The synthetic monitoring market is driven by its rising demand in the mobile applications, owing to the growing adoption of smartphone, tablets, and laptops among the working-class population. Synthetic monitoring sends a constant stream of synthesised traffic to an application, ensuring the availability, and reliable performance benchmarks of the respective application. It is extremely useful in the application based on travel, entertainment, and purchasing, among others. The market will further be aided by the growing dependence on the e-commerce websites.
North America is likely to account for a significant share in the market owing to the thriving retail and IT and telecommunication sectors. The rapid expansion of the IT infrastructure in countries like the United States of America and Canada, owing to the presence of major IT companies, is likely to bolster the synthetic monitoring market in the region. The market in the region will further be aided by the technological advancements in the e-commerce sector, owing to the presence of e-commerce giants such as Amazon (NASDAQ: AMZN), which will perpetuate the demand for synthetic monitoring for better quality and performance of a website or an application.
In April 2021, Broadcom Inc. (NASDAQ: AVGO) announced the collaboration with Google Cloud (NASDAQ: GOOGL). The deal has been aimed towards bolstering the digitalization of the Broadcom Inc., in order to accelerate innovation and strengthen the cloud services integration within the core software franchises of Broadcom. Under this collaboration, the businesses will be enabled to deploy Broadcom solutions in security DevOps and more on Google Cloud’s trusted, global infrastructure.
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The major players in the global synthetic monitoring industry are Dynatrace LLC, Broadcom, Inc., Micro Focus International LLC, Catchpoint Systems Inc., and AppDynamics LLC, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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