Instant noodles today represent one of the world’s most popular food items as well as the most loved snack among all age groups around the world. They are cheaper than any other fast food meals and can be easily cooked within a few minutes. A ubiquitous snack, instant noodles are produced in more than 80 countries and come in various veg and non-veg variations with a large number of flavours in both varieties. The flavour, smell, colour, texture, and seasonings/tastemakers can be developed according to regional tastes and preferences. Instant noodles are commonly available in precooked and dried noodle block form, with flavouring powder and/or seasoning oil.
The consumption of instant noodles has swiftly increased over the past decade due to a number of factors. The busy lifestyles of people have resulted in a higher demand for ready-to-eat and convenience foods. Moreover, the shelf life of instant noodles ranges from 4 to 12 months, which means that they can be easily taken along for travelling and tours. Other factors such as increasing population, rising purchasing power of consumers, product innovations and growing demand from developing regions are further inducing the growth of the global instant noodles market.
Surging launches of innovative flavoured instant noodles by key players are positively impacting the market growth. For instance, in August 2023, Nissin Foods USA launched GEKI™ brand, offering chili-infused instant noodles for spice enthusiasts in the United States.
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Key findings from the report:
- Country-wise, China represented the largest consumer of instant noodles and accounted for nearly 43% of the global consumption in 2018. China was followed by Indonesia, Japan, India, Vietnam, the United States, Republic of Korea, Thailand, Saudi Arabia and others.
- Some of the top players operating in the global instant noodles market are Nissin Foods Holdings Co. Ltd., Ajinomoto Co., Inc., Capital Foods Pvt. Ltd, Nestlé S.A., Unilever Plc, ITC Limited, Acecook Vietnam, PT Indofood Sukses Makmur Tbk, Uni-President Enterprises Corporation, Campbell Soup Company, NONGSHIM CO.,LTD., Mamee-Double Decker Sdn. Bhd., Kohlico Brands UK Ltd, AICO Foods Limited, and Samyang Foods Co., Ltd, among others.
- The market experiences a heavy competition with players constantly coming up with more quality products and targeting emerging markets by expanding their production and geographical reach. Keeping in mind the increasing health consciousness among consumers, manufacturers are enhancing the nutritional value of the products through fortification.
Expert Market Research has analysed the global instant noodles market according to major regions and top players:
Market breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Top Players
- Nestlé S.A.
- Nissin Foods Holdings Co. Ltd.
- Ajinomoto Co., Inc.
- Unilever Plc
- ITC Limited
- Capital Foods Pvt. Ltd
- Acecook Vietnam
- PT Indofood Sukses Makmur Tbk
- Uni-President Enterprises Corporation
- Campbell Soup Company
- NONGSHIM CO.,LTD.
- Mamee-Double Decker Sdn. Bhd.
- Kohlico Brands UK Ltd
- AICO Foods Limited
- Samyang Foods Co., Ltd
- Others
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