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Global Water Purifier Market is Expected to Grow at a CAGR of 8.7% in the Forecast Period of 2020-2025.

According to a new report by EMR titled, ‘Global Water Purifier Market Report and Forecast 2020-2025’, the global water purifier market attained a value of about USD 35.3 billion in 2019. The market is further expected to grow at a CAGR of 8.7% in the forecast period of 2020-2025 to reach a value of about USD 58 billion by 2025.

With the growing awareness regarding waterborne diseases and health concerns, the demand for clean and healthy water has increased significantly, thus, aiding to the growth of the global water purifier market. Along with the increasing awareness, the growing disposable incomes of the middle-class consumer base in emerging economies have also contributed to the increased sales of water purifiers and led to the overall market growth.

The Asia Pacific market is one of the most significant markets for water purifiers. Developing economies, such as India and China, in the Asia Pacific are anticipated to account for the majority of the demand for water purifiers due to the growing income of people and increasing water pollution in these regions. Europe and North America are also some of the leading markets for water purifier owing to the increasing need for clean water. In Europe, countries like Germany, France, and the United Kingdom are some of the major markets for water purifiers.

Some of the major players in the industry include Unilever (NYSE: UL), Panasonic Corporation, and LG Electronics, among others. The market is expected to be driven by the rising product diversification by the key players in the industry. In May 2018, Blue Star Limited, a key player in the Indian market, launched its new range of stylish and differentiated water purifiers suited for residential needs. The company has expanded its product portfolio, launching 35 new models with RO, UV, RO+UV, and RO+UV+UF technologies, and new innovative ‘Immuno Boost’ technology, to attract more customers and expand the reach of the company.

Market Analysis by Technology Type, Distribution Channel, End Use, and Region:

  • Based on technology type, the global water purifier market can be divided into gravity purifiers, RO purifiers, UV purifiers, sediment filter, and water softener, among others.
  • The major distribution channels for water purifier include retail stores, direct sales, and online.
  • The market on the basis of its end-use segment can be divided into industrial, commercial, household, and others.
  • The regional markets for water purifier include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

Key Findings of the Report:

  • The rising awareness regarding health issues caused due to polluted water has aided the growth of the global water purifier market.
  • Rapid technological advancements have contributed to the addition of low-cost products, which has resulted in the increased sales of water purifiers.
  • The rising disposable incomes of the consumers are also boosting the sales in the market.
  • The growing online platforms for sales of the products have attracted a broader demographic of customers, therefore, leading to the growth of the overall market.

Key Offerings of the Report:

  • The EMR report gives an overview of the global water purifier market for the periods (2015-2019) and (2020-2025).
  • The report also offers the historical (2015-2019) and forecast (2020-2025) markets for the technology types, distribution channels, and major regions of water purifiers.
  • The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.

The major players in the global water purifier market are Unilever, Panasonic Corporation, LG Electronics, Kinetico Incorporated, Eureka Forbes, Whirlpool, KENT RO Systems Ltd., A.O., Smith Water Technologies, Aquatech International LLC, and Mitsubishi Chemical Cleansui Corporation, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

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Expert Market Research (EMR) is a leading market research and business intelligence company, ensuring its clients remain at the vanguard of their industries by providing them with exhaustive and actionable market data through its syndicated and custom market reports, covering over 15 major industry domains. The company's expansive and ever-growing database of reports, which are constantly updated, includes reports from industry verticals like chemicals and materials, food and beverages, energy and mining, technology and media, consumer goods, pharmaceuticals, agriculture, and packaging.

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