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United Kingdom Energy Bar Market Size, Price, Growth, Trends, Forecast: By Type: Protein Bar, Nutrition Bar, Cereal Bar, Fibre Bar; By Nature: Organic, Conventional; By Distribution Channel: Supermarkets and Hypermarkets, Convenience Stores, Speciality Stores, Online, Others; Market Dynamics; Competitive Landscape; 2024-2032
United Kingdom Energy Bar Market Outlook
The United Kingdom energy bar market size reached approximately USD 162.47 million in 2023. The market is further projected to grow at a CAGR of 5.4% between 2024 and 2032, reaching a value of USD 261.31 million by 2032.
Key Trends in the Market
Energy bars are nutritious and delicious snack bars that are made from wholesome ingredients including granola, cereal, dry fruits, quinoa, and oats, among others. These bars are considered to be a portable and compact source of nutrients and are often snacked upon and consumed pre- and post-workout.
- Rising health concerns and growing demand for on-the-go snacks has boosted the demand for protein rich, gluten free, dairy free, and nutritious energy bars in the United Kingdom. Availability of an extensive range of flavour options is boosting the United Kingdom energy bar market demand.
- Increasing shift of consumers towards plant-based diets coupled with rising concern for sustainability is bolstering the demand for vegan and organic energy bars. Manufacturers are increasingly focussing on preparing products using minimally processed ingredients to cater to the changing preferences of the consumers.
- Adoption of aggressive marketing and promotional social media campaigns by various key market players with the help of health and fitness influencers is further increasing the popularity for energy bars in the United Kingdom. These influencers spread awareness about the various benefits of energy bars and offer discount codes and coupons to lure in customers.
United Kingdom Energy Bar Market Analysis
Based on type, the market is divided into protein bar, nutrition bar, cereal bar, and fibre bar. By nature, the market is bifurcated into organic and conventional. On the basis of distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, speciality stores, and online, among others.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the United Kingdom energy bar market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
- PepsiCo, Inc.
- General Mills Inc
- Mondelez International, Inc.
- Oatein Ltd.
- Decathlon UK Limited
- Vitamin Well Group (Barebells)
- HNC Healthy Nutrition Company (UK) Ltd.
- Natural Balance Foods Ltd.
- Active Nutrition International GmbH (Powerbar)
- Ote Sports Ltd.
- Others
Market Share by Type
Protein bars are anticipated to hold a significant United Kingdom energy bar market share as they are a convenient source of nutrition and are rich in calcium, magnesium, phosphorous, iron, and potassium. Ingredients used to prepare protein bars include dried fruits and dates, whole grains, and nuts and seeds, among others. Protein bars help in repairing muscle tissues and help in replenishment of lost nutrients. Protein bars are also preferred by athletes and sports professionals as a pre-workout snack as these bars help in maintaining energy levels during the workout.
Market Share by Nature
Organic energy bars account for a significant share of the market owing to the rising health consciousness among the population of the United Kingdom. The rising awareness regarding the adverse effects of artificial food additives such as sweeteners, preservatives, and flavours, among others has boosted the demand for organic energy bars in the country. These bars provide high degree of energy and help in the replenishment of essential nutrients needed by the muscles for recovery after strenuous activities. Changing taste preferences and increasing awareness about the various benefits associated with the consumption of organic energy bars are further supporting the United Kingdom energy bar market growth.
Competitive Landscape
PepsiCo, Inc. was founded in 1965 and is headquartered in New York, United States. The multinational food company manufactures, distributes, and markets various food products, snacks, and beverages to the consumers across the globe.
General Mills Inc is a food and beverage manufacturing company that was founded in 1928 and is headquartered in Minnesota, United States. The company is known for producing packaged consumer foods such as flour, snacks, breakfast cereals, and prepared mixes, among others.
Mondelez International Inc. was established in 2012 and has its headquarters located in Illinois, United States. The food company offers packaged food products including snacks, cheese, beverages, and convenient meals, among others.
Other United Kingdom energy bar market key players include Oatein Ltd., Decathlon UK Limited, Vitamin Well Group (Barebells), HNC Healthy Nutrition Company (UK) Ltd., Natural Balance Foods Ltd., Active Nutrition International GmbH (Powerbar), and Ote Sports Ltd., among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Nature |
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| Breakup by Distribution Channel |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Energy Bar Market Overview
8.1 Key Industry Highlights
8.2 Global Energy Bar Historical Market (2018-2023)
8.3 Global Energy Bar Market Forecast (2024-2032)
8.4 Global Energy Bar Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 United Kingdom Energy Bar Market Overview
9.1 Key Industry Highlights
9.2 United Kingdom Energy Bar Historical Market (2018-2023)
9.3 United Kingdom Energy Bar Market Forecast (2024-2032)
10 United Kingdom Energy Bar Market by Type
10.1 Protein Bar
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Nutrition Bar
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Cereal Bar
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Fibre Bar
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
11 United Kingdom Energy Bar Market by Nature
11.1 Organic
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Conventional
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 United Kingdom Energy Bar Market by Distribution Channel
12.1 Supermarkets and Hypermarkets
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Convenience Stores
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Speciality Stores
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Online
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Others
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 PepsiCo, Inc.
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 General Mills Inc
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 Mondelez International, Inc.
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Oatein Ltd.
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Decathlon UK Limited
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Vitamin Well Group (Barebells)
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 HNC Healthy Nutrition Company (UK) Ltd.
14.2.7.1 Company Overview
14.2.7.2 Product Portfolio
14.2.7.3 Demographic Reach and Achievements
14.2.7.4 Certifications
14.2.8 Natural Balance Foods Ltd.
14.2.8.1 Company Overview
14.2.8.2 Product Portfolio
14.2.8.3 Demographic Reach and Achievements
14.2.8.4 Certifications
14.2.9 Active Nutrition International GmbH (Powerbar)
14.2.9.1 Company Overview
14.2.9.2 Product Portfolio
14.2.9.3 Demographic Reach and Achievements
14.2.9.4 Certifications
14.2.10 Ote Sports Ltd.
14.2.10.1 Company Overview
14.2.10.2 Product Portfolio
14.2.10.3 Demographic Reach and Achievements
14.2.10.4 Certifications
14.2.11 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Energy Bar Market: Key Industry Highlights, 2018 and 2032
2. United Kingdom Energy Bar Market: Key Industry Highlights, 2018 and 2032
3. United Kingdom Energy Bar Historical Market: Breakup by Type (USD Million), 2018-2023
4. United Kingdom Energy Bar Market Forecast: Breakup by Type (USD Million), 2024-2032
5. United Kingdom Energy Bar Historical Market: Breakup by Nature (USD Million), 2018-2023
6. United Kingdom Energy Bar Market Forecast: Breakup by Nature (USD Million), 2024-2032
7. United Kingdom Energy Bar Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
8. United Kingdom Energy Bar Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
Key Questions Answered in the Report
The market reached a value of approximately USD 162.47 million in 2023.
The market is projected to grow at a CAGR of 5.4% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 261.31 million by 2032.
The major market drivers include rising health concerns, changing taste preferences, and growing demand for on-the-go snacks.
The key trends fuelling the growth of the market include rising number of health and fitness centres and increased promotion by health and fitness influencers.
The significant types of energy bars available in the market include protein bar, nutrition bar, cereal bar, and fibre bar.
The various distribution channels include supermarkets and hypermarkets, convenience stores, speciality stores, and online, among others.
The key players in the market are PepsiCo, Inc., General Mills Inc, Mondelez International, Inc., Oatein Ltd., Decathlon UK Limited, Vitamin Well Group (Barebells), HNC Healthy Nutrition Company (UK) Ltd., Natural Balance Foods Ltd., Active Nutrition International GmbH (Powerbar), and Ote Sports Ltd., among others.
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