Digital Health Market Overview
Digital health refers to the use of digital technologies to enhance healthcare delivery, patient monitoring, and health management. It encompasses tools such as mobile health applications, wearable devices, telemedicine platforms, and electronic health records that facilitate improved accessibility, efficiency, and personalized care. The market is experiencing significant growth worldwide due to rising demand for innovative healthcare solutions, technological advancements, and increasing investments from public and private sectors. This market includes software, hardware, and services designed to revolutionize traditional healthcare and improve overall patient outcomes.
Key Findings
- In February 2025, WEF launched the India Digital Health Activator to foster AI-driven healthcare innovation and interoperability, creating regional hubs that align with government efforts and accelerate scalable digital health adoption across India.
- A key trend in digital health is the growing integration of real-time provider data to improve care access. For instance, in December 2024, H1 acquired Ribbon Health to enhance provider directories for insurers, providers, and digital health companies.
- The digital health market is driven by an increasing demand for remote patient monitoring, rising smartphone penetration, growing chronic disease prevalence, advancements in AI and IoT technologies, and expanding healthcare digitization globally.
Digital Health Market Demand Drivers
The digital health market is experiencing notable growth, fueled by strategic global initiatives and targeted acquisitions. For instance, in February 2024, the World Health Organization launched the Global Initiative on Digital Health (GIDH) to enhance international collaboration, align resources, and support country-led digital health transformation. Additionally, in February 2024, Aptar Digital Health acquired Healint, significantly expanding its capabilities in neurology-focused digital therapeutics, AI-driven patient data analytics, and clinical trial management. These developments are expected to accelerate innovation, improve healthcare delivery, and drive substantial market growth in the coming years.
Digital Health Market Segmentation Analysis
Chronic Disease Management is Anticipated to Experience Significant Market Growth
In a landscape increasingly shaped by long-term health needs, by application, the market is segmented into chronic disease management, behavioral health, health and fitness, and others. Chronic disease management is expected to lead this growth trajectory. According to the World Health Organization, in 2021, noncommunicable diseases accounted for about 43 million lives, representing 75% of all non-pandemic-related deaths. This staggering figure underscores the urgent demand for advanced tools that support ongoing care, early intervention, and improved quality of life for chronic patients.
The market report also offers insights based on the offering, technology, end user, and region.
Digital Health Market: Competitive Landscape
- In November 2023, Koninklijke Philips N.V., headquartered in Amsterdam, introduced HealthSuite Imaging, a next-generation cloud-based PACS platform at RSNA 2023. This AI-enabled solution, deployed on Amazon Web Services, enhances digital health capabilities by offering integrated reporting, fast remote diagnostic reading, and workflow orchestration. By migrating over 80 healthcare sites, Philips strengthens its commitment to advancing digital transformation and operational efficiency in radiology.
- In March 2023, Medtronic plc, headquartered in Dublin, Ireland, announced a strategic collaboration with NVIDIA to advance artificial intelligence in the digital health market. Medtronic is integrating NVIDIA’s Holoscan and IGX edge AI platforms into its FDA-cleared GI Genius intelligent endoscopy module. This partnership supports real-time AI diagnostics during colonoscopy, reinforcing Medtronic’s leadership in AI-powered medical devices and its commitment to transforming patient care through digital innovation.
- Other players involved in the market include GE HealthCare, Abbott, OMRON Corporation, Fitbit, Inc., Johnson & Johnson Private Limited, Siemens Healthineers AG, AdvancedMD, Inc., and Masimo, among others.
Digital Health Market Analysis by Region
North America is Projected to Lead the Market Share
The market segmentation by region includes North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America holds a dominant position, driven by an advanced healthcare infrastructure, widespread digital adoption, and strong consumer demand. In January 2024, Eli Lilly introduced LillyDirect, a comprehensive digital platform in the U.S. that simplifies chronic disease management. As regional markets evolve, digital health solutions are expected to play a critical role in improving healthcare accessibility, efficiency, and patient outcomes worldwide.
Key Offerings of the Report
- The EMR report gives an overview of the market for digital health for the period (2019-2025) and (2026-2035).
- The report also offers historical (2019-2025) and forecast (2026-2035) market information for the offering, technology, application, end user, and region of the market.
- The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.
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