The Vietnam education technology market size was valued at USD 1.22 Billion in 2025. The market is driven by the growing interest in digital learning, increasing spending on e-learning resources, and AI personalization in education. The industry is expected to grow at a CAGR of 13.10% during the forecast period of 2026-2035 to reach a valuation of USD 4.18 Billion by 2035.
The Vietnam education technology market is rapidly expanding, driven by rising digital literacy, government initiatives, and increased internet penetration. As per industry reports, Vietnam’s education and training sector has seen notable strides. It contributed 3.92% to the country’s GDP in 2023 and is projected to achieve total revenues of USD 34.03 million by 2029, supporting the education technology demand growth. The Vietnamese government’s focus on modernising education through the National Digital Transformation Program aims to integrate technology across schools and universities. With over 70% of the population under 35, demand for accessible, flexible learning solutions is growing.
Increasing use of the internet, smartphones, and a growing interest in digital learning are driving the Vietnam educational technology market. Notable trends are gamified learning, AI personalization in education, and online-offline hybrid teaching. There is growing interest in edtech, both for K-12 and higher education and vocational training. EdTech Vietnam is home to over 197 K-12 startups, accounting for more than 61% of the overall startup ecosystem in the country. The K-12 sector is dedicated to deploying a variety of technological solutions and initiatives aimed at improving education from kindergarten through grade 12. As digital literacy improves, the market is poised for further expansion and transformation of Vietnam’s conventional educational system.
The Vietnam education technology market is growing strongly, fueled by rising digital adoption and government support. Vuihoc.vn and Edupia are among the platforms that have grown fast, providing interactive K-12 learning to millions of students. The government's emphasis on bringing technology into classrooms has resulted in the creation of smart classrooms and the use of AI-based learning tools, fueling the growth of education technology demand. Moreover, the build-up of an AI center by FPT worth USD 174 million in Binh Dinh province is indicative of the nation's determination to develop educational technology. Such initiatives place Vietnam as a growing hotbed for EdTech innovation in Southeast Asia.
Base Year
Historical Period
Forecast Period
Compound Annual Growth Rate
13.1%
Value in USD Billion
2026-2035
*this image is indicative*
| Vietnam Education Technology Market Report Summary |
Description |
Value |
|
Base Year |
USD Billion |
2025 |
|
Historical Period |
USD Billion |
2019-2025 |
|
Forecast Period |
USD Billion |
2026-2035 |
|
Market Size 2025 |
USD Billion |
1.22 |
|
Market Size 2035 |
USD Billion |
4.18 |
|
CAGR 2019-2025 |
Percentage |
XX% |
|
CAGR 2026-2035 |
Percentage |
13.10% |
|
CAGR 2026-2035 - Market by End User |
Enterprises |
14.8% |
|
CAGR 2026-2035 - Market by Type |
Content |
14.3% |
|
CAGR 2026-2035 - Market by Deployment Mode |
Cloud-based |
15.4% |
The use of artificial intelligence in educational products is advancing rapidly in Vietnam. Efforts are being made to develop AI technology that personalizes learning and improves outcomes. Both domestic technological development and foreign investment are aiding the Vietnam education technology market expansion. This indicates a shift towards sophistication in digital learning solutions. In 2023, Ho Chi Minh City Department of Education and Training leveraged AI technology for detailed analysis and recommendations regarding industrial placements, standardized curricula, and cut-off score admission planning. The AI system provided high school detailed information, merchandising admission criteria alongside the school's features, such as historical academic performance, striking a deal of analyzing and recommending them based on students' location and logic proximity.
The foreign investment to Vietnam educational technology market is quite remarkable due to international businesses seeing the potential the country has to offer in terms of ed tech. The partnerships between Vietnamese companies and foreign investors are accelerating the creation of technological solutions and broadening the scope of digital education in the region. For instance, in April 2025, Vingroup sold 100% of VinBrain to Nvidia and 65% of VinAI (restructured as Movian AI) to Qualcomm, signaling significant interest from global tech giants. These deals are expected to bring advanced AI technologies and expertise to Vietnam, potentially enhancing educational tools through collaborations with local institutions.
The Vietnamese government is rolling out programs to advance digital education, such as the creation of infrastructure and policies that facilitate online learning, which is boosting the demand of Vietnam education technology market. These programs are designed to improve the quality and availability of education across the country, allowing students and teachers to take advantage of technological progress in the industry. In early 2025, Vietnam’s Ministry of Education and Training announced plans to accelerate digital transformation in schools, aiming to integrate EdTech solutions into 80% of public schools by 2027. This includes partnerships with local EdTech startups like Viettel Money and Axon to provide digital learning tools and teacher training programs.
There’s a surge in demand for coding and STEM-focused EdTech platforms in Vietnam, with companies like CodeGym and MindX reporting a significant increase in enrollments in 2024-2025. These platforms are partnering with international tech firms like Google and Microsoft to offer certified courses, addressing the need for a skilled tech workforce. This trend aligns with Vietnam’s goal to become a regional tech hub, thereby boosting the Vietnam education technology market growth. In 2024, Ministry of Education and Training (MOET) reported 88,529 STEM lessons implemented in schools during the 2021-2023 academic years. Government policies, such as the target for 90% online training coverage in universities by 2030, encourage EdTech innovation and foreign investment, further boosting platforms like CodeGym and MindX.
Post-pandemic shifts have solidified the popularity of online and blended learning models in Vietnam. Students and professionals seek flexible, anytime-anywhere education options. Edtech companies are offering interactive courses, video lectures, and live tutoring to cater to this demand. Blended learning combines traditional classroom teaching with digital tools, creating more engaging and personalized experiences. This demand surge is driven by increasing smartphone penetration and improving internet speeds, enabling seamless content delivery across the country. At the start of 2024, Vietnam's internet penetration rate was 79.1 percent, with 78.44 million internet users.
The Vietnam education technology market faces many challenges. The high digital device cost places access to online learning beyond the reach of rural families, further complicating internet availability in those areas. Equally concerning is the lack of basic computing skills among teachers and students, which hampers the utilization of educational technology. Furthermore, conventional schools have a change-averse culture that stagnates progress. Compounding these issues is a dearth of interesting locally produced materials that render the technology unengaging, as well as inadequate regulations for the protection of personal data privacy vulnerable online services.
The Expert Market Research’s report titled “Vietnam Education Technology Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Breakup by Sector
Key Insight: As per the Vietnam education technology market report, the K-12 segment dominates the market, led by the high rate of technology usage in schools. With millions of students, solutions such as Hocmai and Azota provide interactive resources, test preparation, and STEM-related content, supported by government policies for digital literacy. USD 200 million investments in 2023, including Vuihoc and Teky startups, indicate its growth, driven by the need for personalized learning and cloud-based solutions.
Breakup by Type
Key Insight: The hardware component leads Vietnam education technology market, accounting for a high share driven by the upsurge in demand for hardware such as laptops, tablets, and interactive whiteboards. In 2024, manufacturers like Samsung and ViewSonic provided IoT-based smart school solutions that boosted interactivity in the classroom. Government-led efforts for digital transformation in education further propel investment in rugged, high-performance hardware.
Breakup by Deployment Mode
Key Insight: As per the Vietnam education technology market analysis, cloud-based solutions are gaining popularity due to their flexibility, scalability, and cost-effectiveness. They allow educational institutions to access resources and tools from anywhere with an internet connection, which is particularly advantageous for remote learning and real-time collaboration. For example, VNPT's VnEdu and Viettel's SMAS are popular cloud-based platforms in Vietnam that enable online learning and school management. They have played a crucial role in enabling the country's transition to digital education, particularly during the COVID-19 pandemic.
Breakup by End User
Key Insight: Individual learners are a major driving force in Vietnam's EdTech market. The country's young and tech-savvy population, with over 50% under the age of 35, has shown a strong inclination towards self-paced and online learning platforms. This demographic shift has led to increased demand for flexible and accessible educational resources. Platforms like Topica Edtech Group offer online bachelor's degree programs and English language courses, catering to this growing need. The rise of mobile learning apps and the integration of AI in personalized learning experiences further enhance the appeal to individual learners.
Market Analysis by Sector
Preschool is the second-largest in Vietnam education technology market, with speedy growth as the middle class's demand for early childhood education is on the increase. Monkey Junior and Kidtopi apps offer AR/VR to make learning fun, with millions of kids signed up in 2023. KinderWorld and Maple Bear are broadening tech-based curricula, to include more technology, presumably in an effort to enhance learning and get students ready for the future. The CAGR of the segment is expected to be the highest, indicating parental investment in cognitive development through digital tools.
Institutions for higher education are increasingly adopting digital tools, including AI-powered platforms and online learning systems, to enhance educational content delivery and improve student engagement. Collaborations with international universities and the establishment of online degree programs are also contributing to the sector's growth. As of September 2023, there are over 600 transnational education degree programs between Vietnamese and international higher education institutions, spanning various education levels. These collaborations include dual degree programs, exchange semesters, and pathway programs, providing students with world-class education while experiencing diverse cultures.
Market Analysis by Type
The software segment is growing aggressively with the increasing use of learning management systems (LMS) and artificial intelligence-based platforms. In 2024, Vuihoc.vn and Edupia expanded their cloud-based platforms, reaching millions of individuals with tailored tutoring and live instruction. Hybrid models of learning and analytics-based tools such as Genius Education Management drive the segment expansion.
The content segment is evolving to meet the demands of modern learners. Educational platforms are increasingly offering gamified learning experiences, microlearning modules, and interactive STEM curricula. The government's emphasis on STEM education is evident, where 65 high schools have integrated STEM into their educational activities on a regular basis. This focus aims to equip students with critical thinking and problem-solving skills essential for the future workforce.
Market Analysis by Deployment Mode
Despite the rise of cloud computing, on-premises solutions remain prevalent, particularly in institutions with robust IT infrastructure and specific data security requirements. On-premises implementations provide more control over systems and data, enabling organizations to satisfy privacy regulations as well as security requirements. Several Vietnamese universities and schools still trust on-premises solutions for learning management and administrative applications due to the stability and integration ability of these offerings with current legacy environments.
Market Analysis by End User
According to the Vietnam education technology market analysis, several institutes are increasingly embracing EdTech solutions to create more efficient teaching and administrative processes. The adoption of technologies such as Learning Management Systems (LMS), virtual classrooms, and digital content delivery has been prompted by the Vietnamese government's efforts in pushing for digital transformation within education. DotB offers full digital transformation solutions for educational institutions that optimize operations and enhance student engagement.
|
CAGR 2026-2035 - Market by |
End User |
| Enterprises |
14.8% |
| Institutes |
XX% |
| Individual Learners |
XX% |
Enterprises in Vietnam are increasingly investing in corporate training and professional upskilling programs, driving demand for digital learning solutions. The corporate training market is expected to rise, with companies seeking to enhance employee skills through digital platforms. This trend is supported by the integration of technologies such as Artificial Intelligence (AI) and Augmented Reality (AR) in education, which enhance interactive and immersive learning experiences. Companies like FPT are investing heavily in AI infrastructure. In April 2024, FPT announced plans to invest USD 200 million in an AI factory using Nvidia's graphics chips and software, aiming to boost AI research and development in Vietnam.
Major players in the Vietnam education technology market are making significant investments in digital infrastructure, creating AI-based learning platforms, and increasing online course offerings to address growing demand. They are emphasizing personalised learning experiences, mobile-based learning, and gamified content to enhance student engagement. To meet the diverse learning needs of students, EdTech companies in Vietnam are expanding their online course offerings. Platforms are providing a wide range of courses, including language learning, exam preparation, and professional development, accessible through mobile devices. Numerous companies are forging strategic alliances with global institutions to drive curriculum quality and credibility. The companies are also reaching both rural and urban consumers by offering cost-effective subscription models and offline availability features. Moreover, Vietnamese education technology market leaders are getting aligned with the government digitalization initiatives to enable mass-scale technology adoption by schools and universities across Vietnam.
ILA Vietnam is one of the top English language training institutions, having been founded in 2000. It has more than 40 centers in Vietnam, providing English classes to children, teenagers, adults, and corporate customers. ILA stands out for incorporating technology in learning, with an emphasis on 21st-century skills such as communication, creativity, and critical thinking. ILA also focuses on international-standard teaching approaches and curriculum.
VUS is among the biggest English language education companies in Vietnam. It has a robust presence across the country and provides programs for students of all ages. Collaborating with U.S. educational institutions, VUS provides quality English learning and up-to-date digital learning software. It's renowned for its uniform curriculum, experienced native-speaking instructors, and guarantee of student success.
Topica is a leading EdTech company in Southeast Asia, headquartered in Vietnam. It focuses on online higher education and English language training. Topica provides bachelor's degree programs in collaboration with universities and operates AI-driven language platforms such as Topica Native. It focuses on flexible learning and caters to adult learners and professionals in Vietnam and other ASEAN nations.
Edupia is a rapidly growing Vietnamese EdTech company specializing in online English learning for K-12 students. It was established in 2018 and offers AI-driven courses that blend Vietnamese instructors with engaging content. Edupia has a mobile app that boasts more than 6 million users, enabling students to have affordable and effective language training. The platform is centered around self-learning and family-assisted study at home.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the Vietnam education technology market report are TEKY, Edubit, Hachium, and HOCMAI education Inc., among others.
Download a free sample of our comprehensive Vietnam education technology market report to explore the latest trends, growth drivers, and investment opportunities in 2026. Understand the dynamics of the education technology sector and how AI and AR are shaping the future of learning in Vietnam. Get insights into the market's potential for business growth and strategic planning.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2025, the market reached an approximate value of USD 1.22 Billion.
The market is projected to grow at a CAGR of 13.10% between 2026 and 2035.
Key strategies driving Vietnam’s education technology market include government digital initiatives, increased internet penetration, partnerships with global edtech firms, localized content development, mobile learning adoption, and investment in AI-based personalized learning tools.
As per the Vietnam education technology market report, the K-12 segment dominates the market, led by the high rate of technology usage in schools.
The major players in the market are ILA Vietnam Co. Ltd., VUS (Vietnam USA Society English Centers), Topica Edtech Group, Edupia, TEKY, Edubit, Hachium, and HOCMAI education Inc., among others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Sector |
|
| Breakup by Type |
|
| Breakup by Deployment Mode |
|
| Breakup by End User |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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