Global Apple Juice Market to Grow at a CAGR of 5.20% During 2024-2032, Driven by Innovations in Production Technology and New Product Launches

The Asia Pacific is one of the leaders in the production and distribution of apple juice due to its favourable weather for apple cultivation. The availability of five types of apples, including Fuji, Qinguan, Yuanshuai, Gala, and Jinguan, in the Asia Pacific further propel the Asia Pacific apple juice market expansion. The demand for organic and unflavored apple juice is witnessing significant growth in North America due to rising health consciousness and consumers’ shift to a vegan or plant-based diet.

New product launches incorporating apple flavour aid the market growth of apple juice. For instance, in August 2022, The Tango Brand, a subsidiary of Britvic Plc (LSE: BVIC), launched the latest edition of its popular range, the Tango Apple Sugar Free Drink. The growing demand for sugar-free products and the popularity of the brand inspired manufacturers to drive innovations in apple juice products while maintaining the original taste and being sugar-free.

Tango Apple has a rich history and has been the subject of numerous organic social campaigns calling for its return in other pack configurations. Thus, manufacturers released Tango Apple in a sugar-free formulation to meet customer demand for sugar-free flavours, and low sugar content is the most important consideration when choosing soft drinks.

Manufacturers came up with both smaller packs, including a 330-ml single can and a 500-ml bottle, and bigger or family packs, such as a 2-litre bottle, a 6-x330-ml multipack, a 24-x330-ml multipack, and others, to cater to evolving consumer demand. The availability of these juices in diverse multi- and single packs on e-commerce giants like Amazon (NASDAQ: AMZN) contributes to the market growth.

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Market Analysis by Nature, Distribution Channel, and Region:

• The market, on the basis of nature, can be divided into conventional and organic.

• Based on distribution channel, the market can be divided into online stores, convenience stores, speciality stores, retail stores, and supermarket/hypermarket, among others.

• The major regional markets for apple juice include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

Key Findings of the Report:

• Apple juice contains vitamin C, which helps the body's tissues develop and repair, as well as antioxidants. As a result, it is a preferred drink among health-conscious consumers.

• The rising health consciousness is surging the demand for apple juice. Additionally, consumers’ preference for healthy and clean-labelled drinks that can be enjoyed on the go further aids the market demand for apple juice.

• New product launches and the growing popularity of organic apple juice create opportunities for the apple juice market growth. Organic apple juice is free from pesticides, which reduces pesticide exposure to human bodies.

• Innovation in new production technology, such as pulse electric field technology, helps extract the juice without compromising nutrients. Besides, marketing campaigns, advertisements, and other marketing strategies help brands differentiate themselves in product categories.

Key Offerings of the Report:

• The EMR report gives an overview of the global apple juice market for the periods (2018-2023) and (2024-2032).

• The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the natures, distribution channels, and major regions of apple juice.

• The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models.

The major players in the global apple juice market are Del Monte Food Inc., Eden Foods Inc., The Coca Cola Company, Parle Agro Pvt. Ltd., and Britvic Plc., among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

Key Highlights of the Report

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