The United States air fryer market was valued at USD 1.74 Billion in 2025. The industry is expected to grow at a CAGR of 5.70% during the forecast period of 2026-2035 to attain a valuation of USD 3.03 Billion by 2035.
Base Year
Historical Period
Forecast Period
In 2019, China, Canada, and Mexico were the top three importers of US electronic products, representing 31.8% of entire exports.
Reportedly, 60% of all households in the United States own an air fryer.
In 2022, customers in the US spent USD 1 billion in purchasing air fryers, a 51% increase from 2019.
Compound Annual Growth Rate
5.7%
Value in USD Billion
2026-2035
*this image is indicative*
| United States Air Fryer Market Report Summary | Description | Value |
| Base Year | USD Billion | 2025 |
| Historical Period | USD Billion | 2019-2025 |
| Forecast Period | USD Billion | 2026-2035 |
| Market Size 2025 | USD Billion | 1.74 |
| Market Size 2035 | USD Billion | 3.03 |
| CAGR 2019-2025 | Percentage | XX% |
| CAGR 2026-2035 | Percentage | 5.70% |
| CAGR 2026-2035 - Market by Region | Far West | 6.6% |
| CAGR 2026-2035 - Market by Region | Southwest | 5.9% |
| CAGR 2026-2035 - Market by Type | Automatic | 6.3% |
| CAGR 2026-2035 - Market by Product Type | Drawer Type | 6.4% |
| Market Share by Region | Southwest | 12.8% |
The market in the United States has experienced substantial growth due to a variety of factors. These factors can be broadly classified as evolving consumer preferences and rising health consciousness. Around 1 in 3 adults in the United States is overweight and over 1 in 11 adults live with severe obesity. Air fryers are promoted as a healthier option compared to conventional deep-frying techniques, as they utilise much less oil.
As of 2023, 93% of conventional air fryers were present in the United States. Numerous factors contribute to the growing popularity of air fryers among consumers. The increasing expenditure on consumer products is also fuelling the growth of the air fryer market in the United States. In 2022, American households with an annual income of $94,003 reportedly allocated approximately $72,967 towards consumer goods, as per the U.S. Bureau of Labor Statistics.
In today's fast-paced world, there is a need for swift and effortless meal preparation solutions. Air fryers provide a convenient and time-efficient cooking method that necessitates minimal preparation and cleaning. This convenience is especially appealing to busy professionals and families, leading to the market expansion.
“United States Air Fryer Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
Market Breakup by Type
Market Breakup by End Use
Market Breakup by Distribution Channel
Market Breakup by Region
| CAGR 2026-2035 - Market by | Product Type |
| Drawer Type | 6.4% |
| Lid Type | XX% |
| CAGR 2026-2035 - Market by | Type |
| Automatic | 6.3% |
| Manual | XX% |
| CAGR 2026-2035 - Market by | Region |
| Far West | 6.6% |
| Southwest | 5.9% |
| Mideast | 4.9% |
| Plains | 4.6% |
| New England | XX% |
| Great Lakes | XX% |
| Southeast | XX% |
| Rocky Mountain | XX% |
Based on type, the market is segmented into manual and automatic. The automatic segment is projected to grow at a CAGR of 6.3% during the forecast period of 2026-2035. Automatic air fryers are becoming increasingly popular because of their convenience and health advantages. They can cook food more quickly than traditional ovens due to their rapid air technology, making them ideal for busy individuals who want to whip up meals fast without sacrificing flavour or quality.
| Market Share by | Region |
| Southwest | 12.8% |
| New England | XX% |
| Mideast | XX% |
| Great Lakes | XX% |
| Plains | XX% |
| Southeast | XX% |
| Rocky Mountain | XX% |
| Far West | XX% |
Major players are focusing on the production of smart and energy-efficient air fryers to gain a competitive edge in the market.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market is estimated to grow at a CAGR of 5.70% between 2026 and 2035.
The market is being driven by the rising health-conscious population and convenience and ease of use offered by air fryers.
The key trends aiding the market expansion include technological advancements and the introduction of energy efficient air fryers.
The major regions considered in the market are New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.
The different types of air fryer include manual and automatic.
The major players in the market are Koninklijke Philips N.V., Conair LLC (Cuisinart), Hamilton Beach Brands, Inc., SharkNinja, Inc., Black & Decker, Inc., Nuwave, LLC, Instant Pot Brands Holdings, Inc., Gourmia, Inc., GoWISE USA, Vesync Co., Ltd. (COSORI), StoreBound LLC, and Sensio, Inc. (Bella), among others.
In 2025, the market attained a value of nearly USD 1.74 Billion.
The market is estimated to witness a healthy growth in the forecast period of 2026-2035 to reach about USD 3.03 Billion by 2035.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Type |
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| Breakup by End Use |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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