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Growing consumers' health concerns, along with the increasing obesity concerns, have been leading the market growth in the historical period. Key manufacturers focus on low-calorie, low-sugar, and diet varieties of beverages. Availability of different flavours and innovations in the market are some of the factors aiding the industry's growth. The rising disposable incomes of the consumers is leading to an increase in sales of the carbonated beverage market. Furthermore, the increasing young population in developing countries is also leading to a rise in demand for beverages, further driving the carbonated market.
The rising retail sector is garnering higher demand for the beverage industry. The development of new ranges of beverages is driving the market growth. In July 2021, The Coca-Cola Company (NYSE: KO) announced that it is changing the taste and look of one of its most popular soft drinks: Coca-Cola Zero Sugar, better known as Coke Zero. This diet spinoff is supposed to closely resemble the sugary version of “classic” Coke. Also, in July 2021, PepsiCo Inc. (NASDAQ: PEP) announced to reduce sugar content in sodas and iced teas by a fourth in the European Union and launch more nutritious snacks by 2025 to attract more health-conscious consumers in its second-biggest market. Great offers and discounts on e-commerce websites, like Amazon (NASDAQ: AMZN) and Flipkart, will also aid the market growth.
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The major players in the global carbonated beverage market are The Coca-Cola Company, PepsiCo Inc., Parle Agro Private Limited, National Beverage Corp., and Tru Blu Beverages Pty Ltd, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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