Staying Informed About Key Government Rules and Schemes

Recently a study was done by Expert Market Research which revealed that around 44.44% of consumers rely on social media to get information about government policies. The study highlights the emergence of various media channels and their role in shaping public awareness and understanding of government actions.

In today's digital age, getting information and updates about government policies has evolved significantly. To study this further a survey was conducted by Expert Market Research involving over 50,000 respondents across major states in India. It revealed intriguing insights into the preferred sources of consumers to get information.

Staying up to Date with Government Policies

Social media emerged as the leading source of information about government policies, with 44.44% of respondents choosing it. This was followed by news websites as the second most popular source, with 19.05% of respondents turning to these platforms for information about government policies. News websites allow up-to-the-minute updates and multimedia content which enhances the reader's understanding and retention of information. Despite the digital shift, 12.70% of respondents chose traditional newspapers due to their credibility associated with print media. Many readers like to read editorial pieces and in-depth articles in newspapers, as they provide a broader context and a historical perspective on current policies. Around 11.11% of the respondents like to get their information from friends and family. This highlights the role of personal networks in information circulation. Conversations within social circles provide various opinions and interpretations that might not be covered in the media, offering a more personalized understanding of government policies. Television news is a popular source for 6.35% of respondents. However, its popularity has decreased due to the digital era. People seeking accurate and comprehensive data directly go to government websites accounting for 3.17% of respondents. Government websites provide people with authoritative and detailed information about policies, including press releases, official documents, and legislative texts.

Different Platforms To Stay Informed About Policies

Social media is gaining traction as platforms like Facebook, Twitter, and Instagram have become pivotal in distributing information quickly and engaging a broad audience. Our study delves into how social media helps users view content, share their views, participate in discussions, and spread information within their networks. Government agencies and officials are also leveraging these platforms to communicate effectively with the public making announcements and providing updates in real-time.

The study by Expert Market Research explores how people use various sources to stay informed about government policies, with its strengths and limitations. Social media's dominance underscores the importance of digital engagement. Whereas the continued reliance on traditional media like newspapers and television highlights are known for credibility and in-depth analysis. The study helps in understanding consumers’ preferences for the information to effectively reach and engage the public in today's multifaceted media landscape.