
Historical Period | 2018-2022 |
Forecast Period | 2023-2028 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Product |
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Breakup by Type |
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Breakup by End Use |
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Breakup by Distribution Channels |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Industry Opportunities and Challenges
8 South Korea Hand Sanitizer Market Analysis
8.1 Key Industry Highlights
8.2 South Korea Hand Sanitizer Historical Market (2018-2022)
8.3 South Korea Hand Sanitizer Market Forecast (2023-2028)
8.4 South Korea Hand Sanitizer Market by Product
8.4.1 Foam
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Gel
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.4.3 Spray
8.4.3.1 Market Share
8.4.3.2 Historical Trend (2018-2022)
8.4.3.3 Forecast Trend (2023-2028)
8.4.4 Others
8.5 South Korea Hand Sanitizer Market by Type
8.5.1 Alcohol Based
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Alcohol Free
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.6 South Korea Hand Sanitizer Market by End Use
8.6.1 Restaurants
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Hospitals
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.6.3 Schools
8.6.3.1 Market Share
8.6.3.2 Historical Trend (2018-2022)
8.6.3.3 Forecast Trend (2023-2028)
8.6.4 Household Purpose
8.6.4.1 Market Share
8.6.4.2 Historical Trend (2018-2022)
8.6.4.3 Forecast Trend (2023-2028)
8.6.5 Others
8.7 South Korea Hand Sanitizer Market by Distribution Channels
8.7.1 Departmental Stores
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2022)
8.7.1.3 Forecast Trend (2023-2028)
8.7.2 Pharmacy Stores
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2022)
8.7.2.3 Forecast Trend (2023-2028)
8.7.3 Online
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2018-2022)
8.7.3.3 Forecast Trend (2023-2028)
8.7.4 Others
9 Market Dynamics
9.1 SWOT Analysis
9.1.1 Strengths
9.1.2 Weaknesses
9.1.3 Opportunities
9.1.4 Threats
9.2 Porter’s Five Forces Analysis
9.2.1 Supplier’s Power
9.2.2 Buyer’s Power
9.2.3 Threat of New Entrants
9.2.4 Degree of Rivalry
9.2.5 Threat of Substitutes
9.3 Key Indicators for Demand
9.4 Key Indicators for Price
10 Value Chain Analysis
11 Competitive Landscape
11.1 Market Structure
11.2 Company Profiles
11.2.1 Reckitt Benckiser Group plc
11.2.1.1 Company Overview
11.2.1.2 Product Portfolio
11.2.1.3 Demographic Reach and Achievements
11.2.1.4 Certifications
11.2.2 3M Co.
11.2.2.1 Company Overview
11.2.2.2 Product Portfolio
11.2.2.3 Demographic Reach and Achievements
11.2.2.4 Certifications
11.2.3 Aekyung Industrial Co., Ltd.
11.2.3.1 Company Overview
11.2.3.2 Product Portfolio
11.2.3.3 Demographic Reach and Achievements
11.2.3.4 Certifications
11.2.4 DBK Korea Co, Ltd.
11.2.4.1 Company Overview
11.2.4.2 Product Portfolio
11.2.4.3 Demographic Reach and Achievements
11.2.4.4 Certifications
11.2.5 Lion Corporation
11.2.5.1 Company Overview
11.2.5.2 Product Portfolio
11.2.5.3 Demographic Reach and Achievements
11.2.5.4 Certifications
11.2.6 Others
12 Industry Events and Developments
List of Key Figures and Tables
1. South Korea Hand Sanitizer Market: Key Industry Highlights, 2017 and 2021
2. South Korea Hand Sanitizer Historical Market: Breakup by Product (USD Million), 2018-2022
3. South Korea Hand Sanitizer Market Forecast: Breakup by Product (USD Million), 2023-2028
4. South Korea Hand Sanitizer Historical Market: Breakup by Type (USD Million), 2018-2022
5. South Korea Hand Sanitizer Market Forecast: Breakup by Type (USD Million), 2023-2028
6. South Korea Hand Sanitizer Historical Market: Breakup by End-Use (USD Million), 2018-2022
7. South Korea Hand Sanitizer Market Forecast: Breakup by End-Use (USD Million), 2023-2028
8. South Korea Hand Sanitizer Historical Market: Breakup by Distribution Channels (USD Million), 2018-2022
9. South Korea Hand Sanitizer Market Forecast: Breakup by Distribution Channels (USD Million), 2023-2028
10. South Korea Hand Sanitizer Market Structure
In 2021, the South Korea hand sanitiser market attained a value of nearly USD 53.55 million.
The increasing disposable incomes, awareness regarding personal hygiene, rising demand of hand sanitisers and product development are the major industry drivers.
The premiumisation of hand sanitisers along with sustainable and improved packaging are the key trends in South Korea hand sanitiser market.
The dominant types of hand sanitisers in the industry are gel, spray, and foam based hand sanitisers.
The leading distribution channels in the market are online stores, pharmacy stores, and departmental stores, among others.
The key players in the South Korea hand sanitiser industry are Reckitt Benckiser Group plc, 3M Co., Aekyung Industrial Co., Ltd., DBK Korea Co, Ltd., and Lion Corporation, among others.
The South Korea hand sanitizer market attained a value of USD 53.55 million in 2021, driven by increasing disposable incomes, rising concerns regarding personal hygiene, and growing demand for hand sanitizers. Aided by product development, the market is anticipated to witness a boost in the forecast period of 2023-2028.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro components of the industry. Based on its types, the South Korea hand sanitizer industry can be segmented into gel, foam, and spray, among others. Based on distribution channels, the market can be bifurcated into online stores, pharmacy stores, and department stores, among others. On the basis of end-use, the market can be classified into hospitals, restaurants, schools, and household purposes, among others. The hand sanitizer market can be divided into alcohol-based hand sanitizer and non-alcohol-based hand sanitizer, with the alcohol-based segment having the largest market share in the industry. The key players in the above market include Reckitt Benckiser Group plc, 3M Co., Aekyung Industrial Co., Ltd., DBK Korea Co, Ltd., and Lion Corporation, among others
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly skilled and accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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