Global Video Streaming Software Market to Grow at a CAGR of 19.50% During 2026-2035, Aided by the Deployment of Advanced Solutions to Deliver Enhanced Consumer Experience

The growth in the global market for video streaming software can be associated with the increasing use of transcoding to deliver videos to a large number of end-users. With the help of transcoding, digital creators can spread their videos to a large database of viewers, which then augments the viewership of this software, thus boosting the market growth. Advanced solutions like data analytics are further catalysing the market growth of video streaming software. Video analytics, as a solution, is being rapidly deployed by market players to derive information regarding consumer preferences, network stability, boot time, and feedback, among others, to arrive at enhanced services to streamline the consumer experience. Driven by Artificial Intelligence (AI) and Machine Learning (ML), video analytics help software providers to constantly improve their performance and augment the market growth of video streaming software.

The market growth is expected to be driven by expansion strategies regarding software development by leading players like IBM Corporation (NYSE: IBM) and Telestream. Telestream, a global leader in the market of video streaming software, recently announced the launch of a new cloud-native QC service in September 2021. The Telestream Cloud Qualify is a native QC service built from the best of Telestream’s Vidchecker and Aurora QC technology and optimized for cloud workflows. The new service provides proven and trusted media QC tools in a highly flexible Software as a Service (SaaS) model. In addition, the cloud qualify is a file-based QC service that runs on a customer’s cloud provider of choice. The technology is developed to cater to the rising consumer demand to scale up or shift load into the cloud with enhanced flexibility and security.

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Market Analysis by Component, Streaming Type, Deployment Mode, Vertical, and Region:

• Based on components, the market can be divided into solutions and services.
• On the basis of streaming type, the market can be segmented into live streaming and video on demand.
• The market, based on deployment type, can be categorised into on-premises and cloud.
• Based on vertical, the market divisions include media and entertainment, BFSI, academia and education, healthcare, and government, among others.
• The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, the Middle East and Africa.

Key Findings of the Report:

• The market is being driven by the rise in market penetration of smart consumer electronics and smart televisions, which are augmenting the market for new and innovative digital content.
• The dynamic shift towards digital media in sectors like education and business operations, particularly after the outbreak of the coronavirus pandemic, is positively influencing the market growth.
• Factors such as clock access, the ability to watch at a convenient time, and affordable services by leading market players are contributing to the market growth.
• The emergence of off-stream content by new and bussing artists is favouring the market growth of video streaming software.

Key Offerings of the Report:

• The EMR report gives an overview of the global video streamline software industry for the periods (2019-2025) and (2026-2035).
• The report also offers historical (2019-2025) and forecast (2026-2035) markets for components, streaming type, deployment mode, verticals, and regions of video streamline software. 
• The report analyses market dynamics, covering the key demand and price indicators in the market along with an assessment of the SWOT and Porter’s Five Forces Model.

Top Players

• IBM corporation
• Kaltura, Inc.
• Panopto, Inc.
• Brightcove, Inc.
• Vimeo, Inc.
• Others

The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

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