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Europe Stevia Market to be Aided by the Expected Growth in the Global Stevia Market at a CAGR of 8.4% between 2020 and 2025.

According to a new report by EMR titled, ‘Europe Stevia Market Report and Forecast 2020-2025’, the Europe stevia market is being aided by the growing global stevia market, which recorded a value of almost USD 0.98 million in 2019. It is further expected to grow at a CAGR of 8.4% between 2020 and 2025.

Europe dominates the global stevia market after the Asia Pacific, accounting for over one-fifth of the global stevia consumption. Within Europe, France maintains a strong hold over the market. After the approval of stevia extracts for use in the European Union in November 2011, the market has grown rapidly. However, the region relies on the import of stevia leaves to produce stevia-based products in the area. The increasing rates of obesity and diabetes in the region is primarily driving the growth of the market.

The increasing innovation in the beverage sector, along with an increase in the production of ready-to-drink and non-alcoholic beverages, is driving the Europe stevia market further. In 2018, Tate & Lyle PLC (LON: TATE), a leading player in the region, launched its first premium Reb M stevia sweetener, TASTEVA® M Stevia Sweetener, targeting the consumers looking for a natural alternative over sugar and, thus, allowing for innovations in the food and beverage sector. In June 2016, GLG Life Tech Corporation (TSX: GLG), a global leader in the natural sweeteners market, partnered with Archer Daniels Midland Company (NYSE: ADM), also a leading player in the stevia industry, to manufacture, market and sell low-calorie stevia to consumers across the world, thus, expanding its market to meet the increasing stevia demand.

Market Breakup by Type, Application, and Region:

  • Stevia, based on its extract type, can be divided into leaves, powder, and liquid form.
  • It finds application in different sectors like food and beverages, dairy, oral care, and pharmaceutical, among others.
  • Germany, France, the United Kingdom, and Spain, among others, are the major regional markets in the Europe stevia market.

Key Findings of the Report:

  • The Europe stevia market is driven by the increasing health awareness, resulting in an increased demand for low-calorie products, which is aiding the market growth.
  • The constantly growing beverage sector, with the increasing popularity of energy drinks, is aiding the market further. 
  • The rising demand for great-tasting, plant-based products over the artificial ones, is providing further impetus to the market growth.

Key Offerings of the Report:

  • The EMR report provides an overview of the Europe stevia market for the periods (2015-2019) and (2020-2025). 
  • The report also offers historical (2015-2019) and forecast (2020-2025) market information for the types, applications, and regional markets for stevia in Europe.
  • The report further provides an assessment of the market based on the Porter’s Five Forces model along with a SWOT and value chain analysis.

PureCircle, Cargill, Incorporated, Tate & Lyle PLC, Archer Daniels Midland Company, Ingredion Incorporated, Stévial, and HYET Sweet, among others, are the major players in the Europe stevia market. The report provided by EMR covers the market share, capacity, and latest developments like mergers and acquisitions, capacity expansions, and plant turnarounds for the major players.

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Expert Market Research (EMR) is a leading market research and business intelligence company, ensuring its clients remain at the vanguard of their industries by providing them with exhaustive and actionable market data through its syndicated and custom market reports, covering over 15 major industry domains. The company's expansive and ever-growing database of reports, which are constantly updated, includes reports from industry verticals like chemicals and materials, food and beverages, energy and mining, technology and media, consumer goods, pharmaceuticals, agriculture, and packaging.

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