Top 5 Companies Dominating the Global Broadcast and Media Technology Market Landscape

The global broadcast and media technology market reached a value of about USD 47.31 billion in 2023. The market is projected to grow at a CAGR of 7% in the forecast period of 2024-2032 to reach around USD 86.72 billion by 2032. As per the analysis by Expert Market Research, the market is expected to be driven by increasing content creation and advancements in broadcast technologies.

The market for media and broadcast technology is being fuelled by the growth of over-the-top (OTT) channels. In 2022, global OTT video revenue accounted for USD 116.5 billion and is expected to reach USD 174.6 billion by 2027. Netflix is one of the most popular OTT platforms, with over 200 million subscribers worldwide. Amazon Prime Video, Hulu, Disney+, and HBO Max are other key customers in the OTT market.

The growing adoption of 5G technology and the advantages provided by 5G networks, such as increased bandwidth, lower lag, larger coverage, and improved streaming quality, propel the growth of the media and technology market. The adoption of 5G is growing with a 71% year-on-year growth annually, and by 2028, it is expected to reach USD 7.9 billion globally.

The integration of advanced technologies such as artificial intelligence, blockchain development, big data, cloud-based solutions, Software as a Service (SaaS), and augmented and virtual reality (AR/VR) aimed at improving the quality of the quality of the content is aiding the market.

In March 2024, Evertz Technologies Limited partnered with CIS Group, a leading media technology systems integrator in Brazil. Through this strategic partnership, CIS got access to Evertz's extensive product line and can work directly with the Evertz team to develop reliable environments that address some of the most common issues that the media and entertainment sector is facing.

Top 5 Broadcast and Media Technology Companies in the World:

Evertz Technologies Limited

Evertz has established its position as a prominent and high-quality technology company that offers software and hardware products and services for the broadcast and film industries. The company is known for its innovation in broadcast technology and offers high-quality products that streamline workflows and enhance production efficiency. Their product range includes routers, compression solutions, and automation software.

Harmonic Inc.

Harmonic is the global leader in virtualised broadband and video streaming, offering quick and easy solutions. The company has a worldwide presence in 20+ locations and has worked with more than 5000 media companies. The company has developed virtualised, cloud-native broadband solutions that enable intelligent connectivity. To reduce time to market and monetise their services for live streaming and next-generation TV delivery, the company leverages SaaS or cloud-based solutions.

Video Stream Networks S.L.:

Video Stream Networks is one of the leading companies leading the innovation of end-to-end software solutions for the broadcast and media industries. The company provides cloud content scheduling as a service with VSNCrea Cloud, which helps media companies launch, expand, and change with the aid of media management and automation tools provided by VSN.

Rohde & Schwarz GmbH & Co. KG

Rohde & Schwarz is one of the world’s leading manufacturers of test and measurement, broadcasting, secure communications, monitoring, and network testing equipment. With branches and representatives spread throughout more than 70 countries, the corporation boasts a vast sales and service network.

IBM Corporation

IBM is a significant global technology innovator, leading advances in AI, automation and hybrid cloud solutions that help businesses work more efficiently. The company’s offerings include enterprise hybrid cloud infrastructure to next-generation AI, security and storage solutions, analytics, and others.